{"id":7008,"date":"2025-08-11T12:03:16","date_gmt":"2025-08-11T12:03:16","guid":{"rendered":"https:\/\/blog.thepanelstation.com\/blog\/?p=7008"},"modified":"2025-08-11T12:03:16","modified_gmt":"2025-08-11T12:03:16","slug":"beverage-brands-are-letting-you-call-the-shots-and-how-you-can-be-a-part-of-it","status":"publish","type":"post","link":"https:\/\/www.thepanelstation.com\/blog\/beverage-brands-are-letting-you-call-the-shots-and-how-you-can-be-a-part-of-it\/","title":{"rendered":"Beverage Brands Are Letting YOU Call the Shots and How You Can Be a Part of It"},"content":{"rendered":"<p class=\"ai-optimize-6 ai-optimize-introduction\"><span data-contrast=\"auto\">Who knows better what tastes good than the people actually drinking it?\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p class=\"ai-optimize-7\"><span data-contrast=\"auto\">Major beverage brands spend millions developing products that sometimes crash and burn. Because, for decades, brands have been playing a guessing game, locked away in corporate towers, trying to predict what you actually want to drink.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p class=\"ai-optimize-8\"><span data-contrast=\"auto\">The smartest beverage brands have cracked the code, and the secret weapon isn&#8217;t some fancy algorithm or celebrity endorsement. It&#8217;s you. Yes, you \u2013 sitting there with your drink of choice, scrolling through your phone. Your opinion is now worth its weight in gold, and you get to be a co-creator with brands to decide how drinks hit the shelves.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_74 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.thepanelstation.com\/blog\/beverage-brands-are-letting-you-call-the-shots-and-how-you-can-be-a-part-of-it\/#When_Your_Voice_Becomes_the_Boss\" >When Your Voice Becomes the Boss\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.thepanelstation.com\/blog\/beverage-brands-are-letting-you-call-the-shots-and-how-you-can-be-a-part-of-it\/#Real_Brands_Real_Results_The_Success_Stories\" >Real Brands, Real Results: The Success Stories\u00a0<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.thepanelstation.com\/blog\/beverage-brands-are-letting-you-call-the-shots-and-how-you-can-be-a-part-of-it\/#Mountain_Dews_DEWmocracy\" >Mountain Dew&#8217;s DEWmocracy\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.thepanelstation.com\/blog\/beverage-brands-are-letting-you-call-the-shots-and-how-you-can-be-a-part-of-it\/#_MobCraft_Beer\" >\u00a0MobCraft Beer\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.thepanelstation.com\/blog\/beverage-brands-are-letting-you-call-the-shots-and-how-you-can-be-a-part-of-it\/#Heinekens_Future_Bar_Experience\" >Heineken&#8217;s Future Bar Experience\u00a0<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.thepanelstation.com\/blog\/beverage-brands-are-letting-you-call-the-shots-and-how-you-can-be-a-part-of-it\/#How_You_Can_Co-Create_with_Brands\" >How You Can Co-Create with Brands\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.thepanelstation.com\/blog\/beverage-brands-are-letting-you-call-the-shots-and-how-you-can-be-a-part-of-it\/#Share_Your_Opinions_to_Shape_What_You_Love\" >Share Your Opinions to Shape What You Love\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"ai-optimize-9\" aria-level=\"2\"><span class=\"ez-toc-section\" id=\"When_Your_Voice_Becomes_the_Boss\"><\/span><b><span data-contrast=\"none\">When Your Voice Becomes the Boss<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:299,&quot;335559739&quot;:299}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"ai-optimize-10\"><span data-contrast=\"auto\">Beverage brands know that people want to feel heard, not just sold to. When you help create a product, you don&#8217;t just buy it \u2013 you champion it. You become part of the story and not just the ending.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p class=\"ai-optimize-11\"><span data-contrast=\"auto\">Traditional product development moves slow. <\/span><span data-contrast=\"auto\">Beverage brands when collaborate with people, it accelerates everything. After all, why should they wait months in boardroom planning and experimenting when thousa<\/span><span data-contrast=\"auto\">nds of real consumers can tell them exactly what they want right now?<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p class=\"ai-optimize-12\"><span data-contrast=\"auto\">Also, beverage brands would rather know what their consumers want before they even make it than launch a product and hope people like it.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p class=\"ai-optimize-13\"><span data-contrast=\"auto\">Don\u2019t believe us? Well, there are many popular beverage brands that have successfully molded their products or have come up with something new that has cemented their position in the market and among their consumers. Take a look at some of the success stories.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p class=\"ai-optimize-33\"><a href=\"https:\/\/www.thepanelstation.com\/blog\/the-fun-and-interactive-experience-of-sharing-opinions-to-earn-money-with-surveys\/\" target=\"_blank\" rel=\"noopener\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-7010\" src=\"http:\/\/blog.thepanelstation.com\/blog\/wp-content\/uploads\/2025\/08\/Share-your-opinion-on-drinks-and-beveragr.png\" alt=\"Share your opinion on drinks and beverage\" width=\"1456\" height=\"269\" srcset=\"https:\/\/www.thepanelstation.com\/blog\/wp-content\/uploads\/2025\/08\/Share-your-opinion-on-drinks-and-beveragr.png 1456w, https:\/\/www.thepanelstation.com\/blog\/wp-content\/uploads\/2025\/08\/Share-your-opinion-on-drinks-and-beveragr-300x55.png 300w, https:\/\/www.thepanelstation.com\/blog\/wp-content\/uploads\/2025\/08\/Share-your-opinion-on-drinks-and-beveragr-1024x189.png 1024w\" sizes=\"(max-width: 1456px) 100vw, 1456px\" \/><\/a><\/p>\n<h2 class=\"ai-optimize-14\" aria-level=\"2\"><span class=\"ez-toc-section\" id=\"Real_Brands_Real_Results_The_Success_Stories\"><\/span><b><span data-contrast=\"none\">Real Brands, Real Results: The Success Stories<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:299,&quot;335559739&quot;:299}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h4 class=\"ai-optimize-15\" aria-level=\"3\"><span class=\"ez-toc-section\" id=\"Mountain_Dews_DEWmocracy\"><\/span><b><span data-contrast=\"none\">Mountain Dew&#8217;s DEWmocracy<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:281,&quot;335559739&quot;:281}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p class=\"ai-optimize-16\"><span data-contrast=\"auto\">Instead of launching a new flavor behind closed corporate doors, the brand invited over 4,000 die-hard fans to join an exclusive think tank called DEW Labs. Over the course of 12 months, these passionate participants became co-creators, not just consumers. From flavor profiles to color choices, naming to packaging design, every aspect of the new beverages was crafted with fan input.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p class=\"ai-optimize-17\"><span data-contrast=\"auto\">What resulted was not just three new drinks, but three emotional powerhouses. When consumers help design a product right down to what it looks like and what it\u2019s called, it no longer feels like just another option on a shelf.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<h4 class=\"ai-optimize-18\"><span class=\"ez-toc-section\" id=\"_MobCraft_Beer\"><\/span><span data-ccp-props=\"{}\">\u00a0<\/span><b><span data-contrast=\"none\">MobCraft Beer<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:281,&quot;335559739&quot;:281}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p class=\"ai-optimize-20\"><span data-contrast=\"auto\">W<\/span><span data-contrast=\"auto\">hat started as a wild idea over a few pints has now become one of the most revolutionary stories in the craft beer world. Founded in 2011 in Madison, Wisconsin, MobCraft Beer flipped the traditional brewing model by turning the product development process over to the people.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p class=\"ai-optimize-21\"><span data-contrast=\"auto\">Each month, the brewery opens submissions for new beer ideas from fans around the world. They receive full-fledged beer recipes and creative concepts, complete with suggested ingredients, names, and stories behind the brew.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p class=\"ai-optimize-22\"><span data-contrast=\"auto\">MobCraft\u00a0 use pre-orders as votes. The beer idea with the highest number of paid pre-or<\/span><span data-contrast=\"auto\">ders wins, guaranteeing that there&#8217;s already a demand before it\u2019s even brewed.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<h4 class=\"ai-optimize-23\" aria-level=\"3\"><span class=\"ez-toc-section\" id=\"Heinekens_Future_Bar_Experience\"><\/span><b><span data-contrast=\"none\">Heineken&#8217;s Future Bar Experience<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:281,&quot;335559739&quot;:281}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p class=\"ai-optimize-24\"><span data-contrast=\"auto\">Heineken took consumer collaboration beyond the liquid itself. They asked over 1,000 creatives to design the nightclub of the future. And the result was a concept lounge featuring modular zones, interactive lighting, and user-controlled playlists \u2013 all based on crowd input. They actually built and showcased this consumer-designed space.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p class=\"ai-optimize-36\"><a href=\"https:\/\/www.thepanelstation.com\/register?utm_source=organic&amp;utm_medium=blog&amp;utm_campaign=register\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-7014\" src=\"http:\/\/blog.thepanelstation.com\/blog\/wp-content\/uploads\/2025\/08\/Join-now-to-take-surveys-on-food-and-beverage-1.gif\" alt=\"Join now to take surveys on food and beverage \" width=\"728\" height=\"134\" \/><\/a><\/p>\n<h2 class=\"ai-optimize-25\" aria-level=\"2\"><span class=\"ez-toc-section\" id=\"How_You_Can_Co-Create_with_Brands\"><\/span><b><span data-contrast=\"none\">How You Can Co-Create with Brands<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:299,&quot;335559739&quot;:299}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"ai-optimize-26\"><span data-contrast=\"auto\">The best and the simplest way to co-create with brands is through paid online surveys on The Panel Station.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p class=\"ai-optimize-27\"><span data-contrast=\"auto\">The Panel Station is one of the leading market research communities, present in over 40 countries. Once you join the co-creator&#8217;s community, you get to take surveys for beverage brands that are actively seeking your input on their next big launch. Through our surveys you can vote on flavor profiles before they hit production, influence packaging design decisions, shape marketing campaigns and much more.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p class=\"ai-optimize-28\"><span data-contrast=\"auto\">At The Panel Station, every time you complete a survey, you earn points that can be redeemed for exciting rewards like gift vouchers from top brands. It&#8217;s simple! Share your thoughts, help brands make smarter decisions, and get paid for it.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<h2 class=\"ai-optimize-29\" aria-level=\"2\"><span class=\"ez-toc-section\" id=\"Share_Your_Opinions_to_Shape_What_You_Love\"><\/span><b><span data-contrast=\"none\">Share Your Opinions to Shape What You Love<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"ai-optimize-30\"><span data-contrast=\"auto\">We have seen brands experiment with everything from AI-assisted flavor development to virtual reality tasting experiences. But at the center of it all remains one constant: your opinion.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p class=\"ai-optimize-31\"><span data-contrast=\"auto\">The next time you&#8217;re enjoying your favorite drink, remember there&#8217;s probably a consumer just like you who helped make it possible.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p class=\"ai-optimize-32\"><span data-contrast=\"auto\">The brands are listening, the platforms are ready, and your next favorite drink is waiting for your input.<\/span><\/p>\n<div class=\"likebtn_container\" style=\"\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_7008\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/www.thepanelstation.com\/blog\/beverage-brands-are-letting-you-call-the-shots-and-how-you-can-be-a-part-of-it\/\"  data-item_title=\"Beverage Brands Are Letting YOU Call the Shots and How You Can Be a Part of It\"  data-item_image=\"https:\/\/www.thepanelstation.com\/blog\/wp-content\/uploads\/2025\/08\/Beverage-Brands_Banner-v2.jpg\"  data-item_date=\"2025-08-11T12:03:16+00:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.55\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/div>","protected":false},"excerpt":{"rendered":"<p>We have seen brands experiment with everything from AI-assisted flavor development to virtual reality tasting experiences. But at the center of it all remains one constant: your opinion.\u00a0<\/p>\n<div class=\"likebtn_container\" style=\"\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_7008\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/www.thepanelstation.com\/blog\/beverage-brands-are-letting-you-call-the-shots-and-how-you-can-be-a-part-of-it\/\"  data-item_title=\"Beverage Brands Are Letting YOU Call the Shots and How You Can Be a Part of It\"  data-item_image=\"https:\/\/www.thepanelstation.com\/blog\/wp-content\/uploads\/2025\/08\/Beverage-Brands_Banner-v2.jpg\"  data-item_date=\"2025-08-11T12:03:16+00:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.55\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/div>","protected":false},"author":10,"featured_media":7009,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1801],"tags":[1812,1809,1810,1811,1813,1814],"class_list":["post-7008","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-drinks-and-culture","tag-beverage-industry-insights","tag-beverage-trends","tag-crowdsourcing-ideas","tag-customer-led-brands","tag-packaging-design-trends","tag-survey-on-drinks"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.3 (Yoast SEO v25.3.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Co-create with beverage brands<\/title>\n<meta name=\"description\" content=\"Want to share your opinions on your favorite drink? Well, beverage brands are listening. Do it through paid surveys today!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thepanelstation.com\/blog\/beverage-brands-are-letting-you-call-the-shots-and-how-you-can-be-a-part-of-it\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beverage Brands Are Letting YOU Call the Shots and How You Can Be a Part of It\" \/>\n<meta property=\"og:description\" content=\"Want to share your opinions on your favorite drink? Well, beverage brands are listening. 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