{"id":8498,"date":"2025-11-16T07:15:13","date_gmt":"2025-11-16T07:15:13","guid":{"rendered":"https:\/\/www.thepanelstation.com\/insights-stories\/?p=8498"},"modified":"2026-02-24T06:45:03","modified_gmt":"2026-02-24T06:45:03","slug":"is-hismiles-hype-brighter-than-its-results","status":"publish","type":"post","link":"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/","title":{"rendered":"Is Hismiles&#8217;s Hype Brighter Than Its Results?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8498\" class=\"elementor elementor-8498\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c9e8bb4 banner e-flex e-con-boxed e-con e-parent\" data-id=\"c9e8bb4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-11d11d2 elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"11d11d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1400\" height=\"500\" src=\"https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-BANNER-LP.jpg\" class=\"attachment-full size-full wp-image-12155\" alt=\"Hismile Whitening Review\" srcset=\"https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-BANNER-LP.jpg 1400w, https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-BANNER-LP-300x107.jpg 300w, https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-BANNER-LP-1024x366.jpg 1024w, https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-BANNER-LP-768x274.jpg 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2cd6ab5 elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"2cd6ab5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-BANNER-M.jpg\" class=\"attachment-large size-large wp-image-12156\" alt=\"Hismile Whitening Review\" srcset=\"https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-BANNER-M.jpg 800w, https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-BANNER-M-300x300.jpg 300w, https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-BANNER-M-150x150.jpg 150w, https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-BANNER-M-768x768.jpg 768w, https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-BANNER-M-700x700.jpg 700w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-85037c2 e-flex e-con-boxed e-con e-parent\" data-id=\"85037c2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4166e6b elementor-widget elementor-widget-heading\" data-id=\"4166e6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Is Hismiles's Hype Brighter Than Its Results?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d63cb10 elementor-widget elementor-widget-heading\" data-id=\"d63cb10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What \u201cInstagram-friendly\u201d oral care quietly reveals about trust, proof, and the gap between trying and believing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d8d2cf9 elementor-widget elementor-widget-text-editor\" data-id=\"d8d2cf9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">A lot of modern products win you before they ever work.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">A pastel tube. A limited edition flavour. A promise that sounds scientific enough to repeat. And a feed full of people smiling like their teeth have their own ring light.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Hismile fits that era perfectly. But when 162,444 Australians were asked what they actually know, try, trust, and recommend, the story became less glossy and more human: curiosity is real, but proof still runs the show.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><strong>Now, it\u2019s your turn!<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c8bb861 e-con-full e-flex e-con e-child\" data-id=\"c8bb861\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dd40a7d elementor-widget elementor-widget-shortcode\" data-id=\"dd40a7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><input type=\"hidden\" id=\"ays_finish_poll_227\" name=\"ays_finish_poll_227\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><input type=\"hidden\" id=\"ays_finish_poll_show_res_227\" name=\"ays_finish_poll_show_res_227\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><style>        #ays-poll-id-69e4ade14289d.box-apm {            width: 749px;                        margin: 0 auto !important;            border-style: ridge;            border-color: #7a7a7a;            border-radius: 0;            border-width: 0px;            box-shadow: none;background-color: #e5f4f6;            background-position: center center;            background-repeat: no-repeat;            background-size: cover;            max-width: 100%;            position: relative;            padding-bottom: 60px;        }        .ays-poll-id-69e4ade14289d.ays-minimal-theme .apm-choosing{\t\t    display: flex;\t\t    align-items: center;\t\t}        .ays-poll-id-69e4ade14289d div.ays-image-logo-show{\t\t\tposition: absolute;\t\t\tbottom: -5px;    \t\tleft: 1px;\t\t\tmargin: 2px 0 0 0;\t\t\tpadding: 2px;\t\t\twidth: 100%;\t\t\theight: 65px;\t\t\ttext-align: left;\t\t\t\t}        .ays-poll-id-69e4ade14289d .ays-poll-image-logo{\t\t\twidth: 55px;\t\t\theight: 55px;\t\t}\t\t.ays-poll-id-69e4ade14289d.ays-minimal-theme .apm-choosing input[type=radio]:checked + label, .ays-poll-id-69e4ade14289d.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover{        \tbackground-color: #7a7a7a !important;\t\t    color: #1a3e73 !important;\t\t    border-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade14289d.ays-minimal-theme .apm-choosing input[type=radio]:checked + label *,\t\t.ays-poll-id-69e4ade14289d.ays-minimal-theme .apm-choosing input[type=checkbox]:checked + label *,\t\t.ays-poll-id-69e4ade14289d.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover *{\t\t    color: #1a3e73;\t\t}\t\t.ays-poll-id-69e4ade14289d.ays-minimal-theme .apm-choosing input[type=radio]{\t\t\t\t\t\tborder-radius: 50%;\t\t\twidth: 20px;\t\t\theight: 19px;\t\t\tmargin: 3px !important;\t\t\tborder: 1px solid #1e8cbe;\t\t\topacity: 1;\t\t}\t\t.ays-poll-id-69e4ade14289d.ays-minimal-theme .apm-answers .apm-choosing input[type=radio]:checked::after{\t\t\tcontent: '';\t\t\tborder-radius: 50%;\t\t\twidth: 11px;\t\t\theight: 11px;\t\t\tbackground-color: #1e8cbe;\t\t\t \t\t}\t\t.ays-poll-id-69e4ade14289d.ays-minimal-theme .apm-choosing input[type=radio]:focus{\t\t\toutline-offset: 0 !important;    \t\toutline: unset !important;\t\t}\t\t.ays-poll-id-69e4ade14289d.ays-minimal-theme .apm-choosing label{\t\t\tborder-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade14289d.ays-minimal-theme .apm-choosing input[type='radio']{\t\t    display: block !important;\t\t}\t\t.ays-poll-id-69e4ade14289d.ays-minimal-theme input[type='button'].ays-poll-btn:hover, .ays-poll-id-69e4ade14289d.ays-minimal-theme input[type='button'].ays-poll-btn:focus{\t\t\ttext-decoration: none;\t\t}\t\t.ays-poll-id-69e4ade14289d.ays-minimal-theme input[type='button'].ays-poll-btn{\t\t    color: initial !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade14289d.ays-minimal-theme .ays_poll_passed_count{\t\t    color: #1a3e73 !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade14289d.ays-minimal-theme .ays_poll_passed_count i.ays_poll_fa:before{\t\t    color: #1a3e73 !important;\t\t    \t\t}        .ays-poll-id-69e4ade14289d.ays-minimal-theme .answer-percent{        \tcolor: initial !important;\t\t}        .ays-poll-id-69e4ade14289d.box-apm span.ays_poll_passed_count{            background-color: #1a3e73;            color: #e5f4f6;        }        #ays-poll-id-69e4ade14289d.box-apm span.ays_poll_passed_count i{            color: #e5f4f6;        }        #ays-poll-id-69e4ade14289d.box-apm .apm-title-box{            background-color: rgba(255,255,255,0);        }        .ays-poll-id-69e4ade14289d .answer-percent {            background-color: #1a3e73;            color: #e5f4f6 !important;        }        .ays-poll-id-69e4ade14289d .ays-poll-btn{            color: #424242 !important;            background-color: rgba(0,0,0,0) !important;            overflow: hidden;        }        #ays-poll-id-69e4ade14289d .ays-poll-view-more-button{\t\t    border-radius: 0;\t\t}        .ays-poll-id-69e4ade14289d.box-apm * {            color: #1a3e73;        }        .ays-poll-id-69e4ade14289d.box-apm .apm-title-box div {            color: #1a3e73;            text-transform: inherit;            font-family: inherit;\t\t\t        }        #ays-poll-id-69e4ade14289d.box-apm i {            color: #1a3e73;            font-size: 24px;            font-style: normal;                    }\t\t#ays-poll-id-69e4ade14289d .ays-poll-btn{       \t\twidth: auto;\t\t\tfont-size: 17px;\t\t\tpadding: 10px 20px;\t\t\tborder-radius: 3px;\t\t\tcolor: #424242 !important;\t\t\tbackground: rgba(0,0,0,0) !important;\t\t\tborder: none;\t\t\tline-height: 12px !important;\t\t}\t\t#ays-poll-id-69e4ade14289d .apm-add-answer input.ays-poll-new-answer-apply-text{            width: 100%;\t\t\tmargin-bottom: 0;\t\t\tmargin-right: 5px;\t\t\tborder-color: #1a3e73; \t\t\tpadding: 7px;\t\t\tfont-size: 14px;\t\t\tcolor: black;\t\t\theight: 40px; \t\t\toutline: none;\t\t\tdisplay: inline-block;        }        #ays-poll-id-69e4ade14289d.box-apm i.ays_poll_far{                        font-family: 'Font Awesome 5 Free';        }        #ays-poll-id-69e4ade14289d.box-apm .apm-choosing .ays-poll-each-answer-list{            \t\t\twidth: initial;\t\t\ttext-align: initial;\t\t\tdisplay: initial;\t\t\tpadding: 10px;        }        #ays-poll-id-69e4ade14289d.box-apm .apm-choosing .ays-poll-each-answer-grid{            \t\t\twidth: 100%;\t\t\ttext-align: left;\t\t\tdisplay: inline-block;\t\t\tword-break: break-word;        }\t\t        #ays-poll-id-69e4ade14289d.box-apm .apm-choosing .ays_label_poll{            \t\t\twidth: 100%;\t\t\ttext-align: center;\t\t\tdisplay: flex;\t\t\t;\t\t\talign-items: center;\t\t\tpadding: 10px;        }        #ays-poll-id-69e4ade14289d.box-apm .apm-choosing .ays-poll-each-image{            \t\t\theight: 150px;\t\t\tborder-radius: 0px;\t\t\tobject-fit: cover;        }        #ays-poll-id-69e4ade14289d.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\twidth: 220px;        }        #ays-poll-id-69e4ade14289d.box-apm .apm-choosing .ays-poll-each-image-grid{\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade14289d.box-apm .apm-choosing .ays-poll-answer-container-label-grid{\t\t\talign-items: center;        }        #ays-poll-id-69e4ade14289d.box-apm .apm-choosing .ays-poll-answer-container-label-list{\t\t\tflex-direction: row;        }        #ays-poll-id-69e4ade14289d.box-apm .ays_poll_grid_view_container{\t\t\tdisplay: flex;\t\t\tflex-wrap: wrap;\t\t\tjustify-content: space-between;\t\t\talign-items: flex-start;        }        #ays-poll-id-69e4ade14289d.box-apm .ays-poll-answer-container-gird{\t\t\twidth: calc(50% - 5px);\t\t\tmargin-bottom: 1px;        }\t\t        #ays-poll-id-69e4ade14289d.box-apm .ays_poll_label_without_padding{\t\t\tpadding: 10px;\t\t\talign-items: center;\t\t\tflex-direction: column;        }        #ays-poll-id-69e4ade14289d.box-apm .apm-title-box div{\t\t\tfont-size: 15px;\t\t\tword-break: break-word;\t\t\tword-wrap: break-word;\t\t\ttext-align: left;        }        #ays-poll-id-69e4ade14289d.box-apm .ays-poll-answer-container-list{\t\t\t\t\t\tmargin-bottom: 1px;\t\t\tdisplay: flex;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade14289d.box-apm .ays-poll-maker-text-answer-main input,\t\t#ays-poll-id-69e4ade14289d.box-apm .ays-poll-maker-text-answer-main textarea{\t\t\tmin-width: 150px;\t\t\tmax-width: 100%;\t\t\twidth: %;        }        #ays-poll-id-69e4ade14289d.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button{\t\t\tbackground-color: #1a3e73;\t\t\tcolor: #e5f4f6;\t\t\tborder-color: #1a3e73;\t\t\toutline: none;\t\t\tbox-shadow: unset;\t\t\tborder: 0;\t\t\ttransition: .5s;        }        #ays-poll-id-69e4ade14289d.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button:hover{\t\t\tbackground-color: #1a3e73b5;        }        #ays-poll-id-69e4ade14289d.box-apm .ays-poll-password-box .ays-poll-password-input-box .ays-poll-password-input{\t\t\tborder-color: #1a3e73;        }\t\t#ays-poll-id-69e4ade14289d.box-apm .apm-answers .apm-choosing label.ays_label_poll{            \t\t\tbox-shadow:unset;\t\t\tborder-radius: 0px;        }\t\t#ays-poll-id-69e4ade14289d.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\tfont-size: 16px;        }\t\t\t\t\t        .ays-poll-id-69e4ade14289d.choosing-poll input[type=radio]:checked + label,\t\t.ays-poll-id-69e4ade14289d:not(.ays-minimal-theme).choosing-poll input[type='checkbox']:checked + label,        .ays-poll-id-69e4ade14289d.choosing-poll label.ays_enable_hover:hover {        \tbackground-color: #7a7a7a !important;            color: #e5f4f6;        }\t\t.ays-poll-id-69e4ade14289d:not(.ays-minimal-theme).choosing-poll input[type='checkbox']{\t\t\tdisplay: none;\t\t}        .ays-poll-id-69e4ade14289d.choosing-poll input[type=radio]:checked + label *,        .ays-poll-id-69e4ade14289d.choosing-poll input[type=checkbox]:checked + label *,        .ays-poll-id-69e4ade14289d.choosing-poll label.ays_enable_hover:hover * {            color: rgba(0,0,0,0);        }.ays-poll-id-69e4ade14289d .apm-info-form input {            border-color: #1a3e73;        }        div[class~=ays-poll-id-69e4ade14289d] label.ays_label_font_size {            font-size: 16px;        }        button.ays-poll-next-btn:focus {            background: unset;            outline: none;        }        button.ays-poll-next-btn:disabled {            cursor: not-allowed;            background: dimgrey !important;            color: white !important;        }        button.ays-poll-next-btn:enabled {            cursor: pointer;        }        .ays-poll-id-69e4ade14289d .apm-info-form input {            color: #1a3e73 !important;            background-color: rgba(0,0,0,0) !important;        }         .ays-poll-main #ays-poll-id-69e4ade14289d .ays-poll-img {            object-fit: cover;\t\t\theight: 100%;         }        .ays-poll-id-69e4ade14289d div.apm-loading-gif .apm-loader svg path,        .ays-poll-id-69e4ade14289d div.apm-loading-gif .apm-loader svg rect {            fill: #1a3e73;        }0.ays-poll-id-69e4ade14289d div.apm-loading-gif .apm-loader{\t\t\t\tdisplay: flex;\t\t\t\tjustify-content: center;\t\t\t\talign-items: center;\t\t\t\tpadding-top: 10px;\t\t\t}\t\t\t.ays-poll-id-69e4ade14289d div.apm-loading-gif{\t\t\t\twidth: 100%;    \t\t\theight: 100%;\t\t\t}\t\t\t.ays-poll-id-69e4ade14289d.box-apm .ays_question p{\t\t\tfont-size: 16px;\t\t}\t\t\t\t@media only screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade14289d.box-apm {\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade14289d.box-apm .ays-poll-btn{\t\t\t\twidth: auto;\t\t\t}\t\t\t.ays-poll-id-69e4ade14289d.box-apm .ays_question p{\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t\t\t\t.ays-poll-id-69e4ade14289d .apm-answers .apm-rating i.ays_poll_fa-star {\t\t\t\tfont-size: 4vw !important;\t\t\t}\t\t\t#ays-poll-id-69e4ade14289d.box-apm .ays-poll-answer-container-gird{\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade14289d.box-apm .apm-title-box div{\t\t\t\tfont-size: 15px;\t\t\t\ttext-align: left;\t\t\t\tword-break: break-word;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t.ays-poll-id-69e4ade14289d.box-apm label.ays_label_font_size {\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade14289d.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade14289d.box-apm .apm-answers > .apm-choosing > .ays_label_poll > div.ays-poll-answer-image > img.ays-poll-each-image{\t\t\t\theight: 150px;\t\t\t}\t\t\t#ays-poll-id-69e4ade14289d.box-apm .apm-answers .apm-choosing > label.ays-poll-answer-container-label-list > p.ays-poll-answers > span.ays-poll-each-answer-list {\t\t\t\tpadding: unset;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t#ays-poll-id-69e4ade14289d .ays-poll-btn{\t\t\t\tfont-size: 17px;\t\t\t\tline-height: 1;\t\t\t\twhite-space: normal;\t\t\t\tword-break: break-word;\t\t\t}\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade14289d{\t\t\t\tmax-width: 100%;\t\t\t}\t\t}\t\t#ays-poll-container-227{        \twidth: 749px;\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-container-227{\t\t\t\twidth: 100%;\t\t\t\tmax-width: 96%;\t\t\t}\t\t\t#ays-poll-id-69e4ade14289d.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\t\twidth: 100%;        \t}\t\t}\t\t\t           <\/style>        <script>            var dataCss = {\t\t\t\twidth: '749px',                maxWidth: '98%',                fontSize: '16px',                padding: '10px',                margin: '0 auto',                marginTop: '-1rem',                borderStyle: 'ridge',                borderWidth: '2px',                borderColor: '#1a3e73',                background: '#e5f4f6',                color: '#1a3e73',                transition: '.3s ease',                WebkitAppearance: 'none',                appearance: 'none',                };            var hoverCss = {                background: '#1a3e73',                color: '#e5f4f6',                borderColor: '#e5f4f6',            };        <\/script><div style='margin-bottom: 1rem;' class='ays-poll-main radioOption' id='ays-poll-container-227' data-load-method=''>        <form style='margin-bottom: 0;' >                        <div                dir='ltr'        data-loading='load_gif'        data-load-gif='plg_2'        data-load-gif-font-size='64'                data-hide-bg-image='false'        data-gradient-check=''        data-gradient-dir='to bottom'        data-gradient-c1='#103251'        data-gradient-c2='#607593'        data-hide-bg-image-def-color='#e5f4f6'        data-show-social=''        class='box-apm ays-minimal-theme choosing-poll ays-poll-id-69e4ade14289d '        id='ays-poll-id-69e4ade14289d'        data-res='0'        data-res-sort='none'        data-restart ='false'        data-redirection = '0'        data-redirect-check = '0'        data-url-href = ''        data-href = ''        data-delay = '0'        data-id='227'        data-res-rgba = ''        data-percent-color = '#1a3e73'        data-enable-top-animation = ''        data-top-animation-scroll = '100'        data-info-form=''        data-enable-social-links=''        ><div class='ays_poll_cb_and_a'><\/div><div class='ays-poll-id-69e4ade14289d ays_question'><p><strong><span class=\"TextRun SCXW200656939 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW200656939 BCX0\">If a product looks amazing online, what makes you finally believe it?<\/span><\/span><span class=\"LineBreakBlob BlobObject DragDrop SCXW200656939 BCX0\"><br class=\"SCXW200656939 BCX0\" \/><\/span><\/strong><\/p><\/div><div class='ays-poll-id-69e4ade14289d hideResults ays-poll-hide-result-box'> <\/div><div class='apm-answers apm-answers-without-submit ays_poll_list_view_container'>\t\t\t\t\t\t\t\t\t\t\t<div class='apm-choosing answer-ays-poll-id-69e4ade14289d  ays-poll-field ays-poll-answer-container-list' >\t\t\t\t\t\t\t\t\t\t\t<input type=radio name='answer' id='radio-0-ays-poll-id-69e4ade14289d' value='1586' autocomplete=\"off\">\t\t\t\t\t\t\t\t\t\t\t<label \t\t\t\t\t\t\t\t\t\t\t\tfor='radio-0-ays-poll-id-69e4ade14289d' \t\t\t\t\t\t\t\t\t\t\t\tclass='ays_label_poll   ays_enable_hover ays_label_font_size   ays-poll-answer-container-label-list' \t\t\t\t\t\t\t\t\t\t\t\tdata-answers-url=''\t\t\t\t\t\t\t\t\t\t\t> <p style='' class='ays-poll-answers'><span class='ays-poll-each-answer-grid'>A dentist\u2019s approval<\/span><\/p><\/label>\t\t\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\t\t<div class='apm-choosing answer-ays-poll-id-69e4ade14289d  ays-poll-field ays-poll-answer-container-list' >\t\t\t\t\t\t\t\t\t\t\t<input type=radio name='answer' id='radio-1-ays-poll-id-69e4ade14289d' value='1587' autocomplete=\"off\">\t\t\t\t\t\t\t\t\t\t\t<label \t\t\t\t\t\t\t\t\t\t\t\tfor='radio-1-ays-poll-id-69e4ade14289d' \t\t\t\t\t\t\t\t\t\t\t\tclass='ays_label_poll   ays_enable_hover ays_label_font_size   ays-poll-answer-container-label-list' \t\t\t\t\t\t\t\t\t\t\t\tdata-answers-url=''\t\t\t\t\t\t\t\t\t\t\t> <p style='' class='ays-poll-answers'><span class='ays-poll-each-answer-grid'>Real results<\/span><\/p><\/label>\t\t\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\t\t<div class='apm-choosing answer-ays-poll-id-69e4ade14289d  ays-poll-field ays-poll-answer-container-list' >\t\t\t\t\t\t\t\t\t\t\t<input type=radio name='answer' id='radio-2-ays-poll-id-69e4ade14289d' value='1588' autocomplete=\"off\">\t\t\t\t\t\t\t\t\t\t\t<label \t\t\t\t\t\t\t\t\t\t\t\tfor='radio-2-ays-poll-id-69e4ade14289d' \t\t\t\t\t\t\t\t\t\t\t\tclass='ays_label_poll   ays_enable_hover ays_label_font_size   ays-poll-answer-container-label-list' \t\t\t\t\t\t\t\t\t\t\t\tdata-answers-url=''\t\t\t\t\t\t\t\t\t\t\t> <p style='' class='ays-poll-answers'><span class='ays-poll-each-answer-grid'>A friend\u2019s experience<\/span><\/p><\/label>\t\t\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\t\t<div class='apm-choosing answer-ays-poll-id-69e4ade14289d  ays-poll-field ays-poll-answer-container-list' >\t\t\t\t\t\t\t\t\t\t\t<input type=radio name='answer' id='radio-3-ays-poll-id-69e4ade14289d' value='1589' autocomplete=\"off\">\t\t\t\t\t\t\t\t\t\t\t<label \t\t\t\t\t\t\t\t\t\t\t\tfor='radio-3-ays-poll-id-69e4ade14289d' \t\t\t\t\t\t\t\t\t\t\t\tclass='ays_label_poll   ays_enable_hover ays_label_font_size   ays-poll-answer-container-label-list' \t\t\t\t\t\t\t\t\t\t\t\tdata-answers-url=''\t\t\t\t\t\t\t\t\t\t\t> <p style='' class='ays-poll-answers'><span class='ays-poll-each-answer-grid'>Price that feels fair<\/span><\/p><\/label>\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div><div class='apm-cashed-fa'><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><\/div><input type=\"hidden\" id=\"ays_finish_poll_show_res_227\" name=\"ays_finish_poll_show_res_227\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><div class='apm-button-box'><input type='button' \t                    name='ays_finish_poll'\t                    class='btn ays-poll-btn choosing-btn ays_finish_poll'\t                    data-form='ays-poll-id-69e4ade14289d'\t                    value=\"Submit\"\t                    ><\/div><script>\t\t\t\tif(typeof aysPollOptions === 'undefined'){\t\t\t\t\tvar aysPollOptions = [];\t\t\t\t}\t\t\t\taysPollOptions['ays-poll-id-69e4ade14289d']  = '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';\t\t\t<\/script><\/div><\/form><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b92d39c e-flex e-con-boxed e-con e-parent\" data-id=\"b92d39c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-87bf73b e-con-full e-flex e-con e-child\" data-id=\"87bf73b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d818863 elementor-widget elementor-widget-heading\" data-id=\"d818863\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. Hismile looks \u201ceverywhere,\u201d but most people still do not know it<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fcdc132 elementor-widget elementor-widget-text-editor\" data-id=\"fcdc132\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">The biggest signal is simple:\u00a0<\/span><b><span data-contrast=\"auto\">60%<\/span><\/b><span data-contrast=\"auto\">\u00a0say they have\u00a0<\/span><b><span data-contrast=\"auto\">never heard of Hismile<\/span><\/b><span data-contrast=\"auto\">. Another\u00a0<\/span><b><span data-contrast=\"auto\">16.9%<\/span><\/b><span data-contrast=\"auto\"> have heard the name but do not know what it sells. Only <\/span><b><span data-contrast=\"auto\">16.9%<\/span><\/b><span data-contrast=\"auto\">\u00a0have seen it all over social media, and just\u00a0<\/span><b><span data-contrast=\"auto\">6.2%<\/span><\/b><span data-contrast=\"auto\">\u00a0have\u00a0actually used\u00a0it.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc6711c elementor-widget elementor-widget-pie_google_chart\" data-id=\"bc6711c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pie_google_chart.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div role=\"img\" class=\"\">\n\t<div>\n\t\t\n\t\t\t<\/div>\n\t<div class=\"chart-box\">\n\t<div class=\"google-chart-texture\">\n\t\t<p>No Data Found<\/p>\n\t<\/div>\n\t<div class=\"graphina-google-chart \"\n\t\tdata-chart_type=\"pie_google\"\n        data-common_filter_id=\"\"\n\t\tdata-chart_type_static=\"PieChart\"\n\t\tdata-element_id=\"bc6711c\"\n\t\tdata-chart_options='{&quot;title&quot;:&quot;&quot;,&quot;titleTextStyle&quot;:{&quot;fontName&quot;:&quot;Poppins&quot;,&quot;color&quot;:&quot;&quot;,&quot;fontSize&quot;:&quot;&quot;},&quot;chartArea&quot;:{&quot;left&quot;:&quot;10%&quot;,&quot;right&quot;:&quot;5%&quot;},&quot;height&quot;:350,&quot;tooltip&quot;:{&quot;showColorCode&quot;:true,&quot;textStyle&quot;:{&quot;fontName&quot;:&quot;Poppins&quot;,&quot;color&quot;:&quot;black&quot;},&quot;trigger&quot;:&quot;focus&quot;,&quot;text&quot;:&quot;percentage&quot;},&quot;backgroundColor&quot;:&quot;&quot;,&quot;legend&quot;:{&quot;position&quot;:&quot;bottom&quot;,&quot;textStyle&quot;:{&quot;fontName&quot;:&quot;Poppins&quot;,&quot;fontSize&quot;:10,&quot;color&quot;:&quot;black&quot;},&quot;alignment&quot;:&quot;center&quot;},&quot;reverseCategories&quot;:false,&quot;pieSliceText&quot;:&quot;none&quot;,&quot;sliceVisibilityThreshold&quot;:0,&quot;pieSliceBorderColor&quot;:&quot;#ffffff&quot;,&quot;pieSliceTextStyle&quot;:{&quot;fontName&quot;:&quot;Poppins&quot;,&quot;color&quot;:&quot;&quot;,&quot;fontSize&quot;:&quot;&quot;},&quot;is3D&quot;:false,&quot;colors&quot;:[&quot;#FFD23F&quot;,&quot;#1A3E73&quot;,&quot;#2AB7CA&quot;,&quot;#FF715B&quot;]}'\n\t\tdata-chart_data='{&quot;rows&quot;:[[&quot;Seen all over social media&quot;,16.9],[&quot;Used products&quot;,6.2],[&quot;Heard the name, not sure what they sell&quot;,16.9],[&quot;Never heard of it&quot;,60]],&quot;columns&quot;:[[&quot;string&quot;,&quot;Month&quot;],[&quot;number&quot;,&quot;Sales&quot;]]}'\n\t\tdata-extra_data='{&quot;show_annotation&quot;:false,&quot;chart_annotation_prefix_postfix&quot;:false,&quot;chart_annotation_prefix&quot;:&quot;&quot;,&quot;chart_data_series_count_dynamic&quot;:4,&quot;chart_annotation_postfix&quot;:&quot;&quot;,&quot;chart_data_option&quot;:false,&quot;chart_csv_column_wise_enable&quot;:false,&quot;chart_dynamic_data_option&quot;:&quot;&quot;,&quot;chart_csv_x_columns&quot;:&quot;&quot;,&quot;chart_csv_y_columns&quot;:&quot;&quot;,&quot;chart_csv_x_columns_sql&quot;:&quot;&quot;,&quot;chart_csv_y_columns_sql&quot;:&quot;&quot;,&quot;element_import_from_table_dynamic_key&quot;:&quot;&quot;,&quot;current_post_id&quot;:8498,&quot;graphina_prefix&quot;:&quot;iq_&quot;,&quot;can_chart_reload_ajax&quot;:false,&quot;interval_data_refresh&quot;:15,&quot;is_chart_horizontal&quot;:false,&quot;prefix&quot;:&quot;&quot;,&quot;suffix&quot;:&quot;&quot;}'\n\t\tdata-settings='[]'\n        style=\"height: 350px\"\n\t\t>\n\t<\/div>\n<\/div>\n<script>\n    (function($) {\n        'use strict';\n        $(document).ready(function() {\n            if (window.graphinaGooglePieChart && typeof window.graphinaGooglePieChart.observeChartElement === 'function') {\n                window.graphinaGooglePieChart.observeChartElement($('.graphina-google-chart[data-element_id=\"bc6711c\"]'), 'PieChart');\n            }\n        });\n    })(jQuery);\n<\/script>\t<div class=\"graphina-filter-notext graphina-bc6711c-notext\" style=\"display: none; height:350px; align-content:center\">\n\t\t<p class=\"graphina-filter-notext\" style=\"text-align: center;\">\n\t\t\tNo Data Found\t\t<\/p>\n\t<\/div>\n\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd1aeac elementor-widget elementor-widget-text-editor\" data-id=\"dd1aeac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Even the age spread hints at who is answering: <\/span><b><span data-contrast=\"auto\">83.1% are 50+<\/span><\/b><span data-contrast=\"auto\">, with\u00a0<\/span><b><span data-contrast=\"auto\">15.4%<\/span><\/b><span data-contrast=\"auto\">\u00a0aged 35\u201349 and\u00a0<\/span><b><span data-contrast=\"auto\">1.5%<\/span><\/b><span data-contrast=\"auto\">\u00a0aged 25\u201334. That matters because brand virality often lives strongest in younger circles, but brand trust gets tested across all ages.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-beb2609 e-con-full e-flex e-con e-child\" data-id=\"beb2609\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-86a5412 e-con-full e-flex e-con e-child\" data-id=\"86a5412\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7aa0560 elementor-widget elementor-widget-bar_google_chart\" data-id=\"7aa0560\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"bar_google_chart.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div role=\"img\" class=\"\">\n\t<div>\n\t\t\n\t\t\t<\/div>\n\t\n<div class=\"chart-box\">\n\t<div class=\"google-chart-texture\">\n\t\t<p>No Data Found<\/p>\n\t<\/div>\n\t<div class=\"graphina-google-chart \"\n        data-common_filter_id=\"\"\n\t\tdata-chart_type=\"bar_google\"\n\t\tdata-chart_type_static=\"BarChart\"\n\t\tdata-element_id=\"7aa0560\"\n\t\tdata-chart_options='{&quot;titleTextStyle&quot;:{&quot;fontName&quot;:&quot;Poppins&quot;,&quot;color&quot;:&quot;&quot;,&quot;fontSize&quot;:&quot;&quot;},&quot;chartArea&quot;:{&quot;left&quot;:&quot;10%&quot;,&quot;right&quot;:&quot;5%&quot;},&quot;height&quot;:350,&quot;chartType&quot;:&quot;&quot;,&quot;series&quot;:[{&quot;lineWidth&quot;:2,&quot;lineDashStyle&quot;:null,&quot;pointShow&quot;:false,&quot;pointSize&quot;:null,&quot;pointShape&quot;:null,&quot;targetAxisIndex&quot;:0}],&quot;tooltip&quot;:{&quot;showColorCode&quot;:true,&quot;textStyle&quot;:{&quot;color&quot;:&quot;black&quot;},&quot;trigger&quot;:&quot;focus&quot;},&quot;backgroundColor&quot;:&quot;&quot;,&quot;colors&quot;:[&quot;#2AB7CA&quot;],&quot;legend&quot;:{&quot;position&quot;:&quot;bottom&quot;,&quot;textStyle&quot;:{&quot;fontSize&quot;:10,&quot;color&quot;:&quot;black&quot;},&quot;alignment&quot;:&quot;center&quot;},&quot;annotations&quot;:{&quot;stemColor&quot;:&quot;&quot;,&quot;textStyle&quot;:{&quot;fontName&quot;:&quot;Poppins&quot;,&quot;fontSize&quot;:&quot;&quot;,&quot;color&quot;:&quot;&quot;,&quot;auraColor&quot;:&quot;&quot;,&quot;opacity&quot;:&quot;&quot;}},&quot;isStacked&quot;:&quot;absolute&quot;,&quot;animation&quot;:{&quot;startup&quot;:true,&quot;duration&quot;:800,&quot;easing&quot;:&quot;linear&quot;},&quot;hAxis&quot;:{&quot;format&quot;:&quot;decimal&quot;,&quot;slantedText&quot;:false,&quot;slantedTextAngle&quot;:&quot;&quot;,&quot;direction&quot;:1,&quot;title&quot;:&quot;&quot;,&quot;titleTextStyle&quot;:{&quot;fontName&quot;:&quot;Poppins&quot;,&quot;color&quot;:&quot;&quot;,&quot;fontSize&quot;:&quot;&quot;},&quot;textStyle&quot;:{&quot;fontName&quot;:&quot;Poppins&quot;,&quot;color&quot;:&quot;#000000&quot;,&quot;fontSize&quot;:11},&quot;scaleType&quot;:&quot;&quot;,&quot;textPosition&quot;:&quot;out&quot;,&quot;gridlines&quot;:{&quot;color&quot;:&quot;#cccccc&quot;,&quot;count&quot;:5}},&quot;vAxis&quot;:{&quot;viewWindowMode&quot;:&quot;explicit&quot;,&quot;viewWindow&quot;:{&quot;max&quot;:&quot;&quot;,&quot;min&quot;:&quot;&quot;},&quot;direction&quot;:1,&quot;title&quot;:&quot;&quot;,&quot;logScale&quot;:&quot;fasle&quot;,&quot;scaleType&quot;:&quot;&quot;,&quot;titleTextStyle&quot;:{&quot;fontName&quot;:&quot;Poppins&quot;,&quot;color&quot;:&quot;&quot;,&quot;fontSize&quot;:&quot;&quot;},&quot;textStyle&quot;:{&quot;fontName&quot;:&quot;Poppins&quot;,&quot;color&quot;:&quot;#000000&quot;,&quot;fontSize&quot;:11},&quot;textPosition&quot;:&quot;out&quot;,&quot;format&quot;:&quot;decimal&quot;,&quot;baselineColor&quot;:&quot;#cccccc&quot;,&quot;gridlines&quot;:{&quot;color&quot;:&quot;#cccccc&quot;,&quot;count&quot;:5}},&quot;bar&quot;:{&quot;groupWidth&quot;:30}}'\n\t\tdata-chart_data='{&quot;columns&quot;:[{&quot;type&quot;:&quot;string&quot;,&quot;label&quot;:&quot;Category&quot;},{&quot;type&quot;:&quot;number&quot;,&quot;label&quot;:&quot;Percentage of Respondents (%)&quot;}],&quot;rows&quot;:[[&quot;25\\u201334&quot;,1.5],[&quot;35\\u201349&quot;,15.4],[&quot;50+&quot;,83.1]]}'\n\t\tdata-extra_data='{&quot;show_annotation&quot;:false,&quot;chart_annotation_prefix_postfix&quot;:false,&quot;chart_annotation_prefix&quot;:&quot;&quot;,&quot;chart_data_series_count_dynamic&quot;:1,&quot;chart_annotation_postfix&quot;:&quot;&quot;,&quot;chart_data_option&quot;:false,&quot;chart_csv_column_wise_enable&quot;:false,&quot;chart_dynamic_data_option&quot;:&quot;&quot;,&quot;chart_csv_x_columns&quot;:&quot;&quot;,&quot;chart_csv_y_columns&quot;:&quot;&quot;,&quot;chart_csv_x_columns_sql&quot;:&quot;&quot;,&quot;chart_csv_y_columns_sql&quot;:&quot;&quot;,&quot;element_import_from_table_dynamic_key&quot;:&quot;&quot;,&quot;current_post_id&quot;:8498,&quot;graphina_prefix&quot;:&quot;iq_&quot;,&quot;can_chart_reload_ajax&quot;:false,&quot;interval_data_refresh&quot;:15,&quot;is_chart_horizontal&quot;:false}'\n\t\tdata-settings='[]'\n        style=\"height: 350px\"\n\t\t>\n\t<\/div>\n<\/div>\n<script>\n    (function($) {\n        'use strict';\n        $(document).ready(function() {\n            if (window.graphinaGoogleBarChart && typeof window.graphinaGoogleBarChart.observeChartElement === 'function') {\n                window.graphinaGoogleBarChart.observeChartElement($('.graphina-google-chart[data-element_id=\"7aa0560\"]'), 'BarChart');\n            }\n        });\n    })(jQuery);\n<\/script>\t<div class=\"graphina-filter-notext graphina-7aa0560-notext\" style=\"display: none; height:350px; align-content:center\">\n\t\t<p class=\"graphina-filter-notext\" style=\"text-align: center;\">\n\t\t\tNo Data Found\t\t<\/p>\n\t<\/div>\n\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-69b1ff1 elementor-widget elementor-widget-text-editor\" data-id=\"69b1ff1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW267485888 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><strong><span class=\"NormalTextRun SCXW267485888 BCX0\">Why it matters<\/span><\/strong><span class=\"NormalTextRun SCXW267485888 BCX0\"><strong>:<\/strong> <\/span><\/span><\/p><p>T<span class=\"TextRun SCXW267485888 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW267485888 BCX0\">he brand can be culturally loud in certain feeds, while still being\u00a0<\/span><span class=\"NormalTextRun SCXW267485888 BCX0\">practically invisible<\/span><span class=\"NormalTextRun SCXW267485888 BCX0\">\u00a0in everyday buying.<\/span><\/span><\/p><p><strong>Here\u2019s a question for you!<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b802515 e-con-full e-flex e-con e-child\" data-id=\"b802515\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-55b8588 elementor-widget elementor-widget-shortcode\" data-id=\"55b8588\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><input type=\"hidden\" id=\"ays_finish_poll_230\" name=\"ays_finish_poll_230\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><input type=\"hidden\" id=\"ays_finish_poll_show_res_230\" name=\"ays_finish_poll_show_res_230\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><style>        #ays-poll-id-69e4ade14da57.box-apm {            width: 749px;            min-height: 1px;            margin: 0 auto !important;            border-style: ridge;            border-color: #1a3e73;            border-radius: 0;            border-width: 0px;            box-shadow: none;background-color: #e5f4f6;            background-position: center center;            background-repeat: no-repeat;            background-size: cover;            max-width: 100%;            position: relative;            padding-bottom: 60px;        }        .ays-poll-id-69e4ade14da57.ays-minimal-theme .apm-choosing{\t\t    display: flex;\t\t    align-items: center;\t\t}        .ays-poll-id-69e4ade14da57 div.ays-image-logo-show{\t\t\tposition: absolute;\t\t\tbottom: -5px;    \t\tleft: 1px;\t\t\tmargin: 2px 0 0 0;\t\t\tpadding: 2px;\t\t\twidth: 100%;\t\t\theight: 65px;\t\t\ttext-align: left;\t\t\t\t}        .ays-poll-id-69e4ade14da57 .ays-poll-image-logo{\t\t\twidth: 55px;\t\t\theight: 55px;\t\t}\t\t.ays-poll-id-69e4ade14da57.ays-minimal-theme .apm-choosing input[type=radio]:checked + label, .ays-poll-id-69e4ade14da57.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover{        \tbackground-color: #1a3e73 !important;\t\t    color: #1a3e73 !important;\t\t    border-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade14da57.ays-minimal-theme .apm-choosing input[type=radio]:checked + label *,\t\t.ays-poll-id-69e4ade14da57.ays-minimal-theme .apm-choosing input[type=checkbox]:checked + label *,\t\t.ays-poll-id-69e4ade14da57.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover *{\t\t    color: #1a3e73;\t\t}\t\t.ays-poll-id-69e4ade14da57.ays-minimal-theme .apm-choosing input[type=radio]{\t\t\t\t\t\tborder-radius: 50%;\t\t\twidth: 20px;\t\t\theight: 19px;\t\t\tmargin: 3px !important;\t\t\tborder: 1px solid #1e8cbe;\t\t\topacity: 1;\t\t}\t\t.ays-poll-id-69e4ade14da57.ays-minimal-theme .apm-answers .apm-choosing input[type=radio]:checked::after{\t\t\tcontent: '';\t\t\tborder-radius: 50%;\t\t\twidth: 11px;\t\t\theight: 11px;\t\t\tbackground-color: #1e8cbe;\t\t\t \t\t}\t\t.ays-poll-id-69e4ade14da57.ays-minimal-theme .apm-choosing input[type=radio]:focus{\t\t\toutline-offset: 0 !important;    \t\toutline: unset !important;\t\t}\t\t.ays-poll-id-69e4ade14da57.ays-minimal-theme .apm-choosing label{\t\t\tborder-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade14da57.ays-minimal-theme .apm-choosing input[type='radio']{\t\t    display: block !important;\t\t}\t\t.ays-poll-id-69e4ade14da57.ays-minimal-theme input[type='button'].ays-poll-btn:hover, .ays-poll-id-69e4ade14da57.ays-minimal-theme input[type='button'].ays-poll-btn:focus{\t\t\ttext-decoration: none;\t\t}\t\t.ays-poll-id-69e4ade14da57.ays-minimal-theme input[type='button'].ays-poll-btn{\t\t    color: initial !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade14da57.ays-minimal-theme .ays_poll_passed_count{\t\t    color: #1a3e73 !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade14da57.ays-minimal-theme .ays_poll_passed_count i.ays_poll_fa:before{\t\t    color: #1a3e73 !important;\t\t    \t\t}        .ays-poll-id-69e4ade14da57.ays-minimal-theme .answer-percent{        \tcolor: initial !important;\t\t}        .ays-poll-id-69e4ade14da57.box-apm span.ays_poll_passed_count{            background-color: #1a3e73;            color: #e5f4f6;        }        #ays-poll-id-69e4ade14da57.box-apm span.ays_poll_passed_count i{            color: #e5f4f6;        }        #ays-poll-id-69e4ade14da57.box-apm .apm-title-box{            background-color: rgba(255,255,255,0);        }        .ays-poll-id-69e4ade14da57 .answer-percent {            background-color: #1a3e73;            color: #e5f4f6 !important;        }        .ays-poll-id-69e4ade14da57 .ays-poll-btn{            color: #ffffff !important;            background-color: #1a3e73 !important;            overflow: hidden;        }        #ays-poll-id-69e4ade14da57 .ays-poll-view-more-button{\t\t    border-radius: 0;\t\t}        .ays-poll-id-69e4ade14da57.box-apm * {            color: #1a3e73;        }        .ays-poll-id-69e4ade14da57.box-apm .apm-title-box div {            color: #1a3e73;            text-transform: inherit;            font-family: inherit;\t\t\t        }        #ays-poll-id-69e4ade14da57.box-apm i {            color: #1a3e73;            font-size: 24px;            font-style: normal;                    }\t\t#ays-poll-id-69e4ade14da57 .ays-poll-btn{       \t\twidth: auto;\t\t\tfont-size: 17px;\t\t\tpadding: 10px 20px;\t\t\tborder-radius: 3px;\t\t\tcolor: #ffffff !important;\t\t\tbackground: #1a3e73 !important;\t\t\tborder: none;\t\t\tline-height: 12px !important;\t\t}\t\t#ays-poll-id-69e4ade14da57 .apm-add-answer input.ays-poll-new-answer-apply-text{            width: 100%;\t\t\tmargin-bottom: 0;\t\t\tmargin-right: 5px;\t\t\tborder-color: #1a3e73; \t\t\tpadding: 7px;\t\t\tfont-size: 14px;\t\t\tcolor: black;\t\t\theight: 40px; \t\t\toutline: none;\t\t\tdisplay: inline-block;        }        #ays-poll-id-69e4ade14da57.box-apm i.ays_poll_far{                        font-family: 'Font Awesome 5 Free';        }        #ays-poll-id-69e4ade14da57.box-apm .apm-choosing .ays-poll-each-answer-list{            \t\t\twidth: initial;\t\t\ttext-align: initial;\t\t\tdisplay: initial;\t\t\tpadding: 10px;        }        #ays-poll-id-69e4ade14da57.box-apm .apm-choosing .ays-poll-each-answer-grid{            \t\t\twidth: 100%;\t\t\ttext-align: left;\t\t\tdisplay: inline-block;\t\t\tword-break: break-word;        }\t\t        #ays-poll-id-69e4ade14da57.box-apm .apm-choosing .ays_label_poll{            \t\t\twidth: 100%;\t\t\ttext-align: center;\t\t\tdisplay: flex;\t\t\tjustify-content: center;;\t\t\talign-items: center;\t\t\tpadding: 5px;        }        #ays-poll-id-69e4ade14da57.box-apm .apm-choosing .ays-poll-each-image{            \t\t\theight: 150px;\t\t\tborder-radius: 0px;\t\t\tobject-fit: cover;        }        #ays-poll-id-69e4ade14da57.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\twidth: 220px;        }        #ays-poll-id-69e4ade14da57.box-apm .apm-choosing .ays-poll-each-image-grid{\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade14da57.box-apm .apm-choosing .ays-poll-answer-container-label-grid{\t\t\talign-items: center;        }        #ays-poll-id-69e4ade14da57.box-apm .apm-choosing .ays-poll-answer-container-label-list{\t\t\tflex-direction: row;        }        #ays-poll-id-69e4ade14da57.box-apm .ays_poll_grid_view_container{\t\t\tdisplay: flex;\t\t\tflex-wrap: wrap;\t\t\tjustify-content: space-between;\t\t\talign-items: flex-start;        }        #ays-poll-id-69e4ade14da57.box-apm .ays-poll-answer-container-gird{\t\t\twidth: calc(50% - 5px);\t\t\tmargin-bottom: 2px;        }\t\t        #ays-poll-id-69e4ade14da57.box-apm .ays_poll_label_without_padding{\t\t\tpadding: 10px;\t\t\talign-items: center;\t\t\tflex-direction: column;        }        #ays-poll-id-69e4ade14da57.box-apm .apm-title-box div{\t\t\tfont-size: 20px;\t\t\tword-break: break-word;\t\t\tword-wrap: break-word;\t\t\ttext-align: center;        }        #ays-poll-id-69e4ade14da57.box-apm .ays-poll-answer-container-list{\t\t\t\t\t\tmargin-bottom: 2px;\t\t\tdisplay: flex;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade14da57.box-apm .ays-poll-maker-text-answer-main input,\t\t#ays-poll-id-69e4ade14da57.box-apm .ays-poll-maker-text-answer-main textarea{\t\t\tmin-width: 150px;\t\t\tmax-width: 100%;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade14da57.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button{\t\t\tbackground-color: #1a3e73;\t\t\tcolor: #e5f4f6;\t\t\tborder-color: #1a3e73;\t\t\toutline: none;\t\t\tbox-shadow: unset;\t\t\tborder: 0;\t\t\ttransition: .5s;        }        #ays-poll-id-69e4ade14da57.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button:hover{\t\t\tbackground-color: #1a3e73b5;        }        #ays-poll-id-69e4ade14da57.box-apm .ays-poll-password-box .ays-poll-password-input-box .ays-poll-password-input{\t\t\tborder-color: #1a3e73;        }\t\t#ays-poll-id-69e4ade14da57.box-apm .apm-answers .apm-choosing label.ays_label_poll{            \t\t\tbox-shadow:unset;\t\t\tborder-radius: 0px;        }\t\t#ays-poll-id-69e4ade14da57.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\tfont-size: 16px;        }\t\t\t\t\t#ays-poll-id-69e4ade14da57 div.apm-load-message-container{            \t\t\t\tbackground-color: #e5f4f6 !important;\t\t\t}\t        #ays-poll-id-69e4ade14da57.choosing-poll label {\t            background-color: #ffffff;\t            border: none;\t            text-transform: inherit;\t        }        .ays-poll-id-69e4ade14da57.choosing-poll input[type=radio]:checked + label,\t\t.ays-poll-id-69e4ade14da57:not(.ays-minimal-theme).choosing-poll input[type='checkbox']:checked + label,        .ays-poll-id-69e4ade14da57.choosing-poll label.ays_enable_hover:hover {        \tbackground-color: #1a3e73 !important;            color: #e5f4f6;        }\t\t.ays-poll-id-69e4ade14da57:not(.ays-minimal-theme).choosing-poll input[type='checkbox']{\t\t\tdisplay: none;\t\t}        .ays-poll-id-69e4ade14da57.choosing-poll input[type=radio]:checked + label *,        .ays-poll-id-69e4ade14da57.choosing-poll input[type=checkbox]:checked + label *,        .ays-poll-id-69e4ade14da57.choosing-poll label.ays_enable_hover:hover * {            color: #ffffff;        }.ays-poll-id-69e4ade14da57 .apm-info-form input {            border-color: #1a3e73;        }        div[class~=ays-poll-id-69e4ade14da57] label.ays_label_font_size {            font-size: 16px;        }        button.ays-poll-next-btn:focus {            background: unset;            outline: none;        }        button.ays-poll-next-btn:disabled {            cursor: not-allowed;            background: dimgrey !important;            color: white !important;        }        button.ays-poll-next-btn:enabled {            cursor: pointer;        }        .ays-poll-id-69e4ade14da57 .apm-info-form input {            color: #1a3e73 !important;            background-color: #ffffff !important;        }         .ays-poll-main #ays-poll-id-69e4ade14da57 .ays-poll-img {            object-fit: cover;\t\t\theight: 100%;         }        .ays-poll-id-69e4ade14da57 div.apm-loading-gif .apm-loader svg path,        .ays-poll-id-69e4ade14da57 div.apm-loading-gif .apm-loader svg rect {            fill: #1a3e73;        }0.ays-poll-id-69e4ade14da57 div.apm-loading-gif .apm-loader{\t\t\t\tdisplay: flex;\t\t\t\tjustify-content: center;\t\t\t\talign-items: center;\t\t\t\tpadding-top: 10px;\t\t\t}\t\t\t.ays-poll-id-69e4ade14da57 div.apm-loading-gif{\t\t\t\twidth: 100%;    \t\t\theight: 100%;\t\t\t}\t\t\t.ays-poll-id-69e4ade14da57.box-apm .ays_question p{\t\t\tfont-size: 16px;\t\t}\t\t\t\t@media only screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade14da57.box-apm {\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade14da57.box-apm .ays-poll-btn{\t\t\t\twidth: auto;\t\t\t}\t\t\t.ays-poll-id-69e4ade14da57.box-apm .ays_question p{\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t\t\t\t.ays-poll-id-69e4ade14da57 .apm-answers .apm-rating i.ays_poll_fa-star {\t\t\t\tfont-size: 4vw !important;\t\t\t}\t\t\t#ays-poll-id-69e4ade14da57.box-apm .ays-poll-answer-container-gird{\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade14da57.box-apm .apm-title-box div{\t\t\t\tfont-size: 20px;\t\t\t\ttext-align: center;\t\t\t\tword-break: break-word;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t.ays-poll-id-69e4ade14da57.box-apm label.ays_label_font_size {\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade14da57.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade14da57.box-apm .apm-answers > .apm-choosing > .ays_label_poll > div.ays-poll-answer-image > img.ays-poll-each-image{\t\t\t\theight: 150px;\t\t\t}\t\t\t#ays-poll-id-69e4ade14da57.box-apm .apm-answers .apm-choosing > label.ays-poll-answer-container-label-list > p.ays-poll-answers > span.ays-poll-each-answer-list {\t\t\t\tpadding: unset;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t#ays-poll-id-69e4ade14da57 .ays-poll-btn{\t\t\t\tfont-size: 17px;\t\t\t\tline-height: 1;\t\t\t\twhite-space: normal;\t\t\t\tword-break: break-word;\t\t\t}\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade14da57{\t\t\t\tmax-width: 100%;\t\t\t}\t\t}\t\t#ays-poll-container-230{        \twidth: 749px;\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-container-230{\t\t\t\twidth: 100%;\t\t\t\tmax-width: 96%;\t\t\t}\t\t\t#ays-poll-id-69e4ade14da57.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\t\twidth: 100%;        \t}\t\t}\t\t\t           <\/style>        <script>            var dataCss = {\t\t\t\twidth: '749px',                maxWidth: '98%',                fontSize: '16px',                padding: '10px',                margin: '0 auto',                marginTop: '-1rem',                borderStyle: 'ridge',                borderWidth: '2px',                borderColor: '#1a3e73',                background: '#e5f4f6',                color: '#1a3e73',                transition: '.3s ease',                WebkitAppearance: 'none',                appearance: 'none',                };            var hoverCss = {                background: '#1a3e73',                color: '#e5f4f6',                borderColor: '#e5f4f6',            };        <\/script><div style='margin-bottom: 1rem;' class='ays-poll-main ' id='ays-poll-container-230' data-load-method=''>        <form style='margin-bottom: 0;' >                        <div        style='text-align: center;'        dir='ltr'        data-loading='load_gif'        data-load-gif='plg_2'        data-load-gif-font-size='64'                data-hide-bg-image='false'        data-gradient-check=''        data-gradient-dir='to bottom'        data-gradient-c1='#103251'        data-gradient-c2='#607593'        data-hide-bg-image-def-color='#e5f4f6'        data-show-social=''        class='box-apm  text-poll ays-poll-id-69e4ade14da57 '        id='ays-poll-id-69e4ade14da57'        data-res='0'        data-res-sort='none'        data-restart ='false'        data-redirection = '0'        data-redirect-check = '0'        data-url-href = ''        data-href = ''        data-delay = '0'        data-id='230'        data-res-rgba = ''        data-percent-color = '#1a3e73'        data-enable-top-animation = ''        data-top-animation-scroll = '100'        data-info-form=''        data-enable-social-links=''        ><div class='ays_poll_cb_and_a'><\/div><div class='ays-poll-id-69e4ade14da57 ays_question'><p><strong>Is \u201cseen online\u201d the same as \u201cknown well\u201d in your life, or do those feel like different things?<\/strong><\/p><\/div><div class='ays-poll-id-69e4ade14da57 hideResults ays-poll-hide-result-box'> <\/div><div class='apm-answers  '><div class='ays-poll-maker-text-answer-main answer-ays-poll-id-69e4ade14da57'>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<textarea \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tid='ays-poll-text-type-paragraph-ays-poll-id-69e4ade14da57'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass='ays-poll-text-types-inputs ays-poll-text-types-inputs-only-textarea '\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tplaceholder='Your answer'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tname='answer'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-max-length=''\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-limit-type='characters'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t><\/textarea>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label for='ays-poll-text-type-paragraph-ays-poll-id-69e4ade14da57'><\/label>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div><div class='apm-cashed-fa'><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><\/div><input type=\"hidden\" id=\"ays_finish_poll_show_res_230\" name=\"ays_finish_poll_show_res_230\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><div class='apm-button-box'><input type='button' \t                    name='ays_finish_poll'\t                    class='btn ays-poll-btn text-btn ays_finish_poll'\t                    data-form='ays-poll-id-69e4ade14da57'\t                    value=\"Submit\"\t                    ><\/div><script>\t\t\t\tif(typeof aysPollOptions === 'undefined'){\t\t\t\t\tvar aysPollOptions = [];\t\t\t\t}\t\t\t\taysPollOptions['ays-poll-id-69e4ade14da57']  = '{"main_color":"#1a3e73","text_color":"#1a3e73","button_text_color":"#ffffff","button_bg_color":"#1a3e73","icon_color":"#1a3e73","bg_color":"#e5f4f6","bg_image":"","enable_answer_style":"on","answer_bg_color":"#ffffff","answer_hover_color":"#1a3e73","answer_border_side":"none","answer_font_size":"16","poll_answer_font_size_mobile":"16","poll_answer_object_fit":"cover","poll_answer_padding":"5","poll_answer_margin":"2","poll_answer_border_radius":0,"poll_answer_icon_check":"off","poll_answer_icon":"radio","poll_answer_view_type":"list","poll_answer_enable_box_shadow":"off","poll_answer_box_shadow_color":"#000000","poll_answer_box_shadow_x_offset":0,"poll_answer_box_shadow_y_offset":0,"poll_answer_box_shadow_z_offset":10,"title_bg_color":"rgba(255,255,255,0)","poll_title_font_size":"20","poll_title_font_size_mobile":"20","icon_size":24,"width":749,"width_for_mobile":0,"poll_min_height":1,"border_style":"ridge","border_radius":"0","border_width":"0","border_color":"#1a3e73","enable_box_shadow":"off","box_shadow_color":"#000000","poll_box_shadow_x_offset":0,"poll_box_shadow_y_offset":0,"poll_box_shadow_z_offset":15,"enable_background_gradient":"off","background_gradient_color_1":"#103251","background_gradient_color_2":"#607593","poll_gradient_direction":"vertical","poll_question_size_pc":"16","poll_question_size_mobile":"16","poll_question_image_height":"","poll_question_image_object_fit":"cover","poll_mobile_max_width":"","poll_buttons_size":"medium","poll_buttons_font_size":"17","poll_buttons_mobile_font_size":"17","poll_buttons_left_right_padding":"20","poll_buttons_top_bottom_padding":"10","poll_buttons_border_radius":"3","poll_buttons_width":"","poll_buttons_mobile_width":"","disable_answer_hover":0,"logo_image":"","poll_enable_logo_url":"off","poll_logo_title":"","poll_logo_url":"","custom_class":"","enable_poll_title_text_shadow":"off","poll_title_text_shadow":"rgba(255,255,255,0)","poll_title_text_shadow_x_offset":2,"poll_title_text_shadow_y_offset":2,"poll_title_text_shadow_z_offset":0,"poll_allow_multivote":"off","multivote_answer_min_count":"1","poll_allow_multivote_count":"1","poll_direction":"center","show_create_date":0,"show_author":0,"active_date_check":"","activeInterval":"2026-01-30","activeIntervalSec":"","deactiveInterval":"2026-01-30","deactiveIntervalSec":"","ays_poll_show_timer":0,"show_bottom_timer":0,"ays_show_timer_type":"countdown","show_result_btn_see_schedule":"with_see","active_date_message_soon":"<p style=\\\"text-align: center;\\\">The poll will be available soon!<\/p>\n","active_date_message":"<p style=\\\"text-align: center;\\\">The poll has expired!<\/p>\n","show_result_btn_schedule":0,"dont_show_poll_cont":"off","allow_not_vote":0,"see_res_btn_text":"See Results","enable_pass_count":null,"redirect_users":0,"redirect_after_vote_url":false,"redirection_delay":0,"randomize_answers":"off","enable_asnwers_sound":"off","poll_vote_reason":"off","enable_vote_btn":1,"btn_text":"Submit","enable_view_more_button":"off","poll_view_more_button_count":0,"answer_sort_type":"default","show_answers_numbering":"none","hide_results":0,"hide_result_message":0,"hide_results_text":"<p style=\"text-align: center;\">Thanks for your answer!<\/p>","result_message":"<p style=\"text-align: center\">Thank you!<\/p>","show_social":0,"poll_social_buttons_heading":"","poll_show_social_ln":"on","poll_show_social_fb":"on","poll_show_social_tr":"on","poll_show_social_vk":"off","load_effect":"load_gif","load_gif":"plg_2","limit_users":0,"limit_users_method":"ip","limitation_message":"<p style=\\\"text-align: center;\\\">You have already voted<\/p>\n","redirect_url":false,"user_role":[],"enable_restriction_pass":0,"restriction_pass_message":"<p style=\\\"text-align: center;\\\">You don\\'t have permissions for passing the poll<\/p>\n","enable_logged_users":0,"enable_logged_users_message":"<p style=\\\"text-align: center;\\\">You must sign in for passing the poll<\/p>\n","notify_email_on":0,"notify_email":"ithelpdesk@borderlessaccess.com","result_sort_type":"none","create_date":"2026-02-10 11:36:48","author":{"id":"2","name":"Deebhu"},"poll_main_url":"","redirect_after_vote_delay":0,"published":1,"enable_restart_button":0,"show_votes_count":0,"show_res_percent":1,"show_login_form":"off","info_form":0,"fields":"apm_name,apm_email,apm_phone","answers_grid_column_mobile":"on","required_fields":"apm_email","info_form_title":"<h5>Please fill out the form:<\/h5>\n","enable_mailchimp":"off","redirect_after_submit":0,"mailchimp_list":"","users_role":"[]","poll_bg_image_position":"center center","poll_bg_img_in_finish_page":"off","ays_add_post_for_poll":"off","result_in_rgba":"off","show_passed_users":"off","see_result_button":"on","see_result_radio":"ays_see_result_button","loader_font_size":"64","effect_message":"","poll_allow_collecting_users_data":"off","poll_every_answer_redirect_delay":"","poll_enable_answer_image_after_voting":"off","poll_enable_answer_redirect_delay":"off","poll_show_passed_users_count":3,"poll_allow_answer":"off","poll_allow_answer_require":"off","poll_answer_image_height":"150","poll_answer_image_height_for_mobile":"150","poll_answer_image_border_radius":"0","poll_title_alignment":"center","poll_title_alignment_mobile":"center","poll_text_type_length_enable":"off","poll_text_type_limit_type":"characters","poll_text_type_limit_length":"","poll_text_type_limit_message":"off","poll_text_type_placeholder":"Your answer","poll_text_type_width":100,"poll_text_type_width_type":"percent","poll_enable_password":"off","poll_password":"","poll_enable_password_visibility":"off","poll_password_message":"Please enter password","display_fields_labels":"off","autofill_user_data":"off","poll_create_author":2,"poll_logo_url_new_tab":"off","enable_social_links":"off","poll_social_links_heading":"","social_links":{"linkedin_link":"","facebook_link":"","twitter_link":"","vkontakte_link":"","youtube_link":""},"show_chart_type":"default_bar_chart","show_chart_type_google_height":400,"poll_enable_animation_top":"on"}';\t\t\t<\/script><\/div><\/form><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-65c2834 e-flex e-con-boxed e-con e-parent\" data-id=\"65c2834\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ad45aa1 e-con-full e-flex e-con e-child\" data-id=\"ad45aa1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-319bedf elementor-widget elementor-widget-heading\" data-id=\"319bedf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. People are drawn in by promises and aesthetics, not by influencers<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf5530a elementor-widget elementor-widget-text-editor\" data-id=\"cf5530a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">When asked what first pulled attention, <\/span><b><span data-contrast=\"auto\">40% <\/span><\/b><span data-contrast=\"auto\">pointed to the\u00a0<\/span><b><span data-contrast=\"auto\">\u201cno-sensitivity whitening\u201d claim<\/span><\/b><span data-contrast=\"auto\">. The next strongest hooks were product play: <\/span><b><span data-contrast=\"auto\">26.2% <\/span><\/b><span data-contrast=\"auto\">liked\u00a0<\/span><b><span data-contrast=\"auto\">unique flavours and limited editions<\/span><\/b><span data-contrast=\"auto\">, and\u00a0<\/span><b><span data-contrast=\"auto\">24.6%<\/span><\/b><span data-contrast=\"auto\">\u00a0were drawn by\u00a0<\/span><b><span data-contrast=\"auto\">fun packaging and colours<\/span><\/b><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Only\u00a0<\/span><b><span data-contrast=\"auto\">9.2%<\/span><\/b><span data-contrast=\"auto\"> said influencers or celebrities attracted them.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">So the brand is not winning because people \u201ctrust creators.\u201d It is winning because it makes oral care feel like a lifestyle product, then seals the deal with a comfort-focused claim.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-369e612 e-con-full e-flex e-con e-child\" data-id=\"369e612\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dddfc94 elementor-widget elementor-widget-donut_google_chart\" data-id=\"dddfc94\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"donut_google_chart.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div role=\"img\" class=\"\">\n\t<div>\n\t\t\n\t\t\t<\/div>\n\t\n<div class=\"chart-box\">\n\t<div class=\"google-chart-texture\">\n\t\t<p>No Data Found<\/p>\n\t<\/div>\n\t<div class=\"graphina-google-chart \"\n        data-common_filter_id=\"\"\n\t\tdata-chart_type=\"donut_google\"\n\t\tdata-chart_type_static=\"DountChart\"\n\t\tdata-element_id=\"dddfc94\"\n\t\tdata-chart_options='{&quot;title&quot;:&quot;&quot;,&quot;titleTextStyle&quot;:{&quot;fontName&quot;:&quot;Poppins&quot;,&quot;color&quot;:&quot;&quot;,&quot;fontSize&quot;:&quot;&quot;},&quot;chartArea&quot;:{&quot;left&quot;:&quot;10%&quot;,&quot;right&quot;:&quot;5%&quot;},&quot;height&quot;:350,&quot;tooltip&quot;:{&quot;showColorCode&quot;:true,&quot;textStyle&quot;:{&quot;fontSize&quot;:10,&quot;fontName&quot;:&quot;Poppins&quot;,&quot;color&quot;:&quot;black&quot;},&quot;trigger&quot;:&quot;focus&quot;,&quot;text&quot;:&quot;percentage&quot;},&quot;backgroundColor&quot;:&quot;&quot;,&quot;legend&quot;:{&quot;position&quot;:&quot;bottom&quot;,&quot;textStyle&quot;:{&quot;fontName&quot;:&quot;Poppins&quot;,&quot;fontSize&quot;:10,&quot;color&quot;:&quot;black&quot;},&quot;alignment&quot;:&quot;center&quot;},&quot;colors&quot;:[&quot;#2AB7CA&quot;,&quot;#1A3E73&quot;,&quot;#FF715B&quot;,&quot;#FFD23F&quot;],&quot;reverseCategories&quot;:false,&quot;showLables&quot;:false,&quot;pieSliceText&quot;:&quot;&quot;,&quot;pieSliceBorderColor&quot;:&quot;#ffffff&quot;,&quot;pieSliceTextStyle&quot;:{&quot;fontName&quot;:&quot;Poppins&quot;,&quot;color&quot;:&quot;&quot;,&quot;fontSize&quot;:&quot;&quot;},&quot;pieHole&quot;:0.5}'\n\t\tdata-chart_data='{&quot;rows&quot;:[[&quot;Fun packaging &amp; colors&quot;,24.6],[&quot;Influencers&quot;,9.2],[&quot;No-sensitivity claim&quot;,40],[&quot;Unique flavors&quot;,26.2]],&quot;columns&quot;:[[&quot;string&quot;,&quot;Month&quot;],[&quot;number&quot;,&quot;Sales&quot;]]}'\n\t\tdata-extra_data='{&quot;show_annotation&quot;:false,&quot;chart_annotation_prefix_postfix&quot;:false,&quot;chart_annotation_prefix&quot;:&quot;&quot;,&quot;chart_data_series_count_dynamic&quot;:4,&quot;chart_annotation_postfix&quot;:&quot;&quot;,&quot;chart_data_option&quot;:false,&quot;chart_csv_column_wise_enable&quot;:false,&quot;chart_dynamic_data_option&quot;:&quot;&quot;,&quot;chart_csv_x_columns&quot;:&quot;&quot;,&quot;chart_csv_y_columns&quot;:&quot;&quot;,&quot;chart_csv_x_columns_sql&quot;:&quot;&quot;,&quot;chart_csv_y_columns_sql&quot;:&quot;&quot;,&quot;element_import_from_table_dynamic_key&quot;:&quot;&quot;,&quot;current_post_id&quot;:8498,&quot;graphina_prefix&quot;:&quot;iq_&quot;,&quot;can_chart_reload_ajax&quot;:false,&quot;interval_data_refresh&quot;:15,&quot;is_chart_horizontal&quot;:false,&quot;prefix&quot;:&quot;&quot;,&quot;suffix&quot;:&quot;&quot;}'\n\t\tdata-settings='[]'\n        style=\"height: 350px\"\n\t\t>\n\t<\/div>\n<\/div>\n<script>\n    (function($) {\n        'use strict';\n        $(document).ready(function() {\n            if (window.graphinaGoogleDonutChart && typeof window.graphinaGoogleDonutChart.observeChartElement === 'function') {\n                window.graphinaGoogleDonutChart.observeChartElement($('.graphina-google-chart[data-element_id=\"dddfc94\"]'), 'PieChart');\n            }\n        });\n    })(jQuery);\n<\/script>\t<div class=\"graphina-filter-notext graphina-dddfc94-notext\" style=\"display: none; height:350px; align-content:center\">\n\t\t<p class=\"graphina-filter-notext\" style=\"text-align: center;\">\n\t\t\tNo Data Found\t\t<\/p>\n\t<\/div>\n\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-02ce76c e-con-full e-flex e-con e-child\" data-id=\"02ce76c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0948fa7 elementor-widget elementor-widget-text-editor\" data-id=\"0948fa7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW149367932 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW149367932 BCX0\"><strong>Why it matters:<\/strong> <\/span><\/span><\/p><p>I<span class=\"TextRun SCXW149367932 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW149367932 BCX0\">f the packaging does the persuading, the product\u00a0<\/span><span class=\"NormalTextRun AdvancedProofingIssueV2Themed SCXW149367932 BCX0\">has to<\/span><span class=\"NormalTextRun SCXW149367932 BCX0\">\u00a0work harder to become a repeat habit.<\/span><\/span><\/p><p><strong>Quick question!<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4e4d3c0 e-con-full e-flex e-con e-child\" data-id=\"4e4d3c0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4841308 elementor-widget elementor-widget-shortcode\" data-id=\"4841308\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><input type=\"hidden\" id=\"ays_finish_poll_232\" name=\"ays_finish_poll_232\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><input type=\"hidden\" id=\"ays_finish_poll_show_res_232\" name=\"ays_finish_poll_show_res_232\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><style>        #ays-poll-id-69e4ade152c31.box-apm {            width: 749px;            min-height: 1px;            margin: 0 auto !important;            border-style: ridge;            border-color: #1a3e73;            border-radius: 0;            border-width: 0px;            box-shadow: none;background-color: #e5f4f6;            background-position: center center;            background-repeat: no-repeat;            background-size: cover;            max-width: 100%;            position: relative;            padding-bottom: 60px;        }        .ays-poll-id-69e4ade152c31.ays-minimal-theme .apm-choosing{\t\t    display: flex;\t\t    align-items: center;\t\t}        .ays-poll-id-69e4ade152c31 div.ays-image-logo-show{\t\t\tposition: absolute;\t\t\tbottom: -5px;    \t\tleft: 1px;\t\t\tmargin: 2px 0 0 0;\t\t\tpadding: 2px;\t\t\twidth: 100%;\t\t\theight: 65px;\t\t\ttext-align: left;\t\t\t\t}        .ays-poll-id-69e4ade152c31 .ays-poll-image-logo{\t\t\twidth: 55px;\t\t\theight: 55px;\t\t}\t\t.ays-poll-id-69e4ade152c31.ays-minimal-theme .apm-choosing input[type=radio]:checked + label, .ays-poll-id-69e4ade152c31.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover{        \tbackground-color: #1a3e73 !important;\t\t    color: #1a3e73 !important;\t\t    border-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade152c31.ays-minimal-theme .apm-choosing input[type=radio]:checked + label *,\t\t.ays-poll-id-69e4ade152c31.ays-minimal-theme .apm-choosing input[type=checkbox]:checked + label *,\t\t.ays-poll-id-69e4ade152c31.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover *{\t\t    color: #1a3e73;\t\t}\t\t.ays-poll-id-69e4ade152c31.ays-minimal-theme .apm-choosing input[type=radio]{\t\t\t\t\t\tborder-radius: 50%;\t\t\twidth: 20px;\t\t\theight: 19px;\t\t\tmargin: 3px !important;\t\t\tborder: 1px solid #1e8cbe;\t\t\topacity: 1;\t\t}\t\t.ays-poll-id-69e4ade152c31.ays-minimal-theme .apm-answers .apm-choosing input[type=radio]:checked::after{\t\t\tcontent: '';\t\t\tborder-radius: 50%;\t\t\twidth: 11px;\t\t\theight: 11px;\t\t\tbackground-color: #1e8cbe;\t\t\t \t\t}\t\t.ays-poll-id-69e4ade152c31.ays-minimal-theme .apm-choosing input[type=radio]:focus{\t\t\toutline-offset: 0 !important;    \t\toutline: unset !important;\t\t}\t\t.ays-poll-id-69e4ade152c31.ays-minimal-theme .apm-choosing label{\t\t\tborder-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade152c31.ays-minimal-theme .apm-choosing input[type='radio']{\t\t    display: block !important;\t\t}\t\t.ays-poll-id-69e4ade152c31.ays-minimal-theme input[type='button'].ays-poll-btn:hover, .ays-poll-id-69e4ade152c31.ays-minimal-theme input[type='button'].ays-poll-btn:focus{\t\t\ttext-decoration: none;\t\t}\t\t.ays-poll-id-69e4ade152c31.ays-minimal-theme input[type='button'].ays-poll-btn{\t\t    color: initial !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade152c31.ays-minimal-theme .ays_poll_passed_count{\t\t    color: #1a3e73 !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade152c31.ays-minimal-theme .ays_poll_passed_count i.ays_poll_fa:before{\t\t    color: #1a3e73 !important;\t\t    \t\t}        .ays-poll-id-69e4ade152c31.ays-minimal-theme .answer-percent{        \tcolor: initial !important;\t\t}        .ays-poll-id-69e4ade152c31.box-apm span.ays_poll_passed_count{            background-color: #1a3e73;            color: #e5f4f6;        }        #ays-poll-id-69e4ade152c31.box-apm span.ays_poll_passed_count i{            color: #e5f4f6;        }        #ays-poll-id-69e4ade152c31.box-apm .apm-title-box{            background-color: rgba(255,255,255,0);        }        .ays-poll-id-69e4ade152c31 .answer-percent {            background-color: #1a3e73;            color: #e5f4f6 !important;        }        .ays-poll-id-69e4ade152c31 .ays-poll-btn{            color: #ffffff !important;            background-color: #1a3e73 !important;            overflow: hidden;        }        #ays-poll-id-69e4ade152c31 .ays-poll-view-more-button{\t\t    border-radius: 0;\t\t}        .ays-poll-id-69e4ade152c31.box-apm * {            color: #1a3e73;        }        .ays-poll-id-69e4ade152c31.box-apm .apm-title-box div {            color: #1a3e73;            text-transform: inherit;            font-family: inherit;\t\t\t        }        #ays-poll-id-69e4ade152c31.box-apm i {            color: #1a3e73;            font-size: 24px;            font-style: normal;                    }\t\t#ays-poll-id-69e4ade152c31 .ays-poll-btn{       \t\twidth: auto;\t\t\tfont-size: 17px;\t\t\tpadding: 10px 20px;\t\t\tborder-radius: 3px;\t\t\tcolor: #ffffff !important;\t\t\tbackground: #1a3e73 !important;\t\t\tborder: none;\t\t\tline-height: 12px !important;\t\t}\t\t#ays-poll-id-69e4ade152c31 .apm-add-answer input.ays-poll-new-answer-apply-text{            width: 100%;\t\t\tmargin-bottom: 0;\t\t\tmargin-right: 5px;\t\t\tborder-color: #1a3e73; \t\t\tpadding: 7px;\t\t\tfont-size: 14px;\t\t\tcolor: black;\t\t\theight: 40px; \t\t\toutline: none;\t\t\tdisplay: inline-block;        }        #ays-poll-id-69e4ade152c31.box-apm i.ays_poll_far{                        font-family: 'Font Awesome 5 Free';        }        #ays-poll-id-69e4ade152c31.box-apm .apm-choosing .ays-poll-each-answer-list{            \t\t\twidth: initial;\t\t\ttext-align: initial;\t\t\tdisplay: initial;\t\t\tpadding: 10px;        }        #ays-poll-id-69e4ade152c31.box-apm .apm-choosing .ays-poll-each-answer-grid{            \t\t\twidth: 100%;\t\t\ttext-align: left;\t\t\tdisplay: inline-block;\t\t\tword-break: break-word;        }\t\t        #ays-poll-id-69e4ade152c31.box-apm .apm-choosing .ays_label_poll{            \t\t\twidth: 100%;\t\t\ttext-align: center;\t\t\tdisplay: flex;\t\t\tjustify-content: center;;\t\t\talign-items: center;\t\t\tpadding: 5px;        }        #ays-poll-id-69e4ade152c31.box-apm .apm-choosing .ays-poll-each-image{            \t\t\theight: 150px;\t\t\tborder-radius: 0px;\t\t\tobject-fit: cover;        }        #ays-poll-id-69e4ade152c31.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\twidth: 220px;        }        #ays-poll-id-69e4ade152c31.box-apm .apm-choosing .ays-poll-each-image-grid{\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade152c31.box-apm .apm-choosing .ays-poll-answer-container-label-grid{\t\t\talign-items: center;        }        #ays-poll-id-69e4ade152c31.box-apm .apm-choosing .ays-poll-answer-container-label-list{\t\t\tflex-direction: row;        }        #ays-poll-id-69e4ade152c31.box-apm .ays_poll_grid_view_container{\t\t\tdisplay: flex;\t\t\tflex-wrap: wrap;\t\t\tjustify-content: space-between;\t\t\talign-items: flex-start;        }        #ays-poll-id-69e4ade152c31.box-apm .ays-poll-answer-container-gird{\t\t\twidth: calc(50% - 5px);\t\t\tmargin-bottom: 2px;        }\t\t        #ays-poll-id-69e4ade152c31.box-apm .ays_poll_label_without_padding{\t\t\tpadding: 10px;\t\t\talign-items: center;\t\t\tflex-direction: column;        }        #ays-poll-id-69e4ade152c31.box-apm .apm-title-box div{\t\t\tfont-size: 20px;\t\t\tword-break: break-word;\t\t\tword-wrap: break-word;\t\t\ttext-align: center;        }        #ays-poll-id-69e4ade152c31.box-apm .ays-poll-answer-container-list{\t\t\t\t\t\tmargin-bottom: 2px;\t\t\tdisplay: flex;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade152c31.box-apm .ays-poll-maker-text-answer-main input,\t\t#ays-poll-id-69e4ade152c31.box-apm .ays-poll-maker-text-answer-main textarea{\t\t\tmin-width: 150px;\t\t\tmax-width: 100%;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade152c31.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button{\t\t\tbackground-color: #1a3e73;\t\t\tcolor: #e5f4f6;\t\t\tborder-color: #1a3e73;\t\t\toutline: none;\t\t\tbox-shadow: unset;\t\t\tborder: 0;\t\t\ttransition: .5s;        }        #ays-poll-id-69e4ade152c31.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button:hover{\t\t\tbackground-color: #1a3e73b5;        }        #ays-poll-id-69e4ade152c31.box-apm .ays-poll-password-box .ays-poll-password-input-box .ays-poll-password-input{\t\t\tborder-color: #1a3e73;        }\t\t#ays-poll-id-69e4ade152c31.box-apm .apm-answers .apm-choosing label.ays_label_poll{            \t\t\tbox-shadow:unset;\t\t\tborder-radius: 0px;        }\t\t#ays-poll-id-69e4ade152c31.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\tfont-size: 16px;        }\t\t\t\t\t#ays-poll-id-69e4ade152c31 div.apm-load-message-container{            \t\t\t\tbackground-color: #e5f4f6 !important;\t\t\t}\t        #ays-poll-id-69e4ade152c31.choosing-poll label {\t            background-color: #ffffff;\t            border: none;\t            text-transform: inherit;\t        }        .ays-poll-id-69e4ade152c31.choosing-poll input[type=radio]:checked + label,\t\t.ays-poll-id-69e4ade152c31:not(.ays-minimal-theme).choosing-poll input[type='checkbox']:checked + label,        .ays-poll-id-69e4ade152c31.choosing-poll label.ays_enable_hover:hover {        \tbackground-color: #1a3e73 !important;            color: #e5f4f6;        }\t\t.ays-poll-id-69e4ade152c31:not(.ays-minimal-theme).choosing-poll input[type='checkbox']{\t\t\tdisplay: none;\t\t}        .ays-poll-id-69e4ade152c31.choosing-poll input[type=radio]:checked + label *,        .ays-poll-id-69e4ade152c31.choosing-poll input[type=checkbox]:checked + label *,        .ays-poll-id-69e4ade152c31.choosing-poll label.ays_enable_hover:hover * {            color: #ffffff;        }.ays-poll-id-69e4ade152c31 .apm-info-form input {            border-color: #1a3e73;        }        div[class~=ays-poll-id-69e4ade152c31] label.ays_label_font_size {            font-size: 16px;        }        button.ays-poll-next-btn:focus {            background: unset;            outline: none;        }        button.ays-poll-next-btn:disabled {            cursor: not-allowed;            background: dimgrey !important;            color: white !important;        }        button.ays-poll-next-btn:enabled {            cursor: pointer;        }        .ays-poll-id-69e4ade152c31 .apm-info-form input {            color: #1a3e73 !important;            background-color: #ffffff !important;        }         .ays-poll-main #ays-poll-id-69e4ade152c31 .ays-poll-img {            object-fit: cover;\t\t\theight: 100%;         }        .ays-poll-id-69e4ade152c31 div.apm-loading-gif .apm-loader svg path,        .ays-poll-id-69e4ade152c31 div.apm-loading-gif .apm-loader svg rect {            fill: #1a3e73;        }0.ays-poll-id-69e4ade152c31 div.apm-loading-gif .apm-loader{\t\t\t\tdisplay: flex;\t\t\t\tjustify-content: center;\t\t\t\talign-items: center;\t\t\t\tpadding-top: 10px;\t\t\t}\t\t\t.ays-poll-id-69e4ade152c31 div.apm-loading-gif{\t\t\t\twidth: 100%;    \t\t\theight: 100%;\t\t\t}\t\t\t.ays-poll-id-69e4ade152c31.box-apm .ays_question p{\t\t\tfont-size: 16px;\t\t}\t\t\t\t@media only screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade152c31.box-apm {\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade152c31.box-apm .ays-poll-btn{\t\t\t\twidth: auto;\t\t\t}\t\t\t.ays-poll-id-69e4ade152c31.box-apm .ays_question p{\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t\t\t\t.ays-poll-id-69e4ade152c31 .apm-answers .apm-rating i.ays_poll_fa-star {\t\t\t\tfont-size: 4vw !important;\t\t\t}\t\t\t#ays-poll-id-69e4ade152c31.box-apm .ays-poll-answer-container-gird{\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade152c31.box-apm .apm-title-box div{\t\t\t\tfont-size: 20px;\t\t\t\ttext-align: center;\t\t\t\tword-break: break-word;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t.ays-poll-id-69e4ade152c31.box-apm label.ays_label_font_size {\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade152c31.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade152c31.box-apm .apm-answers > .apm-choosing > .ays_label_poll > div.ays-poll-answer-image > img.ays-poll-each-image{\t\t\t\theight: 150px;\t\t\t}\t\t\t#ays-poll-id-69e4ade152c31.box-apm .apm-answers .apm-choosing > label.ays-poll-answer-container-label-list > p.ays-poll-answers > span.ays-poll-each-answer-list {\t\t\t\tpadding: unset;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t#ays-poll-id-69e4ade152c31 .ays-poll-btn{\t\t\t\tfont-size: 17px;\t\t\t\tline-height: 1;\t\t\t\twhite-space: normal;\t\t\t\tword-break: break-word;\t\t\t}\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade152c31{\t\t\t\tmax-width: 100%;\t\t\t}\t\t}\t\t#ays-poll-container-232{        \twidth: 749px;\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-container-232{\t\t\t\twidth: 100%;\t\t\t\tmax-width: 96%;\t\t\t}\t\t\t#ays-poll-id-69e4ade152c31.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\t\twidth: 100%;        \t}\t\t}\t\t\t           <\/style>        <script>            var dataCss = {\t\t\t\twidth: '749px',                maxWidth: '98%',                fontSize: '16px',                padding: '10px',                margin: '0 auto',                marginTop: '-1rem',                borderStyle: 'ridge',                borderWidth: '2px',                borderColor: '#1a3e73',                background: '#e5f4f6',                color: '#1a3e73',                transition: '.3s ease',                WebkitAppearance: 'none',                appearance: 'none',                };            var hoverCss = {                background: '#1a3e73',                color: '#e5f4f6',                borderColor: '#e5f4f6',            };        <\/script><div style='margin-bottom: 1rem;' class='ays-poll-main ' id='ays-poll-container-232' data-load-method=''>        <form style='margin-bottom: 0;' >                        <div        style='text-align: center;'        dir='ltr'        data-loading='load_gif'        data-load-gif='plg_2'        data-load-gif-font-size='64'                data-hide-bg-image='false'        data-gradient-check=''        data-gradient-dir='to bottom'        data-gradient-c1='#103251'        data-gradient-c2='#607593'        data-hide-bg-image-def-color='#e5f4f6'        data-show-social=''        class='box-apm  text-poll ays-poll-id-69e4ade152c31 '        id='ays-poll-id-69e4ade152c31'        data-res='0'        data-res-sort='none'        data-restart ='false'        data-redirection = '0'        data-redirect-check = '0'        data-url-href = ''        data-href = ''        data-delay = '0'        data-id='232'        data-res-rgba = ''        data-percent-color = '#1a3e73'        data-enable-top-animation = ''        data-top-animation-scroll = '100'        data-info-form=''        data-enable-social-links=''        ><div class='ays_poll_cb_and_a'><\/div><div class='ays-poll-id-69e4ade152c31 ays_question'><p><strong>When you buy oral care, are you choosing a result, a feeling, or a ritual?<\/strong><\/p><\/div><div class='ays-poll-id-69e4ade152c31 hideResults ays-poll-hide-result-box'> <\/div><div class='apm-answers  '><div class='ays-poll-maker-text-answer-main answer-ays-poll-id-69e4ade152c31'>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<textarea \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tid='ays-poll-text-type-paragraph-ays-poll-id-69e4ade152c31'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass='ays-poll-text-types-inputs ays-poll-text-types-inputs-only-textarea '\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tplaceholder='Your answer'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tname='answer'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-max-length=''\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-limit-type='characters'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t><\/textarea>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label for='ays-poll-text-type-paragraph-ays-poll-id-69e4ade152c31'><\/label>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div><div class='apm-cashed-fa'><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><\/div><input type=\"hidden\" id=\"ays_finish_poll_show_res_232\" name=\"ays_finish_poll_show_res_232\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><div class='apm-button-box'><input type='button' \t                    name='ays_finish_poll'\t                    class='btn ays-poll-btn text-btn ays_finish_poll'\t                    data-form='ays-poll-id-69e4ade152c31'\t                    value=\"Submit\"\t                    ><\/div><script>\t\t\t\tif(typeof aysPollOptions === 'undefined'){\t\t\t\t\tvar aysPollOptions = [];\t\t\t\t}\t\t\t\taysPollOptions['ays-poll-id-69e4ade152c31']  = '{"main_color":"#1a3e73","text_color":"#1a3e73","button_text_color":"#ffffff","button_bg_color":"#1a3e73","icon_color":"#1a3e73","bg_color":"#e5f4f6","bg_image":"","enable_answer_style":"on","answer_bg_color":"#ffffff","answer_hover_color":"#1a3e73","answer_border_side":"none","answer_font_size":"16","poll_answer_font_size_mobile":"16","poll_answer_object_fit":"cover","poll_answer_padding":"5","poll_answer_margin":"2","poll_answer_border_radius":0,"poll_answer_icon_check":"off","poll_answer_icon":"radio","poll_answer_view_type":"list","poll_answer_enable_box_shadow":"off","poll_answer_box_shadow_color":"#000000","poll_answer_box_shadow_x_offset":0,"poll_answer_box_shadow_y_offset":0,"poll_answer_box_shadow_z_offset":10,"title_bg_color":"rgba(255,255,255,0)","poll_title_font_size":"20","poll_title_font_size_mobile":"20","icon_size":24,"width":749,"width_for_mobile":0,"poll_min_height":1,"border_style":"ridge","border_radius":"0","border_width":"0","border_color":"#1a3e73","enable_box_shadow":"off","box_shadow_color":"#000000","poll_box_shadow_x_offset":0,"poll_box_shadow_y_offset":0,"poll_box_shadow_z_offset":15,"enable_background_gradient":"off","background_gradient_color_1":"#103251","background_gradient_color_2":"#607593","poll_gradient_direction":"vertical","poll_question_size_pc":"16","poll_question_size_mobile":"16","poll_question_image_height":"","poll_question_image_object_fit":"cover","poll_mobile_max_width":"","poll_buttons_size":"medium","poll_buttons_font_size":"17","poll_buttons_mobile_font_size":"17","poll_buttons_left_right_padding":"20","poll_buttons_top_bottom_padding":"10","poll_buttons_border_radius":"3","poll_buttons_width":"","poll_buttons_mobile_width":"","disable_answer_hover":0,"logo_image":"","poll_enable_logo_url":"off","poll_logo_title":"","poll_logo_url":"","custom_class":"","enable_poll_title_text_shadow":"off","poll_title_text_shadow":"rgba(255,255,255,0)","poll_title_text_shadow_x_offset":2,"poll_title_text_shadow_y_offset":2,"poll_title_text_shadow_z_offset":0,"poll_allow_multivote":"off","multivote_answer_min_count":"1","poll_allow_multivote_count":"1","poll_direction":"center","show_create_date":0,"show_author":0,"active_date_check":"","activeInterval":"2026-01-30","activeIntervalSec":"","deactiveInterval":"2026-01-30","deactiveIntervalSec":"","ays_poll_show_timer":0,"show_bottom_timer":0,"ays_show_timer_type":"countdown","show_result_btn_see_schedule":"with_see","active_date_message_soon":"<p style=\\\"text-align: center;\\\">The poll will be available soon!<\/p>\n","active_date_message":"<p style=\\\"text-align: center;\\\">The poll has expired!<\/p>\n","show_result_btn_schedule":0,"dont_show_poll_cont":"off","allow_not_vote":0,"see_res_btn_text":"See Results","enable_pass_count":null,"redirect_users":0,"redirect_after_vote_url":false,"redirection_delay":0,"randomize_answers":"off","enable_asnwers_sound":"off","poll_vote_reason":"off","enable_vote_btn":1,"btn_text":"Submit","enable_view_more_button":"off","poll_view_more_button_count":0,"answer_sort_type":"default","show_answers_numbering":"none","hide_results":0,"hide_result_message":0,"hide_results_text":"<p style=\"text-align: center;\">Thanks for your answer!<\/p>","result_message":"<p style=\"text-align: center\">Thank you!<\/p>","show_social":0,"poll_social_buttons_heading":"","poll_show_social_ln":"on","poll_show_social_fb":"on","poll_show_social_tr":"on","poll_show_social_vk":"off","load_effect":"load_gif","load_gif":"plg_2","limit_users":0,"limit_users_method":"ip","limitation_message":"<p style=\\\"text-align: center;\\\">You have already voted<\/p>\n","redirect_url":false,"user_role":[],"enable_restriction_pass":0,"restriction_pass_message":"<p style=\\\"text-align: center;\\\">You don\\'t have permissions for passing the poll<\/p>\n","enable_logged_users":0,"enable_logged_users_message":"<p style=\\\"text-align: center;\\\">You must sign in for passing the poll<\/p>\n","notify_email_on":0,"notify_email":"ithelpdesk@borderlessaccess.com","result_sort_type":"none","create_date":"2026-02-10 11:50:58","author":{"id":"2","name":"Deebhu"},"poll_main_url":"","redirect_after_vote_delay":0,"published":1,"enable_restart_button":0,"show_votes_count":0,"show_res_percent":1,"show_login_form":"off","info_form":0,"fields":"apm_name,apm_email,apm_phone","answers_grid_column_mobile":"on","required_fields":"apm_email","info_form_title":"<h5>Please fill out the form:<\/h5>\n","enable_mailchimp":"off","redirect_after_submit":0,"mailchimp_list":"","users_role":"[]","poll_bg_image_position":"center center","poll_bg_img_in_finish_page":"off","ays_add_post_for_poll":"off","result_in_rgba":"off","show_passed_users":"off","see_result_button":"on","see_result_radio":"ays_see_result_button","loader_font_size":"64","effect_message":"","poll_allow_collecting_users_data":"off","poll_every_answer_redirect_delay":"","poll_enable_answer_image_after_voting":"off","poll_enable_answer_redirect_delay":"off","poll_show_passed_users_count":3,"poll_allow_answer":"off","poll_allow_answer_require":"off","poll_answer_image_height":"150","poll_answer_image_height_for_mobile":"150","poll_answer_image_border_radius":"0","poll_title_alignment":"center","poll_title_alignment_mobile":"center","poll_text_type_length_enable":"off","poll_text_type_limit_type":"characters","poll_text_type_limit_length":"","poll_text_type_limit_message":"off","poll_text_type_placeholder":"Your answer","poll_text_type_width":100,"poll_text_type_width_type":"percent","poll_enable_password":"off","poll_password":"","poll_enable_password_visibility":"off","poll_password_message":"Please enter password","display_fields_labels":"off","autofill_user_data":"off","poll_create_author":2,"poll_logo_url_new_tab":"off","enable_social_links":"off","poll_social_links_heading":"","social_links":{"linkedin_link":"","facebook_link":"","twitter_link":"","vkontakte_link":"","youtube_link":""},"show_chart_type":"default_bar_chart","show_chart_type_google_height":400,"poll_enable_animation_top":"on"}';\t\t\t<\/script><\/div><\/form><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9108d0e e-flex e-con-boxed e-con e-parent\" data-id=\"9108d0e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8c43a4d e-con-full e-flex e-con e-child\" data-id=\"8c43a4d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-422498b elementor-widget elementor-widget-heading\" data-id=\"422498b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. The science story is not landing because most people do not understand it<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99792aa elementor-widget elementor-widget-text-editor\" data-id=\"99792aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Hismile\u2019s signature claim sits on PAP+, yet <\/span><b><span data-contrast=\"auto\">80% <\/span><\/b><span data-contrast=\"auto\">say they have <\/span><b><span data-contrast=\"auto\">no idea what PAP+ is<\/span><\/b><span data-contrast=\"auto\">. Only <\/span><b><span data-contrast=\"auto\">9.2%<\/span><\/b><span data-contrast=\"auto\">\u00a0believe it works like peroxide, and\u00a0<\/span><b><span data-contrast=\"auto\">9.2%<\/span><\/b><span data-contrast=\"auto\">\u00a0call it\u00a0somewhat effective. A tiny\u00a0<\/span><b><span data-contrast=\"auto\">1.5%<\/span><\/b><span data-contrast=\"auto\">\u00a0describe results as temporary.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">This is the \u201cscience gap\u201d problem: the claim may be true or partially true, but if most people cannot interpret it, it cannot build trust. It becomes branding, not evidence.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d2598ef e-con-full e-flex e-con e-child\" data-id=\"d2598ef\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e56ef67 elementor-widget elementor-widget-shortcode\" data-id=\"e56ef67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><input type=\"hidden\" id=\"ays_finish_poll_261\" name=\"ays_finish_poll_261\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><input type=\"hidden\" id=\"ays_finish_poll_show_res_261\" name=\"ays_finish_poll_show_res_261\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><style>        #ays-poll-id-69e4ade1564e1.box-apm {            width: 749px;            min-height: 1px;            margin: 0 auto !important;            border-style: ridge;            border-color: #1a3e73;            border-radius: 0;            border-width: 0px;            box-shadow: none;background-color: #e5f4f6;            background-position: center center;            background-repeat: no-repeat;            background-size: cover;            max-width: 100%;            position: relative;            padding-bottom: 60px;        }        .ays-poll-id-69e4ade1564e1.ays-minimal-theme .apm-choosing{\t\t    display: flex;\t\t    align-items: center;\t\t}        .ays-poll-id-69e4ade1564e1 div.ays-image-logo-show{\t\t\tposition: absolute;\t\t\tbottom: -5px;    \t\tleft: 1px;\t\t\tmargin: 2px 0 0 0;\t\t\tpadding: 2px;\t\t\twidth: 100%;\t\t\theight: 65px;\t\t\ttext-align: left;\t\t\t\t}        .ays-poll-id-69e4ade1564e1 .ays-poll-image-logo{\t\t\twidth: 55px;\t\t\theight: 55px;\t\t}\t\t.ays-poll-id-69e4ade1564e1.ays-minimal-theme .apm-choosing input[type=radio]:checked + label, .ays-poll-id-69e4ade1564e1.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover{        \tbackground-color: #1a3e73 !important;\t\t    color: #1a3e73 !important;\t\t    border-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade1564e1.ays-minimal-theme .apm-choosing input[type=radio]:checked + label *,\t\t.ays-poll-id-69e4ade1564e1.ays-minimal-theme .apm-choosing input[type=checkbox]:checked + label *,\t\t.ays-poll-id-69e4ade1564e1.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover *{\t\t    color: #1a3e73;\t\t}\t\t.ays-poll-id-69e4ade1564e1.ays-minimal-theme .apm-choosing input[type=radio]{\t\t\t\t\t\tborder-radius: 50%;\t\t\twidth: 20px;\t\t\theight: 19px;\t\t\tmargin: 3px !important;\t\t\tborder: 1px solid #1e8cbe;\t\t\topacity: 1;\t\t}\t\t.ays-poll-id-69e4ade1564e1.ays-minimal-theme .apm-answers .apm-choosing input[type=radio]:checked::after{\t\t\tcontent: '';\t\t\tborder-radius: 50%;\t\t\twidth: 11px;\t\t\theight: 11px;\t\t\tbackground-color: #1e8cbe;\t\t\t \t\t}\t\t.ays-poll-id-69e4ade1564e1.ays-minimal-theme .apm-choosing input[type=radio]:focus{\t\t\toutline-offset: 0 !important;    \t\toutline: unset !important;\t\t}\t\t.ays-poll-id-69e4ade1564e1.ays-minimal-theme .apm-choosing label{\t\t\tborder-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade1564e1.ays-minimal-theme .apm-choosing input[type='radio']{\t\t    display: block !important;\t\t}\t\t.ays-poll-id-69e4ade1564e1.ays-minimal-theme input[type='button'].ays-poll-btn:hover, .ays-poll-id-69e4ade1564e1.ays-minimal-theme input[type='button'].ays-poll-btn:focus{\t\t\ttext-decoration: none;\t\t}\t\t.ays-poll-id-69e4ade1564e1.ays-minimal-theme input[type='button'].ays-poll-btn{\t\t    color: initial !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade1564e1.ays-minimal-theme .ays_poll_passed_count{\t\t    color: #1a3e73 !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade1564e1.ays-minimal-theme .ays_poll_passed_count i.ays_poll_fa:before{\t\t    color: #1a3e73 !important;\t\t    \t\t}        .ays-poll-id-69e4ade1564e1.ays-minimal-theme .answer-percent{        \tcolor: initial !important;\t\t}        .ays-poll-id-69e4ade1564e1.box-apm span.ays_poll_passed_count{            background-color: #1a3e73;            color: #e5f4f6;        }        #ays-poll-id-69e4ade1564e1.box-apm span.ays_poll_passed_count i{            color: #e5f4f6;        }        #ays-poll-id-69e4ade1564e1.box-apm .apm-title-box{            background-color: rgba(255,255,255,0);        }        .ays-poll-id-69e4ade1564e1 .answer-percent {            background-color: #1a3e73;            color: #e5f4f6 !important;        }        .ays-poll-id-69e4ade1564e1 .ays-poll-btn{            color: #ffffff !important;            background-color: #1a3e73 !important;            overflow: hidden;        }        #ays-poll-id-69e4ade1564e1 .ays-poll-view-more-button{\t\t    border-radius: 0;\t\t}        .ays-poll-id-69e4ade1564e1.box-apm * {            color: #1a3e73;        }        .ays-poll-id-69e4ade1564e1.box-apm .apm-title-box div {            color: #1a3e73;            text-transform: inherit;            font-family: inherit;\t\t\t        }        #ays-poll-id-69e4ade1564e1.box-apm i {            color: #1a3e73;            font-size: 24px;            font-style: normal;                    }\t\t#ays-poll-id-69e4ade1564e1 .ays-poll-btn{       \t\twidth: auto;\t\t\tfont-size: 17px;\t\t\tpadding: 10px 20px;\t\t\tborder-radius: 3px;\t\t\tcolor: #ffffff !important;\t\t\tbackground: #1a3e73 !important;\t\t\tborder: none;\t\t\tline-height: 12px !important;\t\t}\t\t#ays-poll-id-69e4ade1564e1 .apm-add-answer input.ays-poll-new-answer-apply-text{            width: 100%;\t\t\tmargin-bottom: 0;\t\t\tmargin-right: 5px;\t\t\tborder-color: #1a3e73; \t\t\tpadding: 7px;\t\t\tfont-size: 14px;\t\t\tcolor: black;\t\t\theight: 40px; \t\t\toutline: none;\t\t\tdisplay: inline-block;        }        #ays-poll-id-69e4ade1564e1.box-apm i.ays_poll_far{                        font-family: 'Font Awesome 5 Free';        }        #ays-poll-id-69e4ade1564e1.box-apm .apm-choosing .ays-poll-each-answer-list{            \t\t\twidth: initial;\t\t\ttext-align: initial;\t\t\tdisplay: initial;\t\t\tpadding: 10px;        }        #ays-poll-id-69e4ade1564e1.box-apm .apm-choosing .ays-poll-each-answer-grid{            \t\t\twidth: 100%;\t\t\ttext-align: left;\t\t\tdisplay: inline-block;\t\t\tword-break: break-word;        }\t\t        #ays-poll-id-69e4ade1564e1.box-apm .apm-choosing .ays_label_poll{            \t\t\twidth: 100%;\t\t\ttext-align: center;\t\t\tdisplay: flex;\t\t\tjustify-content: center;;\t\t\talign-items: center;\t\t\tpadding: 5px;        }        #ays-poll-id-69e4ade1564e1.box-apm .apm-choosing .ays-poll-each-image{            \t\t\theight: 150px;\t\t\tborder-radius: 0px;\t\t\tobject-fit: cover;        }        #ays-poll-id-69e4ade1564e1.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\twidth: 220px;        }        #ays-poll-id-69e4ade1564e1.box-apm .apm-choosing .ays-poll-each-image-grid{\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade1564e1.box-apm .apm-choosing .ays-poll-answer-container-label-grid{\t\t\talign-items: center;        }        #ays-poll-id-69e4ade1564e1.box-apm .apm-choosing .ays-poll-answer-container-label-list{\t\t\tflex-direction: row;        }        #ays-poll-id-69e4ade1564e1.box-apm .ays_poll_grid_view_container{\t\t\tdisplay: flex;\t\t\tflex-wrap: wrap;\t\t\tjustify-content: space-between;\t\t\talign-items: flex-start;        }        #ays-poll-id-69e4ade1564e1.box-apm .ays-poll-answer-container-gird{\t\t\twidth: calc(50% - 5px);\t\t\tmargin-bottom: 2px;        }\t\t        #ays-poll-id-69e4ade1564e1.box-apm .ays_poll_label_without_padding{\t\t\tpadding: 10px;\t\t\talign-items: center;\t\t\tflex-direction: column;        }        #ays-poll-id-69e4ade1564e1.box-apm .apm-title-box div{\t\t\tfont-size: 20px;\t\t\tword-break: break-word;\t\t\tword-wrap: break-word;\t\t\ttext-align: center;        }        #ays-poll-id-69e4ade1564e1.box-apm .ays-poll-answer-container-list{\t\t\t\t\t\tmargin-bottom: 2px;\t\t\tdisplay: flex;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade1564e1.box-apm .ays-poll-maker-text-answer-main input,\t\t#ays-poll-id-69e4ade1564e1.box-apm .ays-poll-maker-text-answer-main textarea{\t\t\tmin-width: 150px;\t\t\tmax-width: 100%;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade1564e1.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button{\t\t\tbackground-color: #1a3e73;\t\t\tcolor: #e5f4f6;\t\t\tborder-color: #1a3e73;\t\t\toutline: none;\t\t\tbox-shadow: unset;\t\t\tborder: 0;\t\t\ttransition: .5s;        }        #ays-poll-id-69e4ade1564e1.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button:hover{\t\t\tbackground-color: #1a3e73b5;        }        #ays-poll-id-69e4ade1564e1.box-apm .ays-poll-password-box .ays-poll-password-input-box .ays-poll-password-input{\t\t\tborder-color: #1a3e73;        }\t\t#ays-poll-id-69e4ade1564e1.box-apm .apm-answers .apm-choosing label.ays_label_poll{            \t\t\tbox-shadow:unset;\t\t\tborder-radius: 0px;        }\t\t#ays-poll-id-69e4ade1564e1.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\tfont-size: 16px;        }\t\t\t\t\t#ays-poll-id-69e4ade1564e1 div.apm-load-message-container{            \t\t\t\tbackground-color: #e5f4f6 !important;\t\t\t}\t        #ays-poll-id-69e4ade1564e1.choosing-poll label {\t            background-color: #ffffff;\t            border: none;\t            text-transform: inherit;\t        }        .ays-poll-id-69e4ade1564e1.choosing-poll input[type=radio]:checked + label,\t\t.ays-poll-id-69e4ade1564e1:not(.ays-minimal-theme).choosing-poll input[type='checkbox']:checked + label,        .ays-poll-id-69e4ade1564e1.choosing-poll label.ays_enable_hover:hover {        \tbackground-color: #1a3e73 !important;            color: #e5f4f6;        }\t\t.ays-poll-id-69e4ade1564e1:not(.ays-minimal-theme).choosing-poll input[type='checkbox']{\t\t\tdisplay: none;\t\t}        .ays-poll-id-69e4ade1564e1.choosing-poll input[type=radio]:checked + label *,        .ays-poll-id-69e4ade1564e1.choosing-poll input[type=checkbox]:checked + label *,        .ays-poll-id-69e4ade1564e1.choosing-poll label.ays_enable_hover:hover * {            color: #ffffff;        }.ays-poll-id-69e4ade1564e1 .apm-info-form input {            border-color: #1a3e73;        }        div[class~=ays-poll-id-69e4ade1564e1] label.ays_label_font_size {            font-size: 16px;        }        button.ays-poll-next-btn:focus {            background: unset;            outline: none;        }        button.ays-poll-next-btn:disabled {            cursor: not-allowed;            background: dimgrey !important;            color: white !important;        }        button.ays-poll-next-btn:enabled {            cursor: pointer;        }        .ays-poll-id-69e4ade1564e1 .apm-info-form input {            color: #1a3e73 !important;            background-color: #ffffff !important;        }         .ays-poll-main #ays-poll-id-69e4ade1564e1 .ays-poll-img {            object-fit: cover;\t\t\theight: 100%;         }        .ays-poll-id-69e4ade1564e1 div.apm-loading-gif .apm-loader svg path,        .ays-poll-id-69e4ade1564e1 div.apm-loading-gif .apm-loader svg rect {            fill: #1a3e73;        }0.ays-poll-id-69e4ade1564e1 div.apm-loading-gif .apm-loader{\t\t\t\tdisplay: flex;\t\t\t\tjustify-content: center;\t\t\t\talign-items: center;\t\t\t\tpadding-top: 10px;\t\t\t}\t\t\t.ays-poll-id-69e4ade1564e1 div.apm-loading-gif{\t\t\t\twidth: 100%;    \t\t\theight: 100%;\t\t\t}\t\t\t.ays-poll-id-69e4ade1564e1.box-apm .ays_question p{\t\t\tfont-size: 16px;\t\t}\t\t\t\t@media only screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade1564e1.box-apm {\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade1564e1.box-apm .ays-poll-btn{\t\t\t\twidth: auto;\t\t\t}\t\t\t.ays-poll-id-69e4ade1564e1.box-apm .ays_question p{\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t\t\t\t.ays-poll-id-69e4ade1564e1 .apm-answers .apm-rating i.ays_poll_fa-star {\t\t\t\tfont-size: 4vw !important;\t\t\t}\t\t\t#ays-poll-id-69e4ade1564e1.box-apm .ays-poll-answer-container-gird{\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade1564e1.box-apm .apm-title-box div{\t\t\t\tfont-size: 20px;\t\t\t\ttext-align: center;\t\t\t\tword-break: break-word;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t.ays-poll-id-69e4ade1564e1.box-apm label.ays_label_font_size {\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade1564e1.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade1564e1.box-apm .apm-answers > .apm-choosing > .ays_label_poll > div.ays-poll-answer-image > img.ays-poll-each-image{\t\t\t\theight: 150px;\t\t\t}\t\t\t#ays-poll-id-69e4ade1564e1.box-apm .apm-answers .apm-choosing > label.ays-poll-answer-container-label-list > p.ays-poll-answers > span.ays-poll-each-answer-list {\t\t\t\tpadding: unset;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t#ays-poll-id-69e4ade1564e1 .ays-poll-btn{\t\t\t\tfont-size: 17px;\t\t\t\tline-height: 1;\t\t\t\twhite-space: normal;\t\t\t\tword-break: break-word;\t\t\t}\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade1564e1{\t\t\t\tmax-width: 100%;\t\t\t}\t\t}\t\t#ays-poll-container-261{        \twidth: 749px;\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-container-261{\t\t\t\twidth: 100%;\t\t\t\tmax-width: 96%;\t\t\t}\t\t\t#ays-poll-id-69e4ade1564e1.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\t\twidth: 100%;        \t}\t\t}\t\t\t           <\/style>        <script>            var dataCss = {\t\t\t\twidth: '749px',                maxWidth: '98%',                fontSize: '16px',                padding: '10px',                margin: '0 auto',                marginTop: '-1rem',                borderStyle: 'ridge',                borderWidth: '2px',                borderColor: '#1a3e73',                background: '#e5f4f6',                color: '#1a3e73',                transition: '.3s ease',                WebkitAppearance: 'none',                appearance: 'none',                };            var hoverCss = {                background: '#1a3e73',                color: '#e5f4f6',                borderColor: '#e5f4f6',            };        <\/script><div style='margin-bottom: 1rem;' class='ays-poll-main ' id='ays-poll-container-261' data-load-method=''>        <form style='margin-bottom: 0;' >                        <div        style='text-align: center;'        dir='ltr'        data-loading='load_gif'        data-load-gif='plg_2'        data-load-gif-font-size='64'                data-hide-bg-image='false'        data-gradient-check=''        data-gradient-dir='to bottom'        data-gradient-c1='#103251'        data-gradient-c2='#607593'        data-hide-bg-image-def-color='#e5f4f6'        data-show-social=''        class='box-apm  text-poll ays-poll-id-69e4ade1564e1 '        id='ays-poll-id-69e4ade1564e1'        data-res='0'        data-res-sort='none'        data-restart ='false'        data-redirection = '0'        data-redirect-check = '0'        data-url-href = ''        data-href = ''        data-delay = '0'        data-id='261'        data-res-rgba = ''        data-percent-color = '#1a3e73'        data-enable-top-animation = ''        data-top-animation-scroll = '100'        data-info-form=''        data-enable-social-links=''        ><div class='ays_poll_cb_and_a'><\/div><div class='ays-poll-id-69e4ade1564e1 ays_question'><p><strong>If a formula name sounds scientific but you cannot explain it, do you trust it more, or less?<\/strong><\/p><\/div><div class='ays-poll-id-69e4ade1564e1 hideResults ays-poll-hide-result-box'> <\/div><div class='apm-answers  '><div class='ays-poll-maker-text-answer-main answer-ays-poll-id-69e4ade1564e1'>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<textarea \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tid='ays-poll-text-type-paragraph-ays-poll-id-69e4ade1564e1'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass='ays-poll-text-types-inputs ays-poll-text-types-inputs-only-textarea '\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tplaceholder='Your answer'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tname='answer'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-max-length=''\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-limit-type='characters'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t><\/textarea>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label for='ays-poll-text-type-paragraph-ays-poll-id-69e4ade1564e1'><\/label>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div><div class='apm-cashed-fa'><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><\/div><input type=\"hidden\" id=\"ays_finish_poll_show_res_261\" name=\"ays_finish_poll_show_res_261\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><div class='apm-button-box'><input type='button' \t                    name='ays_finish_poll'\t                    class='btn ays-poll-btn text-btn ays_finish_poll'\t                    data-form='ays-poll-id-69e4ade1564e1'\t                    value=\"Submit\"\t                    ><\/div><script>\t\t\t\tif(typeof aysPollOptions === 'undefined'){\t\t\t\t\tvar aysPollOptions = [];\t\t\t\t}\t\t\t\taysPollOptions['ays-poll-id-69e4ade1564e1']  = '{"main_color":"#1a3e73","text_color":"#1a3e73","button_text_color":"#ffffff","button_bg_color":"#1a3e73","icon_color":"#1a3e73","bg_color":"#e5f4f6","bg_image":"","enable_answer_style":"on","answer_bg_color":"#ffffff","answer_hover_color":"#1a3e73","answer_border_side":"none","answer_font_size":"16","poll_answer_font_size_mobile":"16","poll_answer_object_fit":"cover","poll_answer_padding":"5","poll_answer_margin":"2","poll_answer_border_radius":0,"poll_answer_icon_check":"off","poll_answer_icon":"radio","poll_answer_view_type":"list","poll_answer_enable_box_shadow":"off","poll_answer_box_shadow_color":"#000000","poll_answer_box_shadow_x_offset":0,"poll_answer_box_shadow_y_offset":0,"poll_answer_box_shadow_z_offset":10,"title_bg_color":"rgba(255,255,255,0)","poll_title_font_size":"20","poll_title_font_size_mobile":"20","icon_size":24,"width":749,"width_for_mobile":0,"poll_min_height":1,"border_style":"ridge","border_radius":"0","border_width":"0","border_color":"#1a3e73","enable_box_shadow":"off","box_shadow_color":"#000000","poll_box_shadow_x_offset":0,"poll_box_shadow_y_offset":0,"poll_box_shadow_z_offset":15,"enable_background_gradient":"off","background_gradient_color_1":"#103251","background_gradient_color_2":"#607593","poll_gradient_direction":"vertical","poll_question_size_pc":"16","poll_question_size_mobile":"16","poll_question_image_height":"","poll_question_image_object_fit":"cover","poll_mobile_max_width":"","poll_buttons_size":"medium","poll_buttons_font_size":"17","poll_buttons_mobile_font_size":"17","poll_buttons_left_right_padding":"20","poll_buttons_top_bottom_padding":"10","poll_buttons_border_radius":"3","poll_buttons_width":"","poll_buttons_mobile_width":"","disable_answer_hover":0,"logo_image":"","poll_enable_logo_url":"off","poll_logo_title":"","poll_logo_url":"","custom_class":"","enable_poll_title_text_shadow":"off","poll_title_text_shadow":"rgba(255,255,255,0)","poll_title_text_shadow_x_offset":2,"poll_title_text_shadow_y_offset":2,"poll_title_text_shadow_z_offset":0,"poll_allow_multivote":"off","multivote_answer_min_count":"1","poll_allow_multivote_count":"1","poll_direction":"center","show_create_date":0,"show_author":0,"active_date_check":"","activeInterval":"2026-01-30","activeIntervalSec":"","deactiveInterval":"2026-01-30","deactiveIntervalSec":"","ays_poll_show_timer":0,"show_bottom_timer":0,"ays_show_timer_type":"countdown","show_result_btn_see_schedule":"with_see","active_date_message_soon":"<p style=\\\"text-align: center;\\\">The poll will be available soon!<\/p>\n","active_date_message":"<p style=\\\"text-align: center;\\\">The poll has expired!<\/p>\n","show_result_btn_schedule":0,"dont_show_poll_cont":"off","allow_not_vote":0,"see_res_btn_text":"See Results","enable_pass_count":null,"redirect_users":0,"redirect_after_vote_url":false,"redirection_delay":0,"randomize_answers":"off","enable_asnwers_sound":"off","poll_vote_reason":"off","enable_vote_btn":1,"btn_text":"Submit","enable_view_more_button":"off","poll_view_more_button_count":0,"answer_sort_type":"default","show_answers_numbering":"none","hide_results":0,"hide_result_message":0,"hide_results_text":"<p style=\"text-align: center;\">Thanks for your answer!<\/p>","result_message":"<p style=\"text-align: center\">Thank you!<\/p>","show_social":0,"poll_social_buttons_heading":"","poll_show_social_ln":"on","poll_show_social_fb":"on","poll_show_social_tr":"on","poll_show_social_vk":"off","load_effect":"load_gif","load_gif":"plg_2","limit_users":0,"limit_users_method":"ip","limitation_message":"<p style=\\\"text-align: center;\\\">You have already voted<\/p>\n","redirect_url":false,"user_role":[],"enable_restriction_pass":0,"restriction_pass_message":"<p style=\\\"text-align: center;\\\">You don\\'t have permissions for passing the poll<\/p>\n","enable_logged_users":0,"enable_logged_users_message":"<p style=\\\"text-align: center;\\\">You must sign in for passing the poll<\/p>\n","notify_email_on":0,"notify_email":"ithelpdesk@borderlessaccess.com","result_sort_type":"none","create_date":"2026-02-11 05:03:58","author":{"id":"2","name":"Deebhu"},"poll_main_url":"","redirect_after_vote_delay":0,"published":1,"enable_restart_button":0,"show_votes_count":0,"show_res_percent":1,"show_login_form":"off","info_form":0,"fields":"apm_name,apm_email,apm_phone","answers_grid_column_mobile":"on","required_fields":"apm_email","info_form_title":"<h5>Please fill out the form:<\/h5>\n","enable_mailchimp":"off","redirect_after_submit":0,"mailchimp_list":"","users_role":"[]","poll_bg_image_position":"center center","poll_bg_img_in_finish_page":"off","ays_add_post_for_poll":"off","result_in_rgba":"off","show_passed_users":"off","see_result_button":"on","see_result_radio":"ays_see_result_button","loader_font_size":"64","effect_message":"","poll_allow_collecting_users_data":"off","poll_every_answer_redirect_delay":"","poll_enable_answer_image_after_voting":"off","poll_enable_answer_redirect_delay":"off","poll_show_passed_users_count":3,"poll_allow_answer":"off","poll_allow_answer_require":"off","poll_answer_image_height":"150","poll_answer_image_height_for_mobile":"150","poll_answer_image_border_radius":"0","poll_title_alignment":"center","poll_title_alignment_mobile":"center","poll_text_type_length_enable":"off","poll_text_type_limit_type":"characters","poll_text_type_limit_length":"","poll_text_type_limit_message":"off","poll_text_type_placeholder":"Your answer","poll_text_type_width":100,"poll_text_type_width_type":"percent","poll_enable_password":"off","poll_password":"","poll_enable_password_visibility":"off","poll_password_message":"Please enter password","display_fields_labels":"off","autofill_user_data":"off","poll_create_author":2,"poll_logo_url_new_tab":"off","enable_social_links":"off","poll_social_links_heading":"","social_links":{"linkedin_link":"","facebook_link":"","twitter_link":"","vkontakte_link":"","youtube_link":""},"show_chart_type":"default_bar_chart","show_chart_type_google_height":400,"poll_enable_animation_top":"on"}';\t\t\t<\/script><\/div><\/form><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-38bfd48 e-flex e-con-boxed e-con e-parent\" data-id=\"38bfd48\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7cae56d e-con-full e-flex e-con e-child\" data-id=\"7cae56d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-88ff799 elementor-widget elementor-widget-heading\" data-id=\"88ff799\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. Results feel small or short-lived, which changes the entire relationship<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a73f82a elementor-widget elementor-widget-text-editor\" data-id=\"a73f82a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Reported experience is limited because most have not tried it. But among the sample, outcomes are telling: <\/span><b><span data-contrast=\"auto\">6.2% <\/span><\/b><span data-contrast=\"auto\">noticed whiter teeth, while\u00a0<\/span><b><span data-contrast=\"auto\">4.6%<\/span><\/b><span data-contrast=\"auto\">\u00a0saw slight brightness but said it did not last.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">On sensitivity, only <\/span><b><span data-contrast=\"auto\">7.7% <\/span><\/b><span data-contrast=\"auto\">describe it as \u201csuper gentle,\u201d and <\/span><b><span data-contrast=\"auto\">10.8% <\/span><\/b><span data-contrast=\"auto\">experienced mild sensitivity. The bigger story is still reach: <\/span><b><span data-contrast=\"auto\">81.5% haven\u2019t tried it<\/span><\/b><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">So even the \u201cno-sensitivity\u201d promise sits in a weird place. It is memorable enough to attract\u00a0<\/span><b><span data-contrast=\"auto\">40%<\/span><\/b><span data-contrast=\"auto\">, but\u00a0verified by very few.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9445c11 elementor-widget elementor-widget-text-editor\" data-id=\"9445c11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW158818655 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><strong><span class=\"NormalTextRun SCXW158818655 BCX0\">Why it matters<\/span><\/strong><span class=\"NormalTextRun SCXW158818655 BCX0\"><strong>:<\/strong> <\/span><\/span><\/p><p>W<span class=\"TextRun SCXW158818655 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW158818655 BCX0\">hitening that photographs well\u00a0<\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW158818655 BCX0\">is<\/span><span class=\"NormalTextRun SCXW158818655 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SCXW158818655 BCX0\">not the same as<\/span><span class=\"NormalTextRun SCXW158818655 BCX0\">\u00a0whitening you keep.<\/span><\/span><\/p><p><strong>What\u2019s your take?<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7f7da73 e-con-full e-flex e-con e-child\" data-id=\"7f7da73\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ce8438d elementor-widget elementor-widget-shortcode\" data-id=\"ce8438d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><input type=\"hidden\" id=\"ays_finish_poll_255\" name=\"ays_finish_poll_255\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><input type=\"hidden\" id=\"ays_finish_poll_show_res_255\" name=\"ays_finish_poll_show_res_255\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><style>        #ays-poll-id-69e4ade15a019.box-apm {            width: 749px;            min-height: 1px;            margin: 0 auto !important;            border-style: ridge;            border-color: #1a3e73;            border-radius: 0;            border-width: 0px;            box-shadow: none;background-color: #e5f4f6;            background-position: center center;            background-repeat: no-repeat;            background-size: cover;            max-width: 100%;            position: relative;            padding-bottom: 60px;        }        .ays-poll-id-69e4ade15a019.ays-minimal-theme .apm-choosing{\t\t    display: flex;\t\t    align-items: center;\t\t}        .ays-poll-id-69e4ade15a019 div.ays-image-logo-show{\t\t\tposition: absolute;\t\t\tbottom: -5px;    \t\tleft: 1px;\t\t\tmargin: 2px 0 0 0;\t\t\tpadding: 2px;\t\t\twidth: 100%;\t\t\theight: 65px;\t\t\ttext-align: left;\t\t\t\t}        .ays-poll-id-69e4ade15a019 .ays-poll-image-logo{\t\t\twidth: 55px;\t\t\theight: 55px;\t\t}\t\t.ays-poll-id-69e4ade15a019.ays-minimal-theme .apm-choosing input[type=radio]:checked + label, .ays-poll-id-69e4ade15a019.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover{        \tbackground-color: #1a3e73 !important;\t\t    color: #1a3e73 !important;\t\t    border-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade15a019.ays-minimal-theme .apm-choosing input[type=radio]:checked + label *,\t\t.ays-poll-id-69e4ade15a019.ays-minimal-theme .apm-choosing input[type=checkbox]:checked + label *,\t\t.ays-poll-id-69e4ade15a019.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover *{\t\t    color: #1a3e73;\t\t}\t\t.ays-poll-id-69e4ade15a019.ays-minimal-theme .apm-choosing input[type=radio]{\t\t\t\t\t\tborder-radius: 50%;\t\t\twidth: 20px;\t\t\theight: 19px;\t\t\tmargin: 3px !important;\t\t\tborder: 1px solid #1e8cbe;\t\t\topacity: 1;\t\t}\t\t.ays-poll-id-69e4ade15a019.ays-minimal-theme .apm-answers .apm-choosing input[type=radio]:checked::after{\t\t\tcontent: '';\t\t\tborder-radius: 50%;\t\t\twidth: 11px;\t\t\theight: 11px;\t\t\tbackground-color: #1e8cbe;\t\t\t \t\t}\t\t.ays-poll-id-69e4ade15a019.ays-minimal-theme .apm-choosing input[type=radio]:focus{\t\t\toutline-offset: 0 !important;    \t\toutline: unset !important;\t\t}\t\t.ays-poll-id-69e4ade15a019.ays-minimal-theme .apm-choosing label{\t\t\tborder-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade15a019.ays-minimal-theme .apm-choosing input[type='radio']{\t\t    display: block !important;\t\t}\t\t.ays-poll-id-69e4ade15a019.ays-minimal-theme input[type='button'].ays-poll-btn:hover, .ays-poll-id-69e4ade15a019.ays-minimal-theme input[type='button'].ays-poll-btn:focus{\t\t\ttext-decoration: none;\t\t}\t\t.ays-poll-id-69e4ade15a019.ays-minimal-theme input[type='button'].ays-poll-btn{\t\t    color: initial !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade15a019.ays-minimal-theme .ays_poll_passed_count{\t\t    color: #1a3e73 !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade15a019.ays-minimal-theme .ays_poll_passed_count i.ays_poll_fa:before{\t\t    color: #1a3e73 !important;\t\t    \t\t}        .ays-poll-id-69e4ade15a019.ays-minimal-theme .answer-percent{        \tcolor: initial !important;\t\t}        .ays-poll-id-69e4ade15a019.box-apm span.ays_poll_passed_count{            background-color: #1a3e73;            color: #e5f4f6;        }        #ays-poll-id-69e4ade15a019.box-apm span.ays_poll_passed_count i{            color: #e5f4f6;        }        #ays-poll-id-69e4ade15a019.box-apm .apm-title-box{            background-color: rgba(255,255,255,0);        }        .ays-poll-id-69e4ade15a019 .answer-percent {            background-color: #1a3e73;            color: #e5f4f6 !important;        }        .ays-poll-id-69e4ade15a019 .ays-poll-btn{            color: #ffffff !important;            background-color: #1a3e73 !important;            overflow: hidden;        }        #ays-poll-id-69e4ade15a019 .ays-poll-view-more-button{\t\t    border-radius: 0;\t\t}        .ays-poll-id-69e4ade15a019.box-apm * {            color: #1a3e73;        }        .ays-poll-id-69e4ade15a019.box-apm .apm-title-box div {            color: #1a3e73;            text-transform: inherit;            font-family: inherit;\t\t\t        }        #ays-poll-id-69e4ade15a019.box-apm i {            color: #1a3e73;            font-size: 24px;            font-style: normal;                    }\t\t#ays-poll-id-69e4ade15a019 .ays-poll-btn{       \t\twidth: auto;\t\t\tfont-size: 17px;\t\t\tpadding: 10px 20px;\t\t\tborder-radius: 3px;\t\t\tcolor: #ffffff !important;\t\t\tbackground: #1a3e73 !important;\t\t\tborder: none;\t\t\tline-height: 12px !important;\t\t}\t\t#ays-poll-id-69e4ade15a019 .apm-add-answer input.ays-poll-new-answer-apply-text{            width: 100%;\t\t\tmargin-bottom: 0;\t\t\tmargin-right: 5px;\t\t\tborder-color: #1a3e73; \t\t\tpadding: 7px;\t\t\tfont-size: 14px;\t\t\tcolor: black;\t\t\theight: 40px; \t\t\toutline: none;\t\t\tdisplay: inline-block;        }        #ays-poll-id-69e4ade15a019.box-apm i.ays_poll_far{                        font-family: 'Font Awesome 5 Free';        }        #ays-poll-id-69e4ade15a019.box-apm .apm-choosing .ays-poll-each-answer-list{            \t\t\twidth: initial;\t\t\ttext-align: initial;\t\t\tdisplay: initial;\t\t\tpadding: 10px;        }        #ays-poll-id-69e4ade15a019.box-apm .apm-choosing .ays-poll-each-answer-grid{            \t\t\twidth: 100%;\t\t\ttext-align: left;\t\t\tdisplay: inline-block;\t\t\tword-break: break-word;        }\t\t        #ays-poll-id-69e4ade15a019.box-apm .apm-choosing .ays_label_poll{            \t\t\twidth: 100%;\t\t\ttext-align: center;\t\t\tdisplay: flex;\t\t\tjustify-content: center;;\t\t\talign-items: center;\t\t\tpadding: 5px;        }        #ays-poll-id-69e4ade15a019.box-apm .apm-choosing .ays-poll-each-image{            \t\t\theight: 150px;\t\t\tborder-radius: 0px;\t\t\tobject-fit: cover;        }        #ays-poll-id-69e4ade15a019.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\twidth: 220px;        }        #ays-poll-id-69e4ade15a019.box-apm .apm-choosing .ays-poll-each-image-grid{\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade15a019.box-apm .apm-choosing .ays-poll-answer-container-label-grid{\t\t\talign-items: center;        }        #ays-poll-id-69e4ade15a019.box-apm .apm-choosing .ays-poll-answer-container-label-list{\t\t\tflex-direction: row;        }        #ays-poll-id-69e4ade15a019.box-apm .ays_poll_grid_view_container{\t\t\tdisplay: flex;\t\t\tflex-wrap: wrap;\t\t\tjustify-content: space-between;\t\t\talign-items: flex-start;        }        #ays-poll-id-69e4ade15a019.box-apm .ays-poll-answer-container-gird{\t\t\twidth: calc(50% - 5px);\t\t\tmargin-bottom: 2px;        }\t\t        #ays-poll-id-69e4ade15a019.box-apm .ays_poll_label_without_padding{\t\t\tpadding: 10px;\t\t\talign-items: center;\t\t\tflex-direction: column;        }        #ays-poll-id-69e4ade15a019.box-apm .apm-title-box div{\t\t\tfont-size: 20px;\t\t\tword-break: break-word;\t\t\tword-wrap: break-word;\t\t\ttext-align: center;        }        #ays-poll-id-69e4ade15a019.box-apm .ays-poll-answer-container-list{\t\t\t\t\t\tmargin-bottom: 2px;\t\t\tdisplay: flex;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade15a019.box-apm .ays-poll-maker-text-answer-main input,\t\t#ays-poll-id-69e4ade15a019.box-apm .ays-poll-maker-text-answer-main textarea{\t\t\tmin-width: 150px;\t\t\tmax-width: 100%;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade15a019.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button{\t\t\tbackground-color: #1a3e73;\t\t\tcolor: #e5f4f6;\t\t\tborder-color: #1a3e73;\t\t\toutline: none;\t\t\tbox-shadow: unset;\t\t\tborder: 0;\t\t\ttransition: .5s;        }        #ays-poll-id-69e4ade15a019.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button:hover{\t\t\tbackground-color: #1a3e73b5;        }        #ays-poll-id-69e4ade15a019.box-apm .ays-poll-password-box .ays-poll-password-input-box .ays-poll-password-input{\t\t\tborder-color: #1a3e73;        }\t\t#ays-poll-id-69e4ade15a019.box-apm .apm-answers .apm-choosing label.ays_label_poll{            \t\t\tbox-shadow:unset;\t\t\tborder-radius: 0px;        }\t\t#ays-poll-id-69e4ade15a019.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\tfont-size: 16px;        }\t\t\t\t\t#ays-poll-id-69e4ade15a019 div.apm-load-message-container{            \t\t\t\tbackground-color: #e5f4f6 !important;\t\t\t}\t        #ays-poll-id-69e4ade15a019.choosing-poll label {\t            background-color: #ffffff;\t            border: none;\t            text-transform: inherit;\t        }        .ays-poll-id-69e4ade15a019.choosing-poll input[type=radio]:checked + label,\t\t.ays-poll-id-69e4ade15a019:not(.ays-minimal-theme).choosing-poll input[type='checkbox']:checked + label,        .ays-poll-id-69e4ade15a019.choosing-poll label.ays_enable_hover:hover {        \tbackground-color: #1a3e73 !important;            color: #e5f4f6;        }\t\t.ays-poll-id-69e4ade15a019:not(.ays-minimal-theme).choosing-poll input[type='checkbox']{\t\t\tdisplay: none;\t\t}        .ays-poll-id-69e4ade15a019.choosing-poll input[type=radio]:checked + label *,        .ays-poll-id-69e4ade15a019.choosing-poll input[type=checkbox]:checked + label *,        .ays-poll-id-69e4ade15a019.choosing-poll label.ays_enable_hover:hover * {            color: #ffffff;        }.ays-poll-id-69e4ade15a019 .apm-info-form input {            border-color: #1a3e73;        }        div[class~=ays-poll-id-69e4ade15a019] label.ays_label_font_size {            font-size: 16px;        }        button.ays-poll-next-btn:focus {            background: unset;            outline: none;        }        button.ays-poll-next-btn:disabled {            cursor: not-allowed;            background: dimgrey !important;            color: white !important;        }        button.ays-poll-next-btn:enabled {            cursor: pointer;        }        .ays-poll-id-69e4ade15a019 .apm-info-form input {            color: #1a3e73 !important;            background-color: #ffffff !important;        }         .ays-poll-main #ays-poll-id-69e4ade15a019 .ays-poll-img {            object-fit: cover;\t\t\theight: 100%;         }        .ays-poll-id-69e4ade15a019 div.apm-loading-gif .apm-loader svg path,        .ays-poll-id-69e4ade15a019 div.apm-loading-gif .apm-loader svg rect {            fill: #1a3e73;        }0.ays-poll-id-69e4ade15a019 div.apm-loading-gif .apm-loader{\t\t\t\tdisplay: flex;\t\t\t\tjustify-content: center;\t\t\t\talign-items: center;\t\t\t\tpadding-top: 10px;\t\t\t}\t\t\t.ays-poll-id-69e4ade15a019 div.apm-loading-gif{\t\t\t\twidth: 100%;    \t\t\theight: 100%;\t\t\t}\t\t\t.ays-poll-id-69e4ade15a019.box-apm .ays_question p{\t\t\tfont-size: 16px;\t\t}\t\t\t\t@media only screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade15a019.box-apm {\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade15a019.box-apm .ays-poll-btn{\t\t\t\twidth: auto;\t\t\t}\t\t\t.ays-poll-id-69e4ade15a019.box-apm .ays_question p{\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t\t\t\t.ays-poll-id-69e4ade15a019 .apm-answers .apm-rating i.ays_poll_fa-star {\t\t\t\tfont-size: 4vw !important;\t\t\t}\t\t\t#ays-poll-id-69e4ade15a019.box-apm .ays-poll-answer-container-gird{\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade15a019.box-apm .apm-title-box div{\t\t\t\tfont-size: 20px;\t\t\t\ttext-align: center;\t\t\t\tword-break: break-word;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t.ays-poll-id-69e4ade15a019.box-apm label.ays_label_font_size {\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade15a019.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade15a019.box-apm .apm-answers > .apm-choosing > .ays_label_poll > div.ays-poll-answer-image > img.ays-poll-each-image{\t\t\t\theight: 150px;\t\t\t}\t\t\t#ays-poll-id-69e4ade15a019.box-apm .apm-answers .apm-choosing > label.ays-poll-answer-container-label-list > p.ays-poll-answers > span.ays-poll-each-answer-list {\t\t\t\tpadding: unset;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t#ays-poll-id-69e4ade15a019 .ays-poll-btn{\t\t\t\tfont-size: 17px;\t\t\t\tline-height: 1;\t\t\t\twhite-space: normal;\t\t\t\tword-break: break-word;\t\t\t}\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade15a019{\t\t\t\tmax-width: 100%;\t\t\t}\t\t}\t\t#ays-poll-container-255{        \twidth: 749px;\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-container-255{\t\t\t\twidth: 100%;\t\t\t\tmax-width: 96%;\t\t\t}\t\t\t#ays-poll-id-69e4ade15a019.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\t\twidth: 100%;        \t}\t\t}\t\t\t           <\/style>        <script>            var dataCss = {\t\t\t\twidth: '749px',                maxWidth: '98%',                fontSize: '16px',                padding: '10px',                margin: '0 auto',                marginTop: '-1rem',                borderStyle: 'ridge',                borderWidth: '2px',                borderColor: '#1a3e73',                background: '#e5f4f6',                color: '#1a3e73',                transition: '.3s ease',                WebkitAppearance: 'none',                appearance: 'none',                };            var hoverCss = {                background: '#1a3e73',                color: '#e5f4f6',                borderColor: '#e5f4f6',            };        <\/script><div style='margin-bottom: 1rem;' class='ays-poll-main ' id='ays-poll-container-255' data-load-method=''>        <form style='margin-bottom: 0;' >                        <div        style='text-align: center;'        dir='ltr'        data-loading='load_gif'        data-load-gif='plg_2'        data-load-gif-font-size='64'                data-hide-bg-image='false'        data-gradient-check=''        data-gradient-dir='to bottom'        data-gradient-c1='#103251'        data-gradient-c2='#607593'        data-hide-bg-image-def-color='#e5f4f6'        data-show-social=''        class='box-apm  text-poll ays-poll-id-69e4ade15a019 '        id='ays-poll-id-69e4ade15a019'        data-res='0'        data-res-sort='none'        data-restart ='false'        data-redirection = '0'        data-redirect-check = '0'        data-url-href = ''        data-href = ''        data-delay = '0'        data-id='255'        data-res-rgba = ''        data-percent-color = '#1a3e73'        data-enable-top-animation = ''        data-top-animation-scroll = '100'        data-info-form=''        data-enable-social-links=''        ><div class='ays_poll_cb_and_a'><\/div><div class='ays-poll-id-69e4ade15a019 ays_question'><p><strong>Would you rather have a quick visible boost, or slower results you can trust for months?<\/strong><\/p><\/div><div class='ays-poll-id-69e4ade15a019 hideResults ays-poll-hide-result-box'> <\/div><div class='apm-answers  '><div class='ays-poll-maker-text-answer-main answer-ays-poll-id-69e4ade15a019'>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<textarea \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tid='ays-poll-text-type-paragraph-ays-poll-id-69e4ade15a019'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass='ays-poll-text-types-inputs ays-poll-text-types-inputs-only-textarea '\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tplaceholder='Your answer'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tname='answer'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-max-length=''\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-limit-type='characters'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t><\/textarea>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label for='ays-poll-text-type-paragraph-ays-poll-id-69e4ade15a019'><\/label>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div><div class='apm-cashed-fa'><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><\/div><input type=\"hidden\" id=\"ays_finish_poll_show_res_255\" name=\"ays_finish_poll_show_res_255\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><div class='apm-button-box'><input type='button' \t                    name='ays_finish_poll'\t                    class='btn ays-poll-btn text-btn ays_finish_poll'\t                    data-form='ays-poll-id-69e4ade15a019'\t                    value=\"Submit\"\t                    ><\/div><script>\t\t\t\tif(typeof aysPollOptions === 'undefined'){\t\t\t\t\tvar aysPollOptions = [];\t\t\t\t}\t\t\t\taysPollOptions['ays-poll-id-69e4ade15a019']  = '{"main_color":"#1a3e73","text_color":"#1a3e73","button_text_color":"#ffffff","button_bg_color":"#1a3e73","icon_color":"#1a3e73","bg_color":"#e5f4f6","bg_image":"","enable_answer_style":"on","answer_bg_color":"#ffffff","answer_hover_color":"#1a3e73","answer_border_side":"none","answer_font_size":"16","poll_answer_font_size_mobile":"16","poll_answer_object_fit":"cover","poll_answer_padding":"5","poll_answer_margin":"2","poll_answer_border_radius":0,"poll_answer_icon_check":"off","poll_answer_icon":"radio","poll_answer_view_type":"list","poll_answer_enable_box_shadow":"off","poll_answer_box_shadow_color":"#000000","poll_answer_box_shadow_x_offset":0,"poll_answer_box_shadow_y_offset":0,"poll_answer_box_shadow_z_offset":10,"title_bg_color":"rgba(255,255,255,0)","poll_title_font_size":"20","poll_title_font_size_mobile":"20","icon_size":24,"width":749,"width_for_mobile":0,"poll_min_height":1,"border_style":"ridge","border_radius":"0","border_width":"0","border_color":"#1a3e73","enable_box_shadow":"off","box_shadow_color":"#000000","poll_box_shadow_x_offset":0,"poll_box_shadow_y_offset":0,"poll_box_shadow_z_offset":15,"enable_background_gradient":"off","background_gradient_color_1":"#103251","background_gradient_color_2":"#607593","poll_gradient_direction":"vertical","poll_question_size_pc":"16","poll_question_size_mobile":"16","poll_question_image_height":"","poll_question_image_object_fit":"cover","poll_mobile_max_width":"","poll_buttons_size":"medium","poll_buttons_font_size":"17","poll_buttons_mobile_font_size":"17","poll_buttons_left_right_padding":"20","poll_buttons_top_bottom_padding":"10","poll_buttons_border_radius":"3","poll_buttons_width":"","poll_buttons_mobile_width":"","disable_answer_hover":0,"logo_image":"","poll_enable_logo_url":"off","poll_logo_title":"","poll_logo_url":"","custom_class":"","enable_poll_title_text_shadow":"off","poll_title_text_shadow":"rgba(255,255,255,0)","poll_title_text_shadow_x_offset":2,"poll_title_text_shadow_y_offset":2,"poll_title_text_shadow_z_offset":0,"poll_allow_multivote":"off","multivote_answer_min_count":"1","poll_allow_multivote_count":"1","poll_direction":"center","show_create_date":0,"show_author":0,"active_date_check":"","activeInterval":"2026-01-30","activeIntervalSec":"","deactiveInterval":"2026-01-30","deactiveIntervalSec":"","ays_poll_show_timer":0,"show_bottom_timer":0,"ays_show_timer_type":"countdown","show_result_btn_see_schedule":"with_see","active_date_message_soon":"<p style=\\\"text-align: center;\\\">The poll will be available soon!<\/p>\n","active_date_message":"<p style=\\\"text-align: center;\\\">The poll has expired!<\/p>\n","show_result_btn_schedule":0,"dont_show_poll_cont":"off","allow_not_vote":0,"see_res_btn_text":"See Results","enable_pass_count":null,"redirect_users":0,"redirect_after_vote_url":false,"redirection_delay":0,"randomize_answers":"off","enable_asnwers_sound":"off","poll_vote_reason":"off","enable_vote_btn":1,"btn_text":"Submit","enable_view_more_button":"off","poll_view_more_button_count":0,"answer_sort_type":"default","show_answers_numbering":"none","hide_results":0,"hide_result_message":0,"hide_results_text":"<p style=\"text-align: center;\">Thanks for your answer!<\/p>","result_message":"<p style=\"text-align: center\">Thank you!<\/p>","show_social":0,"poll_social_buttons_heading":"","poll_show_social_ln":"on","poll_show_social_fb":"on","poll_show_social_tr":"on","poll_show_social_vk":"off","load_effect":"load_gif","load_gif":"plg_2","limit_users":0,"limit_users_method":"ip","limitation_message":"<p style=\\\"text-align: center;\\\">You have already voted<\/p>\n","redirect_url":false,"user_role":[],"enable_restriction_pass":0,"restriction_pass_message":"<p style=\\\"text-align: center;\\\">You don\\'t have permissions for passing the poll<\/p>\n","enable_logged_users":0,"enable_logged_users_message":"<p style=\\\"text-align: center;\\\">You must sign in for passing the poll<\/p>\n","notify_email_on":0,"notify_email":"ithelpdesk@borderlessaccess.com","result_sort_type":"none","create_date":"2026-02-10 12:49:20","author":{"id":"2","name":"Deebhu"},"poll_main_url":"","redirect_after_vote_delay":0,"published":1,"enable_restart_button":0,"show_votes_count":0,"show_res_percent":1,"show_login_form":"off","info_form":0,"fields":"apm_name,apm_email,apm_phone","answers_grid_column_mobile":"on","required_fields":"apm_email","info_form_title":"<h5>Please fill out the form:<\/h5>\n","enable_mailchimp":"off","redirect_after_submit":0,"mailchimp_list":"","users_role":"[]","poll_bg_image_position":"center center","poll_bg_img_in_finish_page":"off","ays_add_post_for_poll":"off","result_in_rgba":"off","show_passed_users":"off","see_result_button":"on","see_result_radio":"ays_see_result_button","loader_font_size":"64","effect_message":"","poll_allow_collecting_users_data":"off","poll_every_answer_redirect_delay":"","poll_enable_answer_image_after_voting":"off","poll_enable_answer_redirect_delay":"off","poll_show_passed_users_count":3,"poll_allow_answer":"off","poll_allow_answer_require":"off","poll_answer_image_height":"150","poll_answer_image_height_for_mobile":"150","poll_answer_image_border_radius":"0","poll_title_alignment":"center","poll_title_alignment_mobile":"center","poll_text_type_length_enable":"off","poll_text_type_limit_type":"characters","poll_text_type_limit_length":"","poll_text_type_limit_message":"off","poll_text_type_placeholder":"Your answer","poll_text_type_width":100,"poll_text_type_width_type":"percent","poll_enable_password":"off","poll_password":"","poll_enable_password_visibility":"off","poll_password_message":"Please enter password","display_fields_labels":"off","autofill_user_data":"off","poll_create_author":2,"poll_logo_url_new_tab":"off","enable_social_links":"off","poll_social_links_heading":"","social_links":{"linkedin_link":"","facebook_link":"","twitter_link":"","vkontakte_link":"","youtube_link":""},"show_chart_type":"default_bar_chart","show_chart_type_google_height":400,"poll_enable_animation_top":"on"}';\t\t\t<\/script><\/div><\/form><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ff99e35 e-flex e-con-boxed e-con e-parent\" data-id=\"ff99e35\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f72c0eb e-con-full e-flex e-con e-child\" data-id=\"f72c0eb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-57651cb elementor-widget elementor-widget-heading\" data-id=\"57651cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. The purple paste is a conversation starter, not yet a conviction builder<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ff9c7b elementor-widget elementor-widget-text-editor\" data-id=\"7ff9c7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">For V34, the pattern repeats: <\/span><b><span data-contrast=\"auto\">80%<\/span><\/b><span data-contrast=\"auto\">\u00a0have never tried it. Among the few who did,\u00a0<\/span><b><span data-contrast=\"auto\">9.2%<\/span><\/b><span data-contrast=\"auto\">\u00a0felt it worked for quick results, while\u00a0<\/span><b><span data-contrast=\"auto\">10.8%<\/span><\/b><span data-contrast=\"auto\">\u00a0saw it as a short-term illusion.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">This is not a \u201cbad product\u201d conclusion. It is a \u201cclear use-case\u201d conclusion: novelty and quick optics can win a trial, but they rarely win loyalty on their own.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-85bf451 e-con-full e-flex e-con e-child\" data-id=\"85bf451\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-05cc4a0 elementor-widget elementor-widget-shortcode\" data-id=\"05cc4a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><input type=\"hidden\" id=\"ays_finish_poll_242\" name=\"ays_finish_poll_242\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><input type=\"hidden\" id=\"ays_finish_poll_show_res_242\" name=\"ays_finish_poll_show_res_242\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><style>        #ays-poll-id-69e4ade15d07a.box-apm {            width: 749px;            min-height: 1px;            margin: 0 auto !important;            border-style: ridge;            border-color: #1a3e73;            border-radius: 0;            border-width: 0px;            box-shadow: none;background-color: #e5f4f6;            background-position: center center;            background-repeat: no-repeat;            background-size: cover;            max-width: 100%;            position: relative;            padding-bottom: 60px;        }        .ays-poll-id-69e4ade15d07a.ays-minimal-theme .apm-choosing{\t\t    display: flex;\t\t    align-items: center;\t\t}        .ays-poll-id-69e4ade15d07a div.ays-image-logo-show{\t\t\tposition: absolute;\t\t\tbottom: -5px;    \t\tleft: 1px;\t\t\tmargin: 2px 0 0 0;\t\t\tpadding: 2px;\t\t\twidth: 100%;\t\t\theight: 65px;\t\t\ttext-align: left;\t\t\t\t}        .ays-poll-id-69e4ade15d07a .ays-poll-image-logo{\t\t\twidth: 55px;\t\t\theight: 55px;\t\t}\t\t.ays-poll-id-69e4ade15d07a.ays-minimal-theme .apm-choosing input[type=radio]:checked + label, .ays-poll-id-69e4ade15d07a.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover{        \tbackground-color: #1a3e73 !important;\t\t    color: #1a3e73 !important;\t\t    border-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade15d07a.ays-minimal-theme .apm-choosing input[type=radio]:checked + label *,\t\t.ays-poll-id-69e4ade15d07a.ays-minimal-theme .apm-choosing input[type=checkbox]:checked + label *,\t\t.ays-poll-id-69e4ade15d07a.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover *{\t\t    color: #1a3e73;\t\t}\t\t.ays-poll-id-69e4ade15d07a.ays-minimal-theme .apm-choosing input[type=radio]{\t\t\t\t\t\tborder-radius: 50%;\t\t\twidth: 20px;\t\t\theight: 19px;\t\t\tmargin: 3px !important;\t\t\tborder: 1px solid #1e8cbe;\t\t\topacity: 1;\t\t}\t\t.ays-poll-id-69e4ade15d07a.ays-minimal-theme .apm-answers .apm-choosing input[type=radio]:checked::after{\t\t\tcontent: '';\t\t\tborder-radius: 50%;\t\t\twidth: 11px;\t\t\theight: 11px;\t\t\tbackground-color: #1e8cbe;\t\t\t \t\t}\t\t.ays-poll-id-69e4ade15d07a.ays-minimal-theme .apm-choosing input[type=radio]:focus{\t\t\toutline-offset: 0 !important;    \t\toutline: unset !important;\t\t}\t\t.ays-poll-id-69e4ade15d07a.ays-minimal-theme .apm-choosing label{\t\t\tborder-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade15d07a.ays-minimal-theme .apm-choosing input[type='radio']{\t\t    display: block !important;\t\t}\t\t.ays-poll-id-69e4ade15d07a.ays-minimal-theme input[type='button'].ays-poll-btn:hover, .ays-poll-id-69e4ade15d07a.ays-minimal-theme input[type='button'].ays-poll-btn:focus{\t\t\ttext-decoration: none;\t\t}\t\t.ays-poll-id-69e4ade15d07a.ays-minimal-theme input[type='button'].ays-poll-btn{\t\t    color: initial !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade15d07a.ays-minimal-theme .ays_poll_passed_count{\t\t    color: #1a3e73 !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade15d07a.ays-minimal-theme .ays_poll_passed_count i.ays_poll_fa:before{\t\t    color: #1a3e73 !important;\t\t    \t\t}        .ays-poll-id-69e4ade15d07a.ays-minimal-theme .answer-percent{        \tcolor: initial !important;\t\t}        .ays-poll-id-69e4ade15d07a.box-apm span.ays_poll_passed_count{            background-color: #1a3e73;            color: #e5f4f6;        }        #ays-poll-id-69e4ade15d07a.box-apm span.ays_poll_passed_count i{            color: #e5f4f6;        }        #ays-poll-id-69e4ade15d07a.box-apm .apm-title-box{            background-color: rgba(255,255,255,0);        }        .ays-poll-id-69e4ade15d07a .answer-percent {            background-color: #1a3e73;            color: #e5f4f6 !important;        }        .ays-poll-id-69e4ade15d07a .ays-poll-btn{            color: #ffffff !important;            background-color: #1a3e73 !important;            overflow: hidden;        }        #ays-poll-id-69e4ade15d07a .ays-poll-view-more-button{\t\t    border-radius: 0;\t\t}        .ays-poll-id-69e4ade15d07a.box-apm * {            color: #1a3e73;        }        .ays-poll-id-69e4ade15d07a.box-apm .apm-title-box div {            color: #1a3e73;            text-transform: inherit;            font-family: inherit;\t\t\t        }        #ays-poll-id-69e4ade15d07a.box-apm i {            color: #1a3e73;            font-size: 24px;            font-style: normal;                    }\t\t#ays-poll-id-69e4ade15d07a .ays-poll-btn{       \t\twidth: auto;\t\t\tfont-size: 17px;\t\t\tpadding: 10px 20px;\t\t\tborder-radius: 3px;\t\t\tcolor: #ffffff !important;\t\t\tbackground: #1a3e73 !important;\t\t\tborder: none;\t\t\tline-height: 12px !important;\t\t}\t\t#ays-poll-id-69e4ade15d07a .apm-add-answer input.ays-poll-new-answer-apply-text{            width: 100%;\t\t\tmargin-bottom: 0;\t\t\tmargin-right: 5px;\t\t\tborder-color: #1a3e73; \t\t\tpadding: 7px;\t\t\tfont-size: 14px;\t\t\tcolor: black;\t\t\theight: 40px; \t\t\toutline: none;\t\t\tdisplay: inline-block;        }        #ays-poll-id-69e4ade15d07a.box-apm i.ays_poll_far{                        font-family: 'Font Awesome 5 Free';        }        #ays-poll-id-69e4ade15d07a.box-apm .apm-choosing .ays-poll-each-answer-list{            \t\t\twidth: initial;\t\t\ttext-align: initial;\t\t\tdisplay: initial;\t\t\tpadding: 10px;        }        #ays-poll-id-69e4ade15d07a.box-apm .apm-choosing .ays-poll-each-answer-grid{            \t\t\twidth: 100%;\t\t\ttext-align: left;\t\t\tdisplay: inline-block;\t\t\tword-break: break-word;        }\t\t        #ays-poll-id-69e4ade15d07a.box-apm .apm-choosing .ays_label_poll{            \t\t\twidth: 100%;\t\t\ttext-align: center;\t\t\tdisplay: flex;\t\t\tjustify-content: center;;\t\t\talign-items: center;\t\t\tpadding: 5px;        }        #ays-poll-id-69e4ade15d07a.box-apm .apm-choosing .ays-poll-each-image{            \t\t\theight: 150px;\t\t\tborder-radius: 0px;\t\t\tobject-fit: cover;        }        #ays-poll-id-69e4ade15d07a.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\twidth: 220px;        }        #ays-poll-id-69e4ade15d07a.box-apm .apm-choosing .ays-poll-each-image-grid{\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade15d07a.box-apm .apm-choosing .ays-poll-answer-container-label-grid{\t\t\talign-items: center;        }        #ays-poll-id-69e4ade15d07a.box-apm .apm-choosing .ays-poll-answer-container-label-list{\t\t\tflex-direction: row;        }        #ays-poll-id-69e4ade15d07a.box-apm .ays_poll_grid_view_container{\t\t\tdisplay: flex;\t\t\tflex-wrap: wrap;\t\t\tjustify-content: space-between;\t\t\talign-items: flex-start;        }        #ays-poll-id-69e4ade15d07a.box-apm .ays-poll-answer-container-gird{\t\t\twidth: calc(50% - 5px);\t\t\tmargin-bottom: 2px;        }\t\t        #ays-poll-id-69e4ade15d07a.box-apm .ays_poll_label_without_padding{\t\t\tpadding: 10px;\t\t\talign-items: center;\t\t\tflex-direction: column;        }        #ays-poll-id-69e4ade15d07a.box-apm .apm-title-box div{\t\t\tfont-size: 20px;\t\t\tword-break: break-word;\t\t\tword-wrap: break-word;\t\t\ttext-align: center;        }        #ays-poll-id-69e4ade15d07a.box-apm .ays-poll-answer-container-list{\t\t\t\t\t\tmargin-bottom: 2px;\t\t\tdisplay: flex;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade15d07a.box-apm .ays-poll-maker-text-answer-main input,\t\t#ays-poll-id-69e4ade15d07a.box-apm .ays-poll-maker-text-answer-main textarea{\t\t\tmin-width: 150px;\t\t\tmax-width: 100%;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade15d07a.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button{\t\t\tbackground-color: #1a3e73;\t\t\tcolor: #e5f4f6;\t\t\tborder-color: #1a3e73;\t\t\toutline: none;\t\t\tbox-shadow: unset;\t\t\tborder: 0;\t\t\ttransition: .5s;        }        #ays-poll-id-69e4ade15d07a.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button:hover{\t\t\tbackground-color: #1a3e73b5;        }        #ays-poll-id-69e4ade15d07a.box-apm .ays-poll-password-box .ays-poll-password-input-box .ays-poll-password-input{\t\t\tborder-color: #1a3e73;        }\t\t#ays-poll-id-69e4ade15d07a.box-apm .apm-answers .apm-choosing label.ays_label_poll{            \t\t\tbox-shadow:unset;\t\t\tborder-radius: 0px;        }\t\t#ays-poll-id-69e4ade15d07a.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\tfont-size: 16px;        }\t\t\t\t\t#ays-poll-id-69e4ade15d07a div.apm-load-message-container{            \t\t\t\tbackground-color: #e5f4f6 !important;\t\t\t}\t        #ays-poll-id-69e4ade15d07a.choosing-poll label {\t            background-color: #ffffff;\t            border: none;\t            text-transform: inherit;\t        }        .ays-poll-id-69e4ade15d07a.choosing-poll input[type=radio]:checked + label,\t\t.ays-poll-id-69e4ade15d07a:not(.ays-minimal-theme).choosing-poll input[type='checkbox']:checked + label,        .ays-poll-id-69e4ade15d07a.choosing-poll label.ays_enable_hover:hover {        \tbackground-color: #1a3e73 !important;            color: #e5f4f6;        }\t\t.ays-poll-id-69e4ade15d07a:not(.ays-minimal-theme).choosing-poll input[type='checkbox']{\t\t\tdisplay: none;\t\t}        .ays-poll-id-69e4ade15d07a.choosing-poll input[type=radio]:checked + label *,        .ays-poll-id-69e4ade15d07a.choosing-poll input[type=checkbox]:checked + label *,        .ays-poll-id-69e4ade15d07a.choosing-poll label.ays_enable_hover:hover * {            color: #ffffff;        }.ays-poll-id-69e4ade15d07a .apm-info-form input {            border-color: #1a3e73;        }        div[class~=ays-poll-id-69e4ade15d07a] label.ays_label_font_size {            font-size: 16px;        }        button.ays-poll-next-btn:focus {            background: unset;            outline: none;        }        button.ays-poll-next-btn:disabled {            cursor: not-allowed;            background: dimgrey !important;            color: white !important;        }        button.ays-poll-next-btn:enabled {            cursor: pointer;        }        .ays-poll-id-69e4ade15d07a .apm-info-form input {            color: #1a3e73 !important;            background-color: #ffffff !important;        }         .ays-poll-main #ays-poll-id-69e4ade15d07a .ays-poll-img {            object-fit: cover;\t\t\theight: 100%;         }        .ays-poll-id-69e4ade15d07a div.apm-loading-gif .apm-loader svg path,        .ays-poll-id-69e4ade15d07a div.apm-loading-gif .apm-loader svg rect {            fill: #1a3e73;        }0.ays-poll-id-69e4ade15d07a div.apm-loading-gif .apm-loader{\t\t\t\tdisplay: flex;\t\t\t\tjustify-content: center;\t\t\t\talign-items: center;\t\t\t\tpadding-top: 10px;\t\t\t}\t\t\t.ays-poll-id-69e4ade15d07a div.apm-loading-gif{\t\t\t\twidth: 100%;    \t\t\theight: 100%;\t\t\t}\t\t\t.ays-poll-id-69e4ade15d07a.box-apm .ays_question p{\t\t\tfont-size: 16px;\t\t}\t\t\t\t@media only screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade15d07a.box-apm {\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade15d07a.box-apm .ays-poll-btn{\t\t\t\twidth: auto;\t\t\t}\t\t\t.ays-poll-id-69e4ade15d07a.box-apm .ays_question p{\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t\t\t\t.ays-poll-id-69e4ade15d07a .apm-answers .apm-rating i.ays_poll_fa-star {\t\t\t\tfont-size: 4vw !important;\t\t\t}\t\t\t#ays-poll-id-69e4ade15d07a.box-apm .ays-poll-answer-container-gird{\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade15d07a.box-apm .apm-title-box div{\t\t\t\tfont-size: 20px;\t\t\t\ttext-align: center;\t\t\t\tword-break: break-word;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t.ays-poll-id-69e4ade15d07a.box-apm label.ays_label_font_size {\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade15d07a.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade15d07a.box-apm .apm-answers > .apm-choosing > .ays_label_poll > div.ays-poll-answer-image > img.ays-poll-each-image{\t\t\t\theight: 150px;\t\t\t}\t\t\t#ays-poll-id-69e4ade15d07a.box-apm .apm-answers .apm-choosing > label.ays-poll-answer-container-label-list > p.ays-poll-answers > span.ays-poll-each-answer-list {\t\t\t\tpadding: unset;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t#ays-poll-id-69e4ade15d07a .ays-poll-btn{\t\t\t\tfont-size: 17px;\t\t\t\tline-height: 1;\t\t\t\twhite-space: normal;\t\t\t\tword-break: break-word;\t\t\t}\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade15d07a{\t\t\t\tmax-width: 100%;\t\t\t}\t\t}\t\t#ays-poll-container-242{        \twidth: 749px;\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-container-242{\t\t\t\twidth: 100%;\t\t\t\tmax-width: 96%;\t\t\t}\t\t\t#ays-poll-id-69e4ade15d07a.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\t\twidth: 100%;        \t}\t\t}\t\t\t           <\/style>        <script>            var dataCss = {\t\t\t\twidth: '749px',                maxWidth: '98%',                fontSize: '16px',                padding: '10px',                margin: '0 auto',                marginTop: '-1rem',                borderStyle: 'ridge',                borderWidth: '2px',                borderColor: '#1a3e73',                background: '#e5f4f6',                color: '#1a3e73',                transition: '.3s ease',                WebkitAppearance: 'none',                appearance: 'none',                };            var hoverCss = {                background: '#1a3e73',                color: '#e5f4f6',                borderColor: '#e5f4f6',            };        <\/script><div style='margin-bottom: 1rem;' class='ays-poll-main ' id='ays-poll-container-242' data-load-method=''>        <form style='margin-bottom: 0;' >                        <div        style='text-align: center;'        dir='ltr'        data-loading='load_gif'        data-load-gif='plg_2'        data-load-gif-font-size='64'                data-hide-bg-image='false'        data-gradient-check=''        data-gradient-dir='to bottom'        data-gradient-c1='#103251'        data-gradient-c2='#607593'        data-hide-bg-image-def-color='#e5f4f6'        data-show-social=''        class='box-apm  text-poll ays-poll-id-69e4ade15d07a '        id='ays-poll-id-69e4ade15d07a'        data-res='0'        data-res-sort='none'        data-restart ='false'        data-redirection = '0'        data-redirect-check = '0'        data-url-href = ''        data-href = ''        data-delay = '0'        data-id='242'        data-res-rgba = ''        data-percent-color = '#1a3e73'        data-enable-top-animation = ''        data-top-animation-scroll = '100'        data-info-form=''        data-enable-social-links=''        ><div class='ays_poll_cb_and_a'><\/div><div class='ays-poll-id-69e4ade15d07a ays_question'><p><strong>Do you try new products for outcomes, or for the experience of trying?<\/strong><\/p><\/div><div class='ays-poll-id-69e4ade15d07a hideResults ays-poll-hide-result-box'> <\/div><div class='apm-answers  '><div class='ays-poll-maker-text-answer-main answer-ays-poll-id-69e4ade15d07a'>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<textarea \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tid='ays-poll-text-type-paragraph-ays-poll-id-69e4ade15d07a'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass='ays-poll-text-types-inputs ays-poll-text-types-inputs-only-textarea '\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tplaceholder='Your answer'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tname='answer'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-max-length=''\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-limit-type='characters'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t><\/textarea>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label for='ays-poll-text-type-paragraph-ays-poll-id-69e4ade15d07a'><\/label>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div><div class='apm-cashed-fa'><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><\/div><input type=\"hidden\" id=\"ays_finish_poll_show_res_242\" name=\"ays_finish_poll_show_res_242\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><div class='apm-button-box'><input type='button' \t                    name='ays_finish_poll'\t                    class='btn ays-poll-btn text-btn ays_finish_poll'\t                    data-form='ays-poll-id-69e4ade15d07a'\t                    value=\"Submit\"\t                    ><\/div><script>\t\t\t\tif(typeof aysPollOptions === 'undefined'){\t\t\t\t\tvar aysPollOptions = [];\t\t\t\t}\t\t\t\taysPollOptions['ays-poll-id-69e4ade15d07a']  = '{"main_color":"#1a3e73","text_color":"#1a3e73","button_text_color":"#ffffff","button_bg_color":"#1a3e73","icon_color":"#1a3e73","bg_color":"#e5f4f6","bg_image":"","enable_answer_style":"on","answer_bg_color":"#ffffff","answer_hover_color":"#1a3e73","answer_border_side":"none","answer_font_size":"16","poll_answer_font_size_mobile":"16","poll_answer_object_fit":"cover","poll_answer_padding":"5","poll_answer_margin":"2","poll_answer_border_radius":0,"poll_answer_icon_check":"off","poll_answer_icon":"radio","poll_answer_view_type":"list","poll_answer_enable_box_shadow":"off","poll_answer_box_shadow_color":"#000000","poll_answer_box_shadow_x_offset":0,"poll_answer_box_shadow_y_offset":0,"poll_answer_box_shadow_z_offset":10,"title_bg_color":"rgba(255,255,255,0)","poll_title_font_size":"20","poll_title_font_size_mobile":"20","icon_size":24,"width":749,"width_for_mobile":0,"poll_min_height":1,"border_style":"ridge","border_radius":"0","border_width":"0","border_color":"#1a3e73","enable_box_shadow":"off","box_shadow_color":"#000000","poll_box_shadow_x_offset":0,"poll_box_shadow_y_offset":0,"poll_box_shadow_z_offset":15,"enable_background_gradient":"off","background_gradient_color_1":"#103251","background_gradient_color_2":"#607593","poll_gradient_direction":"vertical","poll_question_size_pc":"16","poll_question_size_mobile":"16","poll_question_image_height":"","poll_question_image_object_fit":"cover","poll_mobile_max_width":"","poll_buttons_size":"medium","poll_buttons_font_size":"17","poll_buttons_mobile_font_size":"17","poll_buttons_left_right_padding":"20","poll_buttons_top_bottom_padding":"10","poll_buttons_border_radius":"3","poll_buttons_width":"","poll_buttons_mobile_width":"","disable_answer_hover":0,"logo_image":"","poll_enable_logo_url":"off","poll_logo_title":"","poll_logo_url":"","custom_class":"","enable_poll_title_text_shadow":"off","poll_title_text_shadow":"rgba(255,255,255,0)","poll_title_text_shadow_x_offset":2,"poll_title_text_shadow_y_offset":2,"poll_title_text_shadow_z_offset":0,"poll_allow_multivote":"off","multivote_answer_min_count":"1","poll_allow_multivote_count":"1","poll_direction":"center","show_create_date":0,"show_author":0,"active_date_check":"","activeInterval":"2026-01-30","activeIntervalSec":"","deactiveInterval":"2026-01-30","deactiveIntervalSec":"","ays_poll_show_timer":0,"show_bottom_timer":0,"ays_show_timer_type":"countdown","show_result_btn_see_schedule":"with_see","active_date_message_soon":"<p style=\\\"text-align: center;\\\">The poll will be available soon!<\/p>\n","active_date_message":"<p style=\\\"text-align: center;\\\">The poll has expired!<\/p>\n","show_result_btn_schedule":0,"dont_show_poll_cont":"off","allow_not_vote":0,"see_res_btn_text":"See Results","enable_pass_count":null,"redirect_users":0,"redirect_after_vote_url":false,"redirection_delay":0,"randomize_answers":"off","enable_asnwers_sound":"off","poll_vote_reason":"off","enable_vote_btn":1,"btn_text":"Submit","enable_view_more_button":"off","poll_view_more_button_count":0,"answer_sort_type":"default","show_answers_numbering":"none","hide_results":0,"hide_result_message":0,"hide_results_text":"<p style=\"text-align: center;\">Thanks for your answer!<\/p>","result_message":"<p style=\"text-align: center\">Thank you!<\/p>","show_social":0,"poll_social_buttons_heading":"","poll_show_social_ln":"on","poll_show_social_fb":"on","poll_show_social_tr":"on","poll_show_social_vk":"off","load_effect":"load_gif","load_gif":"plg_2","limit_users":0,"limit_users_method":"ip","limitation_message":"<p style=\\\"text-align: center;\\\">You have already voted<\/p>\n","redirect_url":false,"user_role":[],"enable_restriction_pass":0,"restriction_pass_message":"<p style=\\\"text-align: center;\\\">You don\\'t have permissions for passing the poll<\/p>\n","enable_logged_users":0,"enable_logged_users_message":"<p style=\\\"text-align: center;\\\">You must sign in for passing the poll<\/p>\n","notify_email_on":0,"notify_email":"ithelpdesk@borderlessaccess.com","result_sort_type":"none","create_date":"2026-02-10 12:24:14","author":{"id":"2","name":"Deebhu"},"poll_main_url":"","redirect_after_vote_delay":0,"published":1,"enable_restart_button":0,"show_votes_count":0,"show_res_percent":1,"show_login_form":"off","info_form":0,"fields":"apm_name,apm_email,apm_phone","answers_grid_column_mobile":"on","required_fields":"apm_email","info_form_title":"<h5>Please fill out the form:<\/h5>\n","enable_mailchimp":"off","redirect_after_submit":0,"mailchimp_list":"","users_role":"[]","poll_bg_image_position":"center center","poll_bg_img_in_finish_page":"off","ays_add_post_for_poll":"off","result_in_rgba":"off","show_passed_users":"off","see_result_button":"on","see_result_radio":"ays_see_result_button","loader_font_size":"64","effect_message":"","poll_allow_collecting_users_data":"off","poll_every_answer_redirect_delay":"","poll_enable_answer_image_after_voting":"off","poll_enable_answer_redirect_delay":"off","poll_show_passed_users_count":3,"poll_allow_answer":"off","poll_allow_answer_require":"off","poll_answer_image_height":"150","poll_answer_image_height_for_mobile":"150","poll_answer_image_border_radius":"0","poll_title_alignment":"center","poll_title_alignment_mobile":"center","poll_text_type_length_enable":"off","poll_text_type_limit_type":"characters","poll_text_type_limit_length":"","poll_text_type_limit_message":"off","poll_text_type_placeholder":"Your answer","poll_text_type_width":100,"poll_text_type_width_type":"percent","poll_enable_password":"off","poll_password":"","poll_enable_password_visibility":"off","poll_password_message":"Please enter password","display_fields_labels":"off","autofill_user_data":"off","poll_create_author":2,"poll_logo_url_new_tab":"off","enable_social_links":"off","poll_social_links_heading":"","social_links":{"linkedin_link":"","facebook_link":"","twitter_link":"","vkontakte_link":"","youtube_link":""},"show_chart_type":"default_bar_chart","show_chart_type_google_height":400,"poll_enable_animation_top":"on"}';\t\t\t<\/script><\/div><\/form><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f45efe4 e-flex e-con-boxed e-con e-parent\" data-id=\"f45efe4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d51d0c6 e-con-full e-flex e-con e-child\" data-id=\"d51d0c6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eafdda6 elementor-widget elementor-widget-heading\" data-id=\"eafdda6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">6. Australians do not outsource teeth decisions to the internet<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0188154 elementor-widget elementor-widget-text-editor\" data-id=\"0188154\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Trust is decisive here: <\/span><b><span data-contrast=\"auto\">86.2% <\/span><\/b><span data-contrast=\"auto\">trust dentists most.\u00a0<\/span><b><span data-contrast=\"auto\">0%<\/span><\/b><span data-contrast=\"auto\"> trust influencers. Friends and family sit at <\/span><b><span data-contrast=\"auto\">7.7%<\/span><\/b><span data-contrast=\"auto\">, and online reviews at\u00a0<\/span><b><span data-contrast=\"auto\">6.2%<\/span><\/b><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Buying priorities match that\\ reality: <\/span><b><span data-contrast=\"auto\">67.7% <\/span><\/b><span data-contrast=\"auto\">choose based on clinical effectiveness, while only <\/span><b><span data-contrast=\"auto\">3.1%<\/span><\/b><span data-contrast=\"auto\">\u00a0care about brand image and\u00a0<\/span><b><span data-contrast=\"auto\">3.1%<\/span><\/b><span data-contrast=\"auto\"> about fun packaging or taste. Price still matters for <\/span><b><span data-contrast=\"auto\">26.2%<\/span><\/b><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">This is the real tension: Hismile is designed like a social product, but oral care is still treated like health.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-41a490d e-con-full e-flex e-con e-child\" data-id=\"41a490d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8894cd1 elementor-widget elementor-widget-shortcode\" data-id=\"8894cd1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><input type=\"hidden\" id=\"ays_finish_poll_297\" name=\"ays_finish_poll_297\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><input type=\"hidden\" id=\"ays_finish_poll_show_res_297\" name=\"ays_finish_poll_show_res_297\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><style>        #ays-poll-id-69e4ade15feb2.box-apm {            width: 749px;                        margin: 0 auto !important;            border-style: ridge;            border-color: #7a7a7a;            border-radius: 0;            border-width: 0px;            box-shadow: none;background-color: #e5f4f6;            background-position: center center;            background-repeat: no-repeat;            background-size: cover;            max-width: 100%;            position: relative;            padding-bottom: 60px;        }        .ays-poll-id-69e4ade15feb2.ays-minimal-theme .apm-choosing{\t\t    display: flex;\t\t    align-items: center;\t\t}        .ays-poll-id-69e4ade15feb2 div.ays-image-logo-show{\t\t\tposition: absolute;\t\t\tbottom: -5px;    \t\tleft: 1px;\t\t\tmargin: 2px 0 0 0;\t\t\tpadding: 2px;\t\t\twidth: 100%;\t\t\theight: 65px;\t\t\ttext-align: left;\t\t\t\t}        .ays-poll-id-69e4ade15feb2 .ays-poll-image-logo{\t\t\twidth: 55px;\t\t\theight: 55px;\t\t}\t\t.ays-poll-id-69e4ade15feb2.ays-minimal-theme .apm-choosing input[type=radio]:checked + label, .ays-poll-id-69e4ade15feb2.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover{        \tbackground-color: #7a7a7a !important;\t\t    color: #1a3e73 !important;\t\t    border-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade15feb2.ays-minimal-theme .apm-choosing input[type=radio]:checked + label *,\t\t.ays-poll-id-69e4ade15feb2.ays-minimal-theme .apm-choosing input[type=checkbox]:checked + label *,\t\t.ays-poll-id-69e4ade15feb2.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover *{\t\t    color: #1a3e73;\t\t}\t\t.ays-poll-id-69e4ade15feb2.ays-minimal-theme .apm-choosing input[type=radio]{\t\t\t\t\t\tborder-radius: 50%;\t\t\twidth: 20px;\t\t\theight: 19px;\t\t\tmargin: 3px !important;\t\t\tborder: 1px solid #1e8cbe;\t\t\topacity: 1;\t\t}\t\t.ays-poll-id-69e4ade15feb2.ays-minimal-theme .apm-answers .apm-choosing input[type=radio]:checked::after{\t\t\tcontent: '';\t\t\tborder-radius: 50%;\t\t\twidth: 11px;\t\t\theight: 11px;\t\t\tbackground-color: #1e8cbe;\t\t\t \t\t}\t\t.ays-poll-id-69e4ade15feb2.ays-minimal-theme .apm-choosing input[type=radio]:focus{\t\t\toutline-offset: 0 !important;    \t\toutline: unset !important;\t\t}\t\t.ays-poll-id-69e4ade15feb2.ays-minimal-theme .apm-choosing label{\t\t\tborder-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade15feb2.ays-minimal-theme .apm-choosing input[type='radio']{\t\t    display: block !important;\t\t}\t\t.ays-poll-id-69e4ade15feb2.ays-minimal-theme input[type='button'].ays-poll-btn:hover, .ays-poll-id-69e4ade15feb2.ays-minimal-theme input[type='button'].ays-poll-btn:focus{\t\t\ttext-decoration: none;\t\t}\t\t.ays-poll-id-69e4ade15feb2.ays-minimal-theme input[type='button'].ays-poll-btn{\t\t    color: initial !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade15feb2.ays-minimal-theme .ays_poll_passed_count{\t\t    color: #1a3e73 !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade15feb2.ays-minimal-theme .ays_poll_passed_count i.ays_poll_fa:before{\t\t    color: #1a3e73 !important;\t\t    \t\t}        .ays-poll-id-69e4ade15feb2.ays-minimal-theme .answer-percent{        \tcolor: initial !important;\t\t}        .ays-poll-id-69e4ade15feb2.box-apm span.ays_poll_passed_count{            background-color: #1a3e73;            color: #e5f4f6;        }        #ays-poll-id-69e4ade15feb2.box-apm span.ays_poll_passed_count i{            color: #e5f4f6;        }        #ays-poll-id-69e4ade15feb2.box-apm .apm-title-box{            background-color: rgba(255,255,255,0);        }        .ays-poll-id-69e4ade15feb2 .answer-percent {            background-color: #1a3e73;            color: #e5f4f6 !important;        }        .ays-poll-id-69e4ade15feb2 .ays-poll-btn{            color: #424242 !important;            background-color: rgba(0,0,0,0) !important;            overflow: hidden;        }        #ays-poll-id-69e4ade15feb2 .ays-poll-view-more-button{\t\t    border-radius: 0;\t\t}        .ays-poll-id-69e4ade15feb2.box-apm * {            color: #1a3e73;        }        .ays-poll-id-69e4ade15feb2.box-apm .apm-title-box div {            color: #1a3e73;            text-transform: inherit;            font-family: inherit;\t\t\t        }        #ays-poll-id-69e4ade15feb2.box-apm i {            color: #1a3e73;            font-size: 24px;            font-style: normal;                    }\t\t#ays-poll-id-69e4ade15feb2 .ays-poll-btn{       \t\twidth: auto;\t\t\tfont-size: 17px;\t\t\tpadding: 10px 20px;\t\t\tborder-radius: 3px;\t\t\tcolor: #424242 !important;\t\t\tbackground: rgba(0,0,0,0) !important;\t\t\tborder: none;\t\t\tline-height: 12px !important;\t\t}\t\t#ays-poll-id-69e4ade15feb2 .apm-add-answer input.ays-poll-new-answer-apply-text{            width: 100%;\t\t\tmargin-bottom: 0;\t\t\tmargin-right: 5px;\t\t\tborder-color: #1a3e73; \t\t\tpadding: 7px;\t\t\tfont-size: 14px;\t\t\tcolor: black;\t\t\theight: 40px; \t\t\toutline: none;\t\t\tdisplay: inline-block;        }        #ays-poll-id-69e4ade15feb2.box-apm i.ays_poll_far{                        font-family: 'Font Awesome 5 Free';        }        #ays-poll-id-69e4ade15feb2.box-apm .apm-choosing .ays-poll-each-answer-list{            \t\t\twidth: initial;\t\t\ttext-align: initial;\t\t\tdisplay: initial;\t\t\tpadding: 10px;        }        #ays-poll-id-69e4ade15feb2.box-apm .apm-choosing .ays-poll-each-answer-grid{            \t\t\twidth: 100%;\t\t\ttext-align: left;\t\t\tdisplay: inline-block;\t\t\tword-break: break-word;        }\t\t        #ays-poll-id-69e4ade15feb2.box-apm .apm-choosing .ays_label_poll{            \t\t\twidth: 100%;\t\t\ttext-align: center;\t\t\tdisplay: flex;\t\t\t;\t\t\talign-items: center;\t\t\tpadding: 10px;        }        #ays-poll-id-69e4ade15feb2.box-apm .apm-choosing .ays-poll-each-image{            \t\t\theight: 150px;\t\t\tborder-radius: 0px;\t\t\tobject-fit: cover;        }        #ays-poll-id-69e4ade15feb2.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\twidth: 220px;        }        #ays-poll-id-69e4ade15feb2.box-apm .apm-choosing .ays-poll-each-image-grid{\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade15feb2.box-apm .apm-choosing .ays-poll-answer-container-label-grid{\t\t\talign-items: center;        }        #ays-poll-id-69e4ade15feb2.box-apm .apm-choosing .ays-poll-answer-container-label-list{\t\t\tflex-direction: row;        }        #ays-poll-id-69e4ade15feb2.box-apm .ays_poll_grid_view_container{\t\t\tdisplay: flex;\t\t\tflex-wrap: wrap;\t\t\tjustify-content: space-between;\t\t\talign-items: flex-start;        }        #ays-poll-id-69e4ade15feb2.box-apm .ays-poll-answer-container-gird{\t\t\twidth: calc(50% - 5px);\t\t\tmargin-bottom: 1px;        }\t\t        #ays-poll-id-69e4ade15feb2.box-apm .ays_poll_label_without_padding{\t\t\tpadding: 10px;\t\t\talign-items: center;\t\t\tflex-direction: column;        }        #ays-poll-id-69e4ade15feb2.box-apm .apm-title-box div{\t\t\tfont-size: 15px;\t\t\tword-break: break-word;\t\t\tword-wrap: break-word;\t\t\ttext-align: left;        }        #ays-poll-id-69e4ade15feb2.box-apm .ays-poll-answer-container-list{\t\t\t\t\t\tmargin-bottom: 1px;\t\t\tdisplay: flex;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade15feb2.box-apm .ays-poll-maker-text-answer-main input,\t\t#ays-poll-id-69e4ade15feb2.box-apm .ays-poll-maker-text-answer-main textarea{\t\t\tmin-width: 150px;\t\t\tmax-width: 100%;\t\t\twidth: %;        }        #ays-poll-id-69e4ade15feb2.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button{\t\t\tbackground-color: #1a3e73;\t\t\tcolor: #e5f4f6;\t\t\tborder-color: #1a3e73;\t\t\toutline: none;\t\t\tbox-shadow: unset;\t\t\tborder: 0;\t\t\ttransition: .5s;        }        #ays-poll-id-69e4ade15feb2.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button:hover{\t\t\tbackground-color: #1a3e73b5;        }        #ays-poll-id-69e4ade15feb2.box-apm .ays-poll-password-box .ays-poll-password-input-box .ays-poll-password-input{\t\t\tborder-color: #1a3e73;        }\t\t#ays-poll-id-69e4ade15feb2.box-apm .apm-answers .apm-choosing label.ays_label_poll{            \t\t\tbox-shadow:unset;\t\t\tborder-radius: 0px;        }\t\t#ays-poll-id-69e4ade15feb2.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\tfont-size: 16px;        }\t\t\t\t\t        .ays-poll-id-69e4ade15feb2.choosing-poll input[type=radio]:checked + label,\t\t.ays-poll-id-69e4ade15feb2:not(.ays-minimal-theme).choosing-poll input[type='checkbox']:checked + label,        .ays-poll-id-69e4ade15feb2.choosing-poll label.ays_enable_hover:hover {        \tbackground-color: #7a7a7a !important;            color: #e5f4f6;        }\t\t.ays-poll-id-69e4ade15feb2:not(.ays-minimal-theme).choosing-poll input[type='checkbox']{\t\t\tdisplay: none;\t\t}        .ays-poll-id-69e4ade15feb2.choosing-poll input[type=radio]:checked + label *,        .ays-poll-id-69e4ade15feb2.choosing-poll input[type=checkbox]:checked + label *,        .ays-poll-id-69e4ade15feb2.choosing-poll label.ays_enable_hover:hover * {            color: rgba(0,0,0,0);        }.ays-poll-id-69e4ade15feb2 .apm-info-form input {            border-color: #1a3e73;        }        div[class~=ays-poll-id-69e4ade15feb2] label.ays_label_font_size {            font-size: 16px;        }        button.ays-poll-next-btn:focus {            background: unset;            outline: none;        }        button.ays-poll-next-btn:disabled {            cursor: not-allowed;            background: dimgrey !important;            color: white !important;        }        button.ays-poll-next-btn:enabled {            cursor: pointer;        }        .ays-poll-id-69e4ade15feb2 .apm-info-form input {            color: #1a3e73 !important;            background-color: rgba(0,0,0,0) !important;        }         .ays-poll-main #ays-poll-id-69e4ade15feb2 .ays-poll-img {            object-fit: cover;\t\t\theight: 100%;         }        .ays-poll-id-69e4ade15feb2 div.apm-loading-gif .apm-loader svg path,        .ays-poll-id-69e4ade15feb2 div.apm-loading-gif .apm-loader svg rect {            fill: #1a3e73;        }0.ays-poll-id-69e4ade15feb2 div.apm-loading-gif .apm-loader{\t\t\t\tdisplay: flex;\t\t\t\tjustify-content: center;\t\t\t\talign-items: center;\t\t\t\tpadding-top: 10px;\t\t\t}\t\t\t.ays-poll-id-69e4ade15feb2 div.apm-loading-gif{\t\t\t\twidth: 100%;    \t\t\theight: 100%;\t\t\t}\t\t\t.ays-poll-id-69e4ade15feb2.box-apm .ays_question p{\t\t\tfont-size: 16px;\t\t}\t\t\t\t@media only screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade15feb2.box-apm {\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade15feb2.box-apm .ays-poll-btn{\t\t\t\twidth: auto;\t\t\t}\t\t\t.ays-poll-id-69e4ade15feb2.box-apm .ays_question p{\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t\t\t\t.ays-poll-id-69e4ade15feb2 .apm-answers .apm-rating i.ays_poll_fa-star {\t\t\t\tfont-size: 4vw !important;\t\t\t}\t\t\t#ays-poll-id-69e4ade15feb2.box-apm .ays-poll-answer-container-gird{\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade15feb2.box-apm .apm-title-box div{\t\t\t\tfont-size: 15px;\t\t\t\ttext-align: left;\t\t\t\tword-break: break-word;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t.ays-poll-id-69e4ade15feb2.box-apm label.ays_label_font_size {\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade15feb2.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade15feb2.box-apm .apm-answers > .apm-choosing > .ays_label_poll > div.ays-poll-answer-image > img.ays-poll-each-image{\t\t\t\theight: 150px;\t\t\t}\t\t\t#ays-poll-id-69e4ade15feb2.box-apm .apm-answers .apm-choosing > label.ays-poll-answer-container-label-list > p.ays-poll-answers > span.ays-poll-each-answer-list {\t\t\t\tpadding: unset;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t#ays-poll-id-69e4ade15feb2 .ays-poll-btn{\t\t\t\tfont-size: 17px;\t\t\t\tline-height: 1;\t\t\t\twhite-space: normal;\t\t\t\tword-break: break-word;\t\t\t}\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade15feb2{\t\t\t\tmax-width: 100%;\t\t\t}\t\t}\t\t#ays-poll-container-297{        \twidth: 749px;\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-container-297{\t\t\t\twidth: 100%;\t\t\t\tmax-width: 96%;\t\t\t}\t\t\t#ays-poll-id-69e4ade15feb2.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\t\twidth: 100%;        \t}\t\t}\t\t\t           <\/style>        <script>            var dataCss = {\t\t\t\twidth: '749px',                maxWidth: '98%',                fontSize: '16px',                padding: '10px',                margin: '0 auto',                marginTop: '-1rem',                borderStyle: 'ridge',                borderWidth: '2px',                borderColor: '#1a3e73',                background: '#e5f4f6',                color: '#1a3e73',                transition: '.3s ease',                WebkitAppearance: 'none',                appearance: 'none',                };            var hoverCss = {                background: '#1a3e73',                color: '#e5f4f6',                borderColor: '#e5f4f6',            };        <\/script><div style='margin-bottom: 1rem;' class='ays-poll-main radioOption' id='ays-poll-container-297' data-load-method=''>        <form style='margin-bottom: 0;' >                        <div                dir='ltr'        data-loading='load_gif'        data-load-gif='plg_2'        data-load-gif-font-size='64'                data-hide-bg-image='false'        data-gradient-check=''        data-gradient-dir='to bottom'        data-gradient-c1='#103251'        data-gradient-c2='#607593'        data-hide-bg-image-def-color='#e5f4f6'        data-show-social=''        class='box-apm ays-minimal-theme choosing-poll ays-poll-id-69e4ade15feb2 '        id='ays-poll-id-69e4ade15feb2'        data-res='0'        data-res-sort='none'        data-restart ='false'        data-redirection = '0'        data-redirect-check = '0'        data-url-href = ''        data-href = ''        data-delay = '0'        data-id='297'        data-res-rgba = ''        data-percent-color = '#1a3e73'        data-enable-top-animation = ''        data-top-animation-scroll = '100'        data-info-form=''        data-enable-social-links=''        ><div class='ays_poll_cb_and_a'><\/div><div class='ays-poll-id-69e4ade15feb2 ays_question'><p><strong><span class=\"TextRun SCXW261304363 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW261304363 BCX0\">When you buy oral care, what do you need first:<\/span><\/span><\/strong><\/p><\/div><div class='ays-poll-id-69e4ade15feb2 hideResults ays-poll-hide-result-box'> <\/div><div class='apm-answers apm-answers-without-submit ays_poll_list_view_container'>\t\t\t\t\t\t\t\t\t\t\t<div class='apm-choosing answer-ays-poll-id-69e4ade15feb2  ays-poll-field ays-poll-answer-container-list' >\t\t\t\t\t\t\t\t\t\t\t<input type=radio name='answer' id='radio-0-ays-poll-id-69e4ade15feb2' value='3728' autocomplete=\"off\">\t\t\t\t\t\t\t\t\t\t\t<label \t\t\t\t\t\t\t\t\t\t\t\tfor='radio-0-ays-poll-id-69e4ade15feb2' \t\t\t\t\t\t\t\t\t\t\t\tclass='ays_label_poll   ays_enable_hover ays_label_font_size   ays-poll-answer-container-label-list' \t\t\t\t\t\t\t\t\t\t\t\tdata-answers-url=''\t\t\t\t\t\t\t\t\t\t\t> <p style='' class='ays-poll-answers'><span class='ays-poll-each-answer-grid'>Reassurance<\/span><\/p><\/label>\t\t\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\t\t<div class='apm-choosing answer-ays-poll-id-69e4ade15feb2  ays-poll-field ays-poll-answer-container-list' >\t\t\t\t\t\t\t\t\t\t\t<input type=radio name='answer' id='radio-1-ays-poll-id-69e4ade15feb2' value='3729' autocomplete=\"off\">\t\t\t\t\t\t\t\t\t\t\t<label \t\t\t\t\t\t\t\t\t\t\t\tfor='radio-1-ays-poll-id-69e4ade15feb2' \t\t\t\t\t\t\t\t\t\t\t\tclass='ays_label_poll   ays_enable_hover ays_label_font_size   ays-poll-answer-container-label-list' \t\t\t\t\t\t\t\t\t\t\t\tdata-answers-url=''\t\t\t\t\t\t\t\t\t\t\t> <p style='' class='ays-poll-answers'><span class='ays-poll-each-answer-grid'>Proof<\/span><\/p><\/label>\t\t\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\t\t<div class='apm-choosing answer-ays-poll-id-69e4ade15feb2  ays-poll-field ays-poll-answer-container-list' >\t\t\t\t\t\t\t\t\t\t\t<input type=radio name='answer' id='radio-2-ays-poll-id-69e4ade15feb2' value='3730' autocomplete=\"off\">\t\t\t\t\t\t\t\t\t\t\t<label \t\t\t\t\t\t\t\t\t\t\t\tfor='radio-2-ays-poll-id-69e4ade15feb2' \t\t\t\t\t\t\t\t\t\t\t\tclass='ays_label_poll   ays_enable_hover ays_label_font_size   ays-poll-answer-container-label-list' \t\t\t\t\t\t\t\t\t\t\t\tdata-answers-url=''\t\t\t\t\t\t\t\t\t\t\t> <p style='' class='ays-poll-answers'><span class='ays-poll-each-answer-grid'>Affordability<\/span><\/p><\/label>\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div><div class='apm-cashed-fa'><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><\/div><input type=\"hidden\" id=\"ays_finish_poll_show_res_297\" name=\"ays_finish_poll_show_res_297\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><div class='apm-button-box'><input type='button' \t                    name='ays_finish_poll'\t                    class='btn ays-poll-btn choosing-btn ays_finish_poll'\t                    data-form='ays-poll-id-69e4ade15feb2'\t                    value=\"Submit\"\t                    ><\/div><script>\t\t\t\tif(typeof aysPollOptions === 'undefined'){\t\t\t\t\tvar aysPollOptions = [];\t\t\t\t}\t\t\t\taysPollOptions['ays-poll-id-69e4ade15feb2']  = 'eyJtYWluX2NvbG9yIjoiIzFhM2U3MyIsInRleHRfY29sb3IiOiIjMWEzZTczIiwiYnV0dG9uX3RleHRfY29sb3IiOiIjNDI0MjQyIiwiYnV0dG9uX2JnX2NvbG9yIjoicmdiYSgwLDAsMCwwKSIsImljb25fY29sb3IiOiIjMWEzZTczIiwiYmdfY29sb3IiOiIjZTVmNGY2IiwiYmdfaW1hZ2UiOiIiLCJlbmFibGVfYW5zd2VyX3N0eWxlIjoib2ZmIiwiYW5zd2VyX2JnX2NvbG9yIjoicmdiYSgwLDAsMCwwKSIsImFuc3dlcl9ob3Zlcl9jb2xvciI6IiM3YTdhN2EiLCJhbnN3ZXJfYm9yZGVyX3NpZGUiOiJub25lIiwiYW5zd2VyX2ZvbnRfc2l6ZSI6IjE2IiwicG9sbF9hbnN3ZXJfZm9udF9zaXplX21vYmlsZSI6IjE2IiwicG9sbF9hbnN3ZXJfb2JqZWN0X2ZpdCI6ImNvdmVyIiwicG9sbF9hbnN3ZXJfcGFkZGluZyI6IjUiLCJwb2xsX2Fuc3dlcl9tYXJnaW4iOiIzIiwicG9sbF9hbnN3ZXJfYm9yZGVyX3JhZGl1cyI6MCwicG9sbF9hbnN3ZXJfaWNvbl9jaGVjayI6Im9mZiIsInBvbGxfYW5zd2VyX2ljb24iOiJyYWRpbyIsInBvbGxfYW5zd2VyX3ZpZXdfdHlwZSI6Imxpc3QiLCJwb2xsX2Fuc3dlcl9lbmFibGVfYm94X3NoYWRvdyI6Im9mZiIsInBvbGxfYW5zd2VyX2JveF9zaGFkb3dfY29sb3IiOiIjMDAwMDAwIiwicG9sbF9hbnN3ZXJfYm94X3NoYWRvd194X29mZnNldCI6MCwicG9sbF9hbnN3ZXJfYm94X3NoYWRvd195X29mZnNldCI6MCwicG9sbF9hbnN3ZXJfYm94X3NoYWRvd196X29mZnNldCI6MTAsInRpdGxlX2JnX2NvbG9yIjoicmdiYSgyNTUsMjU1LDI1NSwwKSIsInBvbGxfdGl0bGVfZm9udF9zaXplIjoiMTUiLCJwb2xsX3RpdGxlX2ZvbnRfc2l6ZV9tb2JpbGUiOiIxNSIsImljb25fc2l6ZSI6MjQsIndpZHRoIjo3NDksIndpZHRoX2Zvcl9tb2JpbGUiOjAsInBvbGxfbWluX2hlaWdodCI6IiIsImJvcmRlcl9zdHlsZSI6InJpZGdlIiwiYm9yZGVyX3JhZGl1cyI6IjAiLCJib3JkZXJfd2lkdGgiOiIwIiwiYm9yZGVyX2NvbG9yIjoiIzdhN2E3YSIsImVuYWJsZV9ib3hfc2hhZG93Ijoib2ZmIiwiYm94X3NoYWRvd19jb2xvciI6IiMwMDAwMDAiLCJwb2xsX2JveF9zaGFkb3dfeF9vZmZzZXQiOjAsInBvbGxfYm94X3NoYWRvd195X29mZnNldCI6MCwicG9sbF9ib3hfc2hhZG93X3pfb2Zmc2V0IjoxNSwiZW5hYmxlX2JhY2tncm91bmRfZ3JhZGllbnQiOiJvZmYiLCJiYWNrZ3JvdW5kX2dyYWRpZW50X2NvbG9yXzEiOiIjMTAzMjUxIiwiYmFja2dyb3VuZF9ncmFkaWVudF9jb2xvcl8yIjoiIzYwNzU5MyIsInBvbGxfZ3JhZGllbnRfZGlyZWN0aW9uIjoidmVydGljYWwiLCJwb2xsX3F1ZXN0aW9uX3NpemVfcGMiOiIxNiIsInBvbGxfcXVlc3Rpb25fc2l6ZV9tb2JpbGUiOiIxNiIsInBvbGxfcXVlc3Rpb25faW1hZ2VfaGVpZ2h0IjoiIiwicG9sbF9xdWVzdGlvbl9pbWFnZV9vYmplY3RfZml0IjoiY292ZXIiLCJwb2xsX21vYmlsZV9tYXhfd2lkdGgiOiIiLCJwb2xsX2J1dHRvbnNfc2l6ZSI6Im1lZGl1bSIsInBvbGxfYnV0dG9uc19mb250X3NpemUiOiIxNyIsInBvbGxfYnV0dG9uc19tb2JpbGVfZm9udF9zaXplIjoiMTciLCJwb2xsX2J1dHRvbnNfbGVmdF9yaWdodF9wYWRkaW5nIjoiMjAiLCJwb2xsX2J1dHRvbnNfdG9wX2JvdHRvbV9wYWRkaW5nIjoiMTAiLCJwb2xsX2J1dHRvbnNfYm9yZGVyX3JhZGl1cyI6IjMiLCJwb2xsX2J1dHRvbnNfd2lkdGgiOiIiLCJwb2xsX2J1dHRvbnNfbW9iaWxlX3dpZHRoIjoiIiwiZGlzYWJsZV9hbnN3ZXJfaG92ZXIiOjAsImxvZ29faW1hZ2UiOiIiLCJwb2xsX2VuYWJsZV9sb2dvX3VybCI6Im9mZiIsInBvbGxfbG9nb190aXRsZSI6IiIsInBvbGxfbG9nb191cmwiOiIiLCJjdXN0b21fY2xhc3MiOiJyYWRpb09wdGlvbiIsImVuYWJsZV9wb2xsX3RpdGxlX3RleHRfc2hhZG93Ijoib2ZmIiwicG9sbF90aXRsZV90ZXh0X3NoYWRvdyI6InJnYmEoMjU1LDI1NSwyNTUsMCkiLCJwb2xsX3RpdGxlX3RleHRfc2hhZG93X3hfb2Zmc2V0IjoyLCJwb2xsX3RpdGxlX3RleHRfc2hhZG93X3lfb2Zmc2V0IjoyLCJwb2xsX3RpdGxlX3RleHRfc2hhZG93X3pfb2Zmc2V0IjowLCJwb2xsX2FsbG93X211bHRpdm90ZSI6Im9mZiIsIm11bHRpdm90ZV9hbnN3ZXJfbWluX2NvdW50IjoiMSIsInBvbGxfYWxsb3dfbXVsdGl2b3RlX2NvdW50IjoiMSIsInBvbGxfZGlyZWN0aW9uIjoibHRyIiwic2hvd19jcmVhdGVfZGF0ZSI6MCwic2hvd19hdXRob3IiOjAsImFjdGl2ZV9kYXRlX2NoZWNrIjoiIiwiYWN0aXZlSW50ZXJ2YWwiOiIyMDI2LTAxLTMwIiwiYWN0aXZlSW50ZXJ2YWxTZWMiOiIiLCJkZWFjdGl2ZUludGVydmFsIjoiMjAyNi0wMS0zMCIsImRlYWN0aXZlSW50ZXJ2YWxTZWMiOiIiLCJheXNfcG9sbF9zaG93X3RpbWVyIjowLCJzaG93X2JvdHRvbV90aW1lciI6MCwiYXlzX3Nob3dfdGltZXJfdHlwZSI6ImNvdW50ZG93biIsInNob3dfcmVzdWx0X2J0bl9zZWVfc2NoZWR1bGUiOiJ3aXRoX3NlZSIsImFjdGl2ZV9kYXRlX21lc3NhZ2Vfc29vbiI6IjxwIHN0eWxlPVxcXCJ0ZXh0LWFsaWduOiBjZW50ZXI7XFxcIj5UaGUgcG9sbCB3aWxsIGJlIGF2YWlsYWJsZSBzb29uITxcL3A+XG4iLCJhY3RpdmVfZGF0ZV9tZXNzYWdlIjoiPHAgc3R5bGU9XFxcInRleHQtYWxpZ246IGNlbnRlcjtcXFwiPlRoZSBwb2xsIGhhcyBleHBpcmVkITxcL3A+XG4iLCJzaG93X3Jlc3VsdF9idG5fc2NoZWR1bGUiOjAsImRvbnRfc2hvd19wb2xsX2NvbnQiOiJvZmYiLCJhbGxvd19ub3Rfdm90ZSI6MCwic2VlX3Jlc19idG5fdGV4dCI6IlNlZSBSZXN1bHRzIiwiZW5hYmxlX3Bhc3NfY291bnQiOm51bGwsInJlZGlyZWN0X3VzZXJzIjowLCJyZWRpcmVjdF9hZnRlcl92b3RlX3VybCI6ZmFsc2UsInJlZGlyZWN0aW9uX2RlbGF5IjowLCJyYW5kb21pemVfYW5zd2VycyI6Im9mZiIsImVuYWJsZV9hc253ZXJzX3NvdW5kIjoib2ZmIiwicG9sbF92b3RlX3JlYXNvbiI6Im9mZiIsImVuYWJsZV92b3RlX2J0biI6MCwiYnRuX3RleHQiOiJTdWJtaXQiLCJlbmFibGVfdmlld19tb3JlX2J1dHRvbiI6Im9mZiIsInBvbGxfdmlld19tb3JlX2J1dHRvbl9jb3VudCI6MCwiYW5zd2VyX3NvcnRfdHlwZSI6ImRlZmF1bHQiLCJzaG93X2Fuc3dlcnNfbnVtYmVyaW5nIjoibm9uZSIsImhpZGVfcmVzdWx0cyI6MCwiaGlkZV9yZXN1bHRfbWVzc2FnZSI6MCwiaGlkZV9yZXN1bHRzX3RleHQiOiI8cCBzdHlsZT1cInRleHQtYWxpZ246IGNlbnRlcjtcIj5UaGFua3MgZm9yIHlvdXIgYW5zd2VyITxcL3A+IiwicmVzdWx0X21lc3NhZ2UiOiIiLCJzaG93X3NvY2lhbCI6MCwicG9sbF9zb2NpYWxfYnV0dG9uc19oZWFkaW5nIjoiIiwicG9sbF9zaG93X3NvY2lhbF9sbiI6Im9uIiwicG9sbF9zaG93X3NvY2lhbF9mYiI6Im9uIiwicG9sbF9zaG93X3NvY2lhbF90ciI6Im9uIiwicG9sbF9zaG93X3NvY2lhbF92ayI6Im9mZiIsImxvYWRfZWZmZWN0IjoibG9hZF9naWYiLCJsb2FkX2dpZiI6InBsZ18yIiwibGltaXRfdXNlcnMiOjAsImxpbWl0X3VzZXJzX21ldGhvZCI6ImlwIiwibGltaXRhdGlvbl9tZXNzYWdlIjoiPHAgc3R5bGU9XFxcInRleHQtYWxpZ246IGNlbnRlcjtcXFwiPllvdSBoYXZlIGFscmVhZHkgdm90ZWQ8XC9wPlxuIiwicmVkaXJlY3RfdXJsIjpmYWxzZSwidXNlcl9yb2xlIjpbXSwiZW5hYmxlX3Jlc3RyaWN0aW9uX3Bhc3MiOjAsInJlc3RyaWN0aW9uX3Bhc3NfbWVzc2FnZSI6IjxwIHN0eWxlPVxcXCJ0ZXh0LWFsaWduOiBjZW50ZXI7XFxcIj5Zb3UgZG9uXFwndCBoYXZlIHBlcm1pc3Npb25zIGZvciBwYXNzaW5nIHRoZSBwb2xsPFwvcD5cbiIsImVuYWJsZV9sb2dnZWRfdXNlcnMiOjAsImVuYWJsZV9sb2dnZWRfdXNlcnNfbWVzc2FnZSI6IjxwIHN0eWxlPVxcXCJ0ZXh0LWFsaWduOiBjZW50ZXI7XFxcIj5Zb3UgbXVzdCBzaWduIGluIGZvciBwYXNzaW5nIHRoZSBwb2xsPFwvcD5cbiIsIm5vdGlmeV9lbWFpbF9vbiI6MCwibm90aWZ5X2VtYWlsIjoiaXRoZWxwZGVza0Bib3JkZXJsZXNzYWNjZXNzLmNvbSIsInJlc3VsdF9zb3J0X3R5cGUiOiJub25lIiwiY3JlYXRlX2RhdGUiOiIyMDI2LTAyLTI0IDA2OjM3OjE4IiwiYXV0aG9yIjp7ImlkIjoiMiIsIm5hbWUiOiJEZWViaHUifSwicG9sbF9tYWluX3VybCI6IiIsInJlZGlyZWN0X2FmdGVyX3ZvdGVfZGVsYXkiOjAsInB1Ymxpc2hlZCI6MSwiZW5hYmxlX3Jlc3RhcnRfYnV0dG9uIjowLCJzaG93X3ZvdGVzX2NvdW50IjowLCJzaG93X3Jlc19wZXJjZW50IjoxLCJzaG93X2xvZ2luX2Zvcm0iOiJvZmYiLCJpbmZvX2Zvcm0iOjAsImZpZWxkcyI6ImFwbV9uYW1lLGFwbV9lbWFpbCxhcG1fcGhvbmUiLCJhbnN3ZXJzX2dyaWRfY29sdW1uX21vYmlsZSI6Im9uIiwicmVxdWlyZWRfZmllbGRzIjoiYXBtX2VtYWlsIiwiaW5mb19mb3JtX3RpdGxlIjoiPGg1PlBsZWFzZSBmaWxsIG91dCB0aGUgZm9ybTo8XC9oNT5cbiIsImVuYWJsZV9tYWlsY2hpbXAiOiJvZmYiLCJyZWRpcmVjdF9hZnRlcl9zdWJtaXQiOjAsIm1haWxjaGltcF9saXN0IjoiIiwidXNlcnNfcm9sZSI6IltdIiwicG9sbF9iZ19pbWFnZV9wb3NpdGlvbiI6ImNlbnRlciBjZW50ZXIiLCJwb2xsX2JnX2ltZ19pbl9maW5pc2hfcGFnZSI6Im9mZiIsImF5c19hZGRfcG9zdF9mb3JfcG9sbCI6Im9mZiIsInJlc3VsdF9pbl9yZ2JhIjoib2ZmIiwic2hvd19wYXNzZWRfdXNlcnMiOiJvZmYiLCJzZWVfcmVzdWx0X2J1dHRvbiI6Im9uIiwic2VlX3Jlc3VsdF9yYWRpbyI6ImF5c19zZWVfcmVzdWx0X2J1dHRvbiIsImxvYWRlcl9mb250X3NpemUiOiI2NCIsImVmZmVjdF9tZXNzYWdlIjoiIiwicG9sbF9hbGxvd19jb2xsZWN0aW5nX3VzZXJzX2RhdGEiOiJvZmYiLCJwb2xsX2V2ZXJ5X2Fuc3dlcl9yZWRpcmVjdF9kZWxheSI6IiIsInBvbGxfZW5hYmxlX2Fuc3dlcl9pbWFnZV9hZnRlcl92b3RpbmciOiJvZmYiLCJwb2xsX2VuYWJsZV9hbnN3ZXJfcmVkaXJlY3RfZGVsYXkiOiJvZmYiLCJwb2xsX3Nob3dfcGFzc2VkX3VzZXJzX2NvdW50IjozLCJwb2xsX2FsbG93X2Fuc3dlciI6Im9mZiIsInBvbGxfYWxsb3dfYW5zd2VyX3JlcXVpcmUiOiJvZmYiLCJwb2xsX2Fuc3dlcl9pbWFnZV9oZWlnaHQiOiIxNTAiLCJwb2xsX2Fuc3dlcl9pbWFnZV9oZWlnaHRfZm9yX21vYmlsZSI6IjE1MCIsInBvbGxfYW5zd2VyX2ltYWdlX2JvcmRlcl9yYWRpdXMiOiIwIiwicG9sbF90aXRsZV9hbGlnbm1lbnQiOiJsZWZ0IiwicG9sbF90aXRsZV9hbGlnbm1lbnRfbW9iaWxlIjoibGVmdCIsInBvbGxfdGV4dF90eXBlX2xlbmd0aF9lbmFibGUiOiJvZmYiLCJwb2xsX3RleHRfdHlwZV9saW1pdF90eXBlIjoiY2hhcmFjdGVycyIsInBvbGxfdGV4dF90eXBlX2xpbWl0X2xlbmd0aCI6IiIsInBvbGxfdGV4dF90eXBlX2xpbWl0X21lc3NhZ2UiOiJvZmYiLCJwb2xsX3RleHRfdHlwZV9wbGFjZWhvbGRlciI6IllvdXIgYW5zd2VyIiwicG9sbF90ZXh0X3R5cGVfd2lkdGgiOiIiLCJwb2xsX3RleHRfdHlwZV93aWR0aF90eXBlIjoicGVyY2VudCIsInBvbGxfZW5hYmxlX3Bhc3N3b3JkIjoib2ZmIiwicG9sbF9wYXNzd29yZCI6IiIsInBvbGxfZW5hYmxlX3Bhc3N3b3JkX3Zpc2liaWxpdHkiOiJvZmYiLCJwb2xsX3Bhc3N3b3JkX21lc3NhZ2UiOiJQbGVhc2UgZW50ZXIgcGFzc3dvcmQiLCJkaXNwbGF5X2ZpZWxkc19sYWJlbHMiOiJvZmYiLCJhdXRvZmlsbF91c2VyX2RhdGEiOiJvZmYiLCJwb2xsX2NyZWF0ZV9hdXRob3IiOjIsInBvbGxfbG9nb191cmxfbmV3X3RhYiI6Im9mZiIsImVuYWJsZV9zb2NpYWxfbGlua3MiOiJvZmYiLCJwb2xsX3NvY2lhbF9saW5rc19oZWFkaW5nIjoiIiwic29jaWFsX2xpbmtzIjp7ImxpbmtlZGluX2xpbmsiOiIiLCJmYWNlYm9va19saW5rIjoiIiwidHdpdHRlcl9saW5rIjoiIiwidmtvbnRha3RlX2xpbmsiOiIiLCJ5b3V0dWJlX2xpbmsiOiIifSwic2hvd19jaGFydF90eXBlIjoiZGVmYXVsdF9iYXJfY2hhcnQiLCJzaG93X2NoYXJ0X3R5cGVfZ29vZ2xlX2hlaWdodCI6NDAwLCJwb2xsX2VuYWJsZV9hbmltYXRpb25fdG9wIjoib24ifQ==';\t\t\t<\/script><\/div><\/form><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1ff7650 e-con-full e-flex e-con e-parent\" data-id=\"1ff7650\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-df1a4a2 e-con-full e-flex e-con e-child\" data-id=\"df1a4a2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9ff5aab elementor-widget elementor-widget-heading\" data-id=\"9ff5aab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">7. The recommendation gap is where hype turns fragile<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ccf81d1 elementor-widget elementor-widget-text-editor\" data-id=\"ccf81d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Pricing and recommendation results show the same uncertain centre.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">On pricing, only <\/span><b><span data-contrast=\"auto\">7.7% <\/span><\/b><span data-contrast=\"auto\">feel it is worth it, while <\/span><b><span data-contrast=\"auto\">10.8%<\/span><\/b><span data-contrast=\"auto\"> call it slightly overpriced and <\/span><b><span data-contrast=\"auto\">12.3% <\/span><\/b><span data-contrast=\"auto\">too expensive. A large <\/span><b><span data-contrast=\"auto\">69.2% <\/span><\/b><span data-contrast=\"auto\">are unsure, likely because they have not tried it. And\u00a0<\/span><b><span data-contrast=\"auto\">80%<\/span><\/b><span data-contrast=\"auto\">\u00a0say they have never bought Hismile for oral care.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">On recommendation: <\/span><b><span data-contrast=\"auto\">9.2% <\/span><\/b><span data-contrast=\"auto\">would recommend it,\u00a0<\/span><b><span data-contrast=\"auto\">16.9%<\/span><\/b><span data-contrast=\"auto\"> say maybe for fun,\u00a0<\/span><b><span data-contrast=\"auto\">21.5%<\/span><\/b><span data-contrast=\"auto\"> say not really (too much hype), and <\/span><b><span data-contrast=\"auto\">52.3% <\/span><\/b><span data-contrast=\"auto\">say no (did not see\u00a0real results).<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">That is the bottom line: trial may happen, but belief is not yet spreading.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3663008 e-con-full e-flex e-con e-child\" data-id=\"3663008\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-61e2c9f elementor-widget elementor-widget-shortcode\" data-id=\"61e2c9f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><input type=\"hidden\" id=\"ays_finish_poll_243\" name=\"ays_finish_poll_243\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><input type=\"hidden\" id=\"ays_finish_poll_show_res_243\" name=\"ays_finish_poll_show_res_243\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><style>        #ays-poll-id-69e4ade1633f3.box-apm {            width: 749px;            min-height: 1px;            margin: 0 auto !important;            border-style: ridge;            border-color: #1a3e73;            border-radius: 0;            border-width: 0px;            box-shadow: none;background-color: #e5f4f6;            background-position: center center;            background-repeat: no-repeat;            background-size: cover;            max-width: 100%;            position: relative;            padding-bottom: 60px;        }        .ays-poll-id-69e4ade1633f3.ays-minimal-theme .apm-choosing{\t\t    display: flex;\t\t    align-items: center;\t\t}        .ays-poll-id-69e4ade1633f3 div.ays-image-logo-show{\t\t\tposition: absolute;\t\t\tbottom: -5px;    \t\tleft: 1px;\t\t\tmargin: 2px 0 0 0;\t\t\tpadding: 2px;\t\t\twidth: 100%;\t\t\theight: 65px;\t\t\ttext-align: left;\t\t\t\t}        .ays-poll-id-69e4ade1633f3 .ays-poll-image-logo{\t\t\twidth: 55px;\t\t\theight: 55px;\t\t}\t\t.ays-poll-id-69e4ade1633f3.ays-minimal-theme .apm-choosing input[type=radio]:checked + label, .ays-poll-id-69e4ade1633f3.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover{        \tbackground-color: #1a3e73 !important;\t\t    color: #1a3e73 !important;\t\t    border-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade1633f3.ays-minimal-theme .apm-choosing input[type=radio]:checked + label *,\t\t.ays-poll-id-69e4ade1633f3.ays-minimal-theme .apm-choosing input[type=checkbox]:checked + label *,\t\t.ays-poll-id-69e4ade1633f3.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover *{\t\t    color: #1a3e73;\t\t}\t\t.ays-poll-id-69e4ade1633f3.ays-minimal-theme .apm-choosing input[type=radio]{\t\t\t\t\t\tborder-radius: 50%;\t\t\twidth: 20px;\t\t\theight: 19px;\t\t\tmargin: 3px !important;\t\t\tborder: 1px solid #1e8cbe;\t\t\topacity: 1;\t\t}\t\t.ays-poll-id-69e4ade1633f3.ays-minimal-theme .apm-answers .apm-choosing input[type=radio]:checked::after{\t\t\tcontent: '';\t\t\tborder-radius: 50%;\t\t\twidth: 11px;\t\t\theight: 11px;\t\t\tbackground-color: #1e8cbe;\t\t\t \t\t}\t\t.ays-poll-id-69e4ade1633f3.ays-minimal-theme .apm-choosing input[type=radio]:focus{\t\t\toutline-offset: 0 !important;    \t\toutline: unset !important;\t\t}\t\t.ays-poll-id-69e4ade1633f3.ays-minimal-theme .apm-choosing label{\t\t\tborder-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade1633f3.ays-minimal-theme .apm-choosing input[type='radio']{\t\t    display: block !important;\t\t}\t\t.ays-poll-id-69e4ade1633f3.ays-minimal-theme input[type='button'].ays-poll-btn:hover, .ays-poll-id-69e4ade1633f3.ays-minimal-theme input[type='button'].ays-poll-btn:focus{\t\t\ttext-decoration: none;\t\t}\t\t.ays-poll-id-69e4ade1633f3.ays-minimal-theme input[type='button'].ays-poll-btn{\t\t    color: initial !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade1633f3.ays-minimal-theme .ays_poll_passed_count{\t\t    color: #1a3e73 !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade1633f3.ays-minimal-theme .ays_poll_passed_count i.ays_poll_fa:before{\t\t    color: #1a3e73 !important;\t\t    \t\t}        .ays-poll-id-69e4ade1633f3.ays-minimal-theme .answer-percent{        \tcolor: initial !important;\t\t}        .ays-poll-id-69e4ade1633f3.box-apm span.ays_poll_passed_count{            background-color: #1a3e73;            color: #e5f4f6;        }        #ays-poll-id-69e4ade1633f3.box-apm span.ays_poll_passed_count i{            color: #e5f4f6;        }        #ays-poll-id-69e4ade1633f3.box-apm .apm-title-box{            background-color: rgba(255,255,255,0);        }        .ays-poll-id-69e4ade1633f3 .answer-percent {            background-color: #1a3e73;            color: #e5f4f6 !important;        }        .ays-poll-id-69e4ade1633f3 .ays-poll-btn{            color: #ffffff !important;            background-color: #1a3e73 !important;            overflow: hidden;        }        #ays-poll-id-69e4ade1633f3 .ays-poll-view-more-button{\t\t    border-radius: 0;\t\t}        .ays-poll-id-69e4ade1633f3.box-apm * {            color: #1a3e73;        }        .ays-poll-id-69e4ade1633f3.box-apm .apm-title-box div {            color: #1a3e73;            text-transform: inherit;            font-family: inherit;\t\t\t        }        #ays-poll-id-69e4ade1633f3.box-apm i {            color: #1a3e73;            font-size: 24px;            font-style: normal;                    }\t\t#ays-poll-id-69e4ade1633f3 .ays-poll-btn{       \t\twidth: auto;\t\t\tfont-size: 17px;\t\t\tpadding: 10px 20px;\t\t\tborder-radius: 3px;\t\t\tcolor: #ffffff !important;\t\t\tbackground: #1a3e73 !important;\t\t\tborder: none;\t\t\tline-height: 12px !important;\t\t}\t\t#ays-poll-id-69e4ade1633f3 .apm-add-answer input.ays-poll-new-answer-apply-text{            width: 100%;\t\t\tmargin-bottom: 0;\t\t\tmargin-right: 5px;\t\t\tborder-color: #1a3e73; \t\t\tpadding: 7px;\t\t\tfont-size: 14px;\t\t\tcolor: black;\t\t\theight: 40px; \t\t\toutline: none;\t\t\tdisplay: inline-block;        }        #ays-poll-id-69e4ade1633f3.box-apm i.ays_poll_far{                        font-family: 'Font Awesome 5 Free';        }        #ays-poll-id-69e4ade1633f3.box-apm .apm-choosing .ays-poll-each-answer-list{            \t\t\twidth: initial;\t\t\ttext-align: initial;\t\t\tdisplay: initial;\t\t\tpadding: 10px;        }        #ays-poll-id-69e4ade1633f3.box-apm .apm-choosing .ays-poll-each-answer-grid{            \t\t\twidth: 100%;\t\t\ttext-align: left;\t\t\tdisplay: inline-block;\t\t\tword-break: break-word;        }\t\t        #ays-poll-id-69e4ade1633f3.box-apm .apm-choosing .ays_label_poll{            \t\t\twidth: 100%;\t\t\ttext-align: center;\t\t\tdisplay: flex;\t\t\tjustify-content: center;;\t\t\talign-items: center;\t\t\tpadding: 5px;        }        #ays-poll-id-69e4ade1633f3.box-apm .apm-choosing .ays-poll-each-image{            \t\t\theight: 150px;\t\t\tborder-radius: 0px;\t\t\tobject-fit: cover;        }        #ays-poll-id-69e4ade1633f3.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\twidth: 220px;        }        #ays-poll-id-69e4ade1633f3.box-apm .apm-choosing .ays-poll-each-image-grid{\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade1633f3.box-apm .apm-choosing .ays-poll-answer-container-label-grid{\t\t\talign-items: center;        }        #ays-poll-id-69e4ade1633f3.box-apm .apm-choosing .ays-poll-answer-container-label-list{\t\t\tflex-direction: row;        }        #ays-poll-id-69e4ade1633f3.box-apm .ays_poll_grid_view_container{\t\t\tdisplay: flex;\t\t\tflex-wrap: wrap;\t\t\tjustify-content: space-between;\t\t\talign-items: flex-start;        }        #ays-poll-id-69e4ade1633f3.box-apm .ays-poll-answer-container-gird{\t\t\twidth: calc(50% - 5px);\t\t\tmargin-bottom: 2px;        }\t\t        #ays-poll-id-69e4ade1633f3.box-apm .ays_poll_label_without_padding{\t\t\tpadding: 10px;\t\t\talign-items: center;\t\t\tflex-direction: column;        }        #ays-poll-id-69e4ade1633f3.box-apm .apm-title-box div{\t\t\tfont-size: 20px;\t\t\tword-break: break-word;\t\t\tword-wrap: break-word;\t\t\ttext-align: center;        }        #ays-poll-id-69e4ade1633f3.box-apm .ays-poll-answer-container-list{\t\t\t\t\t\tmargin-bottom: 2px;\t\t\tdisplay: flex;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade1633f3.box-apm .ays-poll-maker-text-answer-main input,\t\t#ays-poll-id-69e4ade1633f3.box-apm .ays-poll-maker-text-answer-main textarea{\t\t\tmin-width: 150px;\t\t\tmax-width: 100%;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade1633f3.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button{\t\t\tbackground-color: #1a3e73;\t\t\tcolor: #e5f4f6;\t\t\tborder-color: #1a3e73;\t\t\toutline: none;\t\t\tbox-shadow: unset;\t\t\tborder: 0;\t\t\ttransition: .5s;        }        #ays-poll-id-69e4ade1633f3.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button:hover{\t\t\tbackground-color: #1a3e73b5;        }        #ays-poll-id-69e4ade1633f3.box-apm .ays-poll-password-box .ays-poll-password-input-box .ays-poll-password-input{\t\t\tborder-color: #1a3e73;        }\t\t#ays-poll-id-69e4ade1633f3.box-apm .apm-answers .apm-choosing label.ays_label_poll{            \t\t\tbox-shadow:unset;\t\t\tborder-radius: 0px;        }\t\t#ays-poll-id-69e4ade1633f3.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\tfont-size: 16px;        }\t\t\t\t\t#ays-poll-id-69e4ade1633f3 div.apm-load-message-container{            \t\t\t\tbackground-color: #e5f4f6 !important;\t\t\t}\t        #ays-poll-id-69e4ade1633f3.choosing-poll label {\t            background-color: #ffffff;\t            border: none;\t            text-transform: inherit;\t        }        .ays-poll-id-69e4ade1633f3.choosing-poll input[type=radio]:checked + label,\t\t.ays-poll-id-69e4ade1633f3:not(.ays-minimal-theme).choosing-poll input[type='checkbox']:checked + label,        .ays-poll-id-69e4ade1633f3.choosing-poll label.ays_enable_hover:hover {        \tbackground-color: #1a3e73 !important;            color: #e5f4f6;        }\t\t.ays-poll-id-69e4ade1633f3:not(.ays-minimal-theme).choosing-poll input[type='checkbox']{\t\t\tdisplay: none;\t\t}        .ays-poll-id-69e4ade1633f3.choosing-poll input[type=radio]:checked + label *,        .ays-poll-id-69e4ade1633f3.choosing-poll input[type=checkbox]:checked + label *,        .ays-poll-id-69e4ade1633f3.choosing-poll label.ays_enable_hover:hover * {            color: #ffffff;        }.ays-poll-id-69e4ade1633f3 .apm-info-form input {            border-color: #1a3e73;        }        div[class~=ays-poll-id-69e4ade1633f3] label.ays_label_font_size {            font-size: 16px;        }        button.ays-poll-next-btn:focus {            background: unset;            outline: none;        }        button.ays-poll-next-btn:disabled {            cursor: not-allowed;            background: dimgrey !important;            color: white !important;        }        button.ays-poll-next-btn:enabled {            cursor: pointer;        }        .ays-poll-id-69e4ade1633f3 .apm-info-form input {            color: #1a3e73 !important;            background-color: #ffffff !important;        }         .ays-poll-main #ays-poll-id-69e4ade1633f3 .ays-poll-img {            object-fit: cover;\t\t\theight: 100%;         }        .ays-poll-id-69e4ade1633f3 div.apm-loading-gif .apm-loader svg path,        .ays-poll-id-69e4ade1633f3 div.apm-loading-gif .apm-loader svg rect {            fill: #1a3e73;        }0.ays-poll-id-69e4ade1633f3 div.apm-loading-gif .apm-loader{\t\t\t\tdisplay: flex;\t\t\t\tjustify-content: center;\t\t\t\talign-items: center;\t\t\t\tpadding-top: 10px;\t\t\t}\t\t\t.ays-poll-id-69e4ade1633f3 div.apm-loading-gif{\t\t\t\twidth: 100%;    \t\t\theight: 100%;\t\t\t}\t\t\t.ays-poll-id-69e4ade1633f3.box-apm .ays_question p{\t\t\tfont-size: 16px;\t\t}\t\t\t\t@media only screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade1633f3.box-apm {\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade1633f3.box-apm .ays-poll-btn{\t\t\t\twidth: auto;\t\t\t}\t\t\t.ays-poll-id-69e4ade1633f3.box-apm .ays_question p{\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t\t\t\t.ays-poll-id-69e4ade1633f3 .apm-answers .apm-rating i.ays_poll_fa-star {\t\t\t\tfont-size: 4vw !important;\t\t\t}\t\t\t#ays-poll-id-69e4ade1633f3.box-apm .ays-poll-answer-container-gird{\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade1633f3.box-apm .apm-title-box div{\t\t\t\tfont-size: 20px;\t\t\t\ttext-align: center;\t\t\t\tword-break: break-word;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t.ays-poll-id-69e4ade1633f3.box-apm label.ays_label_font_size {\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade1633f3.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade1633f3.box-apm .apm-answers > .apm-choosing > .ays_label_poll > div.ays-poll-answer-image > img.ays-poll-each-image{\t\t\t\theight: 150px;\t\t\t}\t\t\t#ays-poll-id-69e4ade1633f3.box-apm .apm-answers .apm-choosing > label.ays-poll-answer-container-label-list > p.ays-poll-answers > span.ays-poll-each-answer-list {\t\t\t\tpadding: unset;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t#ays-poll-id-69e4ade1633f3 .ays-poll-btn{\t\t\t\tfont-size: 17px;\t\t\t\tline-height: 1;\t\t\t\twhite-space: normal;\t\t\t\tword-break: break-word;\t\t\t}\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade1633f3{\t\t\t\tmax-width: 100%;\t\t\t}\t\t}\t\t#ays-poll-container-243{        \twidth: 749px;\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-container-243{\t\t\t\twidth: 100%;\t\t\t\tmax-width: 96%;\t\t\t}\t\t\t#ays-poll-id-69e4ade1633f3.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\t\twidth: 100%;        \t}\t\t}\t\t\t           <\/style>        <script>            var dataCss = {\t\t\t\twidth: '749px',                maxWidth: '98%',                fontSize: '16px',                padding: '10px',                margin: '0 auto',                marginTop: '-1rem',                borderStyle: 'ridge',                borderWidth: '2px',                borderColor: '#1a3e73',                background: '#e5f4f6',                color: '#1a3e73',                transition: '.3s ease',                WebkitAppearance: 'none',                appearance: 'none',                };            var hoverCss = {                background: '#1a3e73',                color: '#e5f4f6',                borderColor: '#e5f4f6',            };        <\/script><div style='margin-bottom: 1rem;' class='ays-poll-main ' id='ays-poll-container-243' data-load-method=''>        <form style='margin-bottom: 0;' >                        <div        style='text-align: center;'        dir='ltr'        data-loading='load_gif'        data-load-gif='plg_2'        data-load-gif-font-size='64'                data-hide-bg-image='false'        data-gradient-check=''        data-gradient-dir='to bottom'        data-gradient-c1='#103251'        data-gradient-c2='#607593'        data-hide-bg-image-def-color='#e5f4f6'        data-show-social=''        class='box-apm  text-poll ays-poll-id-69e4ade1633f3 '        id='ays-poll-id-69e4ade1633f3'        data-res='0'        data-res-sort='none'        data-restart ='false'        data-redirection = '0'        data-redirect-check = '0'        data-url-href = ''        data-href = ''        data-delay = '0'        data-id='243'        data-res-rgba = ''        data-percent-color = '#1a3e73'        data-enable-top-animation = ''        data-top-animation-scroll = '100'        data-info-form=''        data-enable-social-links=''        ><div class='ays_poll_cb_and_a'><\/div><div class='ays-poll-id-69e4ade1633f3 ays_question'><p><strong>What would Hismile have to prove for you to recommend it without hesitation?<\/strong><\/p><\/div><div class='ays-poll-id-69e4ade1633f3 hideResults ays-poll-hide-result-box'> <\/div><div class='apm-answers  '><div class='ays-poll-maker-text-answer-main answer-ays-poll-id-69e4ade1633f3'>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<textarea \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tid='ays-poll-text-type-paragraph-ays-poll-id-69e4ade1633f3'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass='ays-poll-text-types-inputs ays-poll-text-types-inputs-only-textarea '\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tplaceholder='Your answer'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tname='answer'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-max-length=''\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-limit-type='characters'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t><\/textarea>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label for='ays-poll-text-type-paragraph-ays-poll-id-69e4ade1633f3'><\/label>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div><div class='apm-cashed-fa'><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><\/div><input type=\"hidden\" id=\"ays_finish_poll_show_res_243\" name=\"ays_finish_poll_show_res_243\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><div class='apm-button-box'><input type='button' \t                    name='ays_finish_poll'\t                    class='btn ays-poll-btn text-btn ays_finish_poll'\t                    data-form='ays-poll-id-69e4ade1633f3'\t                    value=\"Submit\"\t                    ><\/div><script>\t\t\t\tif(typeof aysPollOptions === 'undefined'){\t\t\t\t\tvar aysPollOptions = [];\t\t\t\t}\t\t\t\taysPollOptions['ays-poll-id-69e4ade1633f3']  = '{"main_color":"#1a3e73","text_color":"#1a3e73","button_text_color":"#ffffff","button_bg_color":"#1a3e73","icon_color":"#1a3e73","bg_color":"#e5f4f6","bg_image":"","enable_answer_style":"on","answer_bg_color":"#ffffff","answer_hover_color":"#1a3e73","answer_border_side":"none","answer_font_size":"16","poll_answer_font_size_mobile":"16","poll_answer_object_fit":"cover","poll_answer_padding":"5","poll_answer_margin":"2","poll_answer_border_radius":0,"poll_answer_icon_check":"off","poll_answer_icon":"radio","poll_answer_view_type":"list","poll_answer_enable_box_shadow":"off","poll_answer_box_shadow_color":"#000000","poll_answer_box_shadow_x_offset":0,"poll_answer_box_shadow_y_offset":0,"poll_answer_box_shadow_z_offset":10,"title_bg_color":"rgba(255,255,255,0)","poll_title_font_size":"20","poll_title_font_size_mobile":"20","icon_size":24,"width":749,"width_for_mobile":0,"poll_min_height":1,"border_style":"ridge","border_radius":"0","border_width":"0","border_color":"#1a3e73","enable_box_shadow":"off","box_shadow_color":"#000000","poll_box_shadow_x_offset":0,"poll_box_shadow_y_offset":0,"poll_box_shadow_z_offset":15,"enable_background_gradient":"off","background_gradient_color_1":"#103251","background_gradient_color_2":"#607593","poll_gradient_direction":"vertical","poll_question_size_pc":"16","poll_question_size_mobile":"16","poll_question_image_height":"","poll_question_image_object_fit":"cover","poll_mobile_max_width":"","poll_buttons_size":"medium","poll_buttons_font_size":"17","poll_buttons_mobile_font_size":"17","poll_buttons_left_right_padding":"20","poll_buttons_top_bottom_padding":"10","poll_buttons_border_radius":"3","poll_buttons_width":"","poll_buttons_mobile_width":"","disable_answer_hover":0,"logo_image":"","poll_enable_logo_url":"off","poll_logo_title":"","poll_logo_url":"","custom_class":"","enable_poll_title_text_shadow":"off","poll_title_text_shadow":"rgba(255,255,255,0)","poll_title_text_shadow_x_offset":2,"poll_title_text_shadow_y_offset":2,"poll_title_text_shadow_z_offset":0,"poll_allow_multivote":"off","multivote_answer_min_count":"1","poll_allow_multivote_count":"1","poll_direction":"center","show_create_date":0,"show_author":0,"active_date_check":"","activeInterval":"2026-01-30","activeIntervalSec":"","deactiveInterval":"2026-01-30","deactiveIntervalSec":"","ays_poll_show_timer":0,"show_bottom_timer":0,"ays_show_timer_type":"countdown","show_result_btn_see_schedule":"with_see","active_date_message_soon":"<p style=\\\"text-align: center;\\\">The poll will be available soon!<\/p>\n","active_date_message":"<p style=\\\"text-align: center;\\\">The poll has expired!<\/p>\n","show_result_btn_schedule":0,"dont_show_poll_cont":"off","allow_not_vote":0,"see_res_btn_text":"See Results","enable_pass_count":null,"redirect_users":0,"redirect_after_vote_url":false,"redirection_delay":0,"randomize_answers":"off","enable_asnwers_sound":"off","poll_vote_reason":"off","enable_vote_btn":1,"btn_text":"Submit","enable_view_more_button":"off","poll_view_more_button_count":0,"answer_sort_type":"default","show_answers_numbering":"none","hide_results":0,"hide_result_message":0,"hide_results_text":"<p style=\"text-align: center;\">Thanks for your answer!<\/p>","result_message":"<p style=\"text-align: center\">Thank you!<\/p>","show_social":0,"poll_social_buttons_heading":"","poll_show_social_ln":"on","poll_show_social_fb":"on","poll_show_social_tr":"on","poll_show_social_vk":"off","load_effect":"load_gif","load_gif":"plg_2","limit_users":0,"limit_users_method":"ip","limitation_message":"<p style=\\\"text-align: center;\\\">You have already voted<\/p>\n","redirect_url":false,"user_role":[],"enable_restriction_pass":0,"restriction_pass_message":"<p style=\\\"text-align: center;\\\">You don\\'t have permissions for passing the poll<\/p>\n","enable_logged_users":0,"enable_logged_users_message":"<p style=\\\"text-align: center;\\\">You must sign in for passing the poll<\/p>\n","notify_email_on":0,"notify_email":"ithelpdesk@borderlessaccess.com","result_sort_type":"none","create_date":"2026-02-10 12:26:51","author":{"id":"2","name":"Deebhu"},"poll_main_url":"","redirect_after_vote_delay":0,"published":1,"enable_restart_button":0,"show_votes_count":0,"show_res_percent":1,"show_login_form":"off","info_form":0,"fields":"apm_name,apm_email,apm_phone","answers_grid_column_mobile":"on","required_fields":"apm_email","info_form_title":"<h5>Please fill out the form:<\/h5>\n","enable_mailchimp":"off","redirect_after_submit":0,"mailchimp_list":"","users_role":"[]","poll_bg_image_position":"center center","poll_bg_img_in_finish_page":"off","ays_add_post_for_poll":"off","result_in_rgba":"off","show_passed_users":"off","see_result_button":"on","see_result_radio":"ays_see_result_button","loader_font_size":"64","effect_message":"","poll_allow_collecting_users_data":"off","poll_every_answer_redirect_delay":"","poll_enable_answer_image_after_voting":"off","poll_enable_answer_redirect_delay":"off","poll_show_passed_users_count":3,"poll_allow_answer":"off","poll_allow_answer_require":"off","poll_answer_image_height":"150","poll_answer_image_height_for_mobile":"150","poll_answer_image_border_radius":"0","poll_title_alignment":"center","poll_title_alignment_mobile":"center","poll_text_type_length_enable":"off","poll_text_type_limit_type":"characters","poll_text_type_limit_length":"","poll_text_type_limit_message":"off","poll_text_type_placeholder":"Your answer","poll_text_type_width":100,"poll_text_type_width_type":"percent","poll_enable_password":"off","poll_password":"","poll_enable_password_visibility":"off","poll_password_message":"Please enter password","display_fields_labels":"off","autofill_user_data":"off","poll_create_author":2,"poll_logo_url_new_tab":"off","enable_social_links":"off","poll_social_links_heading":"","social_links":{"linkedin_link":"","facebook_link":"","twitter_link":"","vkontakte_link":"","youtube_link":""},"show_chart_type":"default_bar_chart","show_chart_type_google_height":400,"poll_enable_animation_top":"on"}';\t\t\t<\/script><\/div><\/form><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c72faae e-flex e-con-boxed e-con e-parent\" data-id=\"c72faae\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a4ece39 e-con-full e-flex e-con e-child\" data-id=\"a4ece39\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-30718d1 elementor-widget elementor-widget-text-editor\" data-id=\"30718d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Hismile has mastered the modern skill of looking like a \u201cnew category\u201d inside an old aisle.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">But this study shows Australians are not against fun. They are against uncertainty.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">They will try a product for flavour, packaging, or a promise. But they will only stay for proof. And in oral care, proof still comes from three places: results you can repeat, trust you can explain, and a price that feels fair.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><strong>What do you think?<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-37dff53 e-con-full e-flex e-con e-child\" data-id=\"37dff53\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2787d84 elementor-widget elementor-widget-shortcode\" data-id=\"2787d84\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><input type=\"hidden\" id=\"ays_finish_poll_244\" name=\"ays_finish_poll_244\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><input type=\"hidden\" id=\"ays_finish_poll_show_res_244\" name=\"ays_finish_poll_show_res_244\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><style>        #ays-poll-id-69e4ade166430.box-apm {            width: 749px;            min-height: 1px;            margin: 0 auto !important;            border-style: ridge;            border-color: #1a3e73;            border-radius: 0;            border-width: 0px;            box-shadow: none;background-color: #e5f4f6;            background-position: center center;            background-repeat: no-repeat;            background-size: cover;            max-width: 100%;            position: relative;            padding-bottom: 60px;        }        .ays-poll-id-69e4ade166430.ays-minimal-theme .apm-choosing{\t\t    display: flex;\t\t    align-items: center;\t\t}        .ays-poll-id-69e4ade166430 div.ays-image-logo-show{\t\t\tposition: absolute;\t\t\tbottom: -5px;    \t\tleft: 1px;\t\t\tmargin: 2px 0 0 0;\t\t\tpadding: 2px;\t\t\twidth: 100%;\t\t\theight: 65px;\t\t\ttext-align: left;\t\t\t\t}        .ays-poll-id-69e4ade166430 .ays-poll-image-logo{\t\t\twidth: 55px;\t\t\theight: 55px;\t\t}\t\t.ays-poll-id-69e4ade166430.ays-minimal-theme .apm-choosing input[type=radio]:checked + label, .ays-poll-id-69e4ade166430.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover{        \tbackground-color: #1a3e73 !important;\t\t    color: #1a3e73 !important;\t\t    border-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade166430.ays-minimal-theme .apm-choosing input[type=radio]:checked + label *,\t\t.ays-poll-id-69e4ade166430.ays-minimal-theme .apm-choosing input[type=checkbox]:checked + label *,\t\t.ays-poll-id-69e4ade166430.ays-minimal-theme .apm-choosing label.ays_enable_hover:hover *{\t\t    color: #1a3e73;\t\t}\t\t.ays-poll-id-69e4ade166430.ays-minimal-theme .apm-choosing input[type=radio]{\t\t\t\t\t\tborder-radius: 50%;\t\t\twidth: 20px;\t\t\theight: 19px;\t\t\tmargin: 3px !important;\t\t\tborder: 1px solid #1e8cbe;\t\t\topacity: 1;\t\t}\t\t.ays-poll-id-69e4ade166430.ays-minimal-theme .apm-answers .apm-choosing input[type=radio]:checked::after{\t\t\tcontent: '';\t\t\tborder-radius: 50%;\t\t\twidth: 11px;\t\t\theight: 11px;\t\t\tbackground-color: #1e8cbe;\t\t\t \t\t}\t\t.ays-poll-id-69e4ade166430.ays-minimal-theme .apm-choosing input[type=radio]:focus{\t\t\toutline-offset: 0 !important;    \t\toutline: unset !important;\t\t}\t\t.ays-poll-id-69e4ade166430.ays-minimal-theme .apm-choosing label{\t\t\tborder-color: #1a3e73 !important;\t\t    font-weight: initial !important;\t\t    margin:3px 0 !important;\t\t}\t\t.ays-poll-id-69e4ade166430.ays-minimal-theme .apm-choosing input[type='radio']{\t\t    display: block !important;\t\t}\t\t.ays-poll-id-69e4ade166430.ays-minimal-theme input[type='button'].ays-poll-btn:hover, .ays-poll-id-69e4ade166430.ays-minimal-theme input[type='button'].ays-poll-btn:focus{\t\t\ttext-decoration: none;\t\t}\t\t.ays-poll-id-69e4ade166430.ays-minimal-theme input[type='button'].ays-poll-btn{\t\t    color: initial !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade166430.ays-minimal-theme .ays_poll_passed_count{\t\t    color: #1a3e73 !important;\t\t    background: initial !important;\t\t    border: 1px solid #1a3e73;\t\t    border-radius: 3px;\t\t}\t\t.ays-poll-id-69e4ade166430.ays-minimal-theme .ays_poll_passed_count i.ays_poll_fa:before{\t\t    color: #1a3e73 !important;\t\t    \t\t}        .ays-poll-id-69e4ade166430.ays-minimal-theme .answer-percent{        \tcolor: initial !important;\t\t}        .ays-poll-id-69e4ade166430.box-apm span.ays_poll_passed_count{            background-color: #1a3e73;            color: #e5f4f6;        }        #ays-poll-id-69e4ade166430.box-apm span.ays_poll_passed_count i{            color: #e5f4f6;        }        #ays-poll-id-69e4ade166430.box-apm .apm-title-box{            background-color: rgba(255,255,255,0);        }        .ays-poll-id-69e4ade166430 .answer-percent {            background-color: #1a3e73;            color: #e5f4f6 !important;        }        .ays-poll-id-69e4ade166430 .ays-poll-btn{            color: #ffffff !important;            background-color: #1a3e73 !important;            overflow: hidden;        }        #ays-poll-id-69e4ade166430 .ays-poll-view-more-button{\t\t    border-radius: 0;\t\t}        .ays-poll-id-69e4ade166430.box-apm * {            color: #1a3e73;        }        .ays-poll-id-69e4ade166430.box-apm .apm-title-box div {            color: #1a3e73;            text-transform: inherit;            font-family: inherit;\t\t\t        }        #ays-poll-id-69e4ade166430.box-apm i {            color: #1a3e73;            font-size: 24px;            font-style: normal;                    }\t\t#ays-poll-id-69e4ade166430 .ays-poll-btn{       \t\twidth: auto;\t\t\tfont-size: 17px;\t\t\tpadding: 10px 20px;\t\t\tborder-radius: 3px;\t\t\tcolor: #ffffff !important;\t\t\tbackground: #1a3e73 !important;\t\t\tborder: none;\t\t\tline-height: 12px !important;\t\t}\t\t#ays-poll-id-69e4ade166430 .apm-add-answer input.ays-poll-new-answer-apply-text{            width: 100%;\t\t\tmargin-bottom: 0;\t\t\tmargin-right: 5px;\t\t\tborder-color: #1a3e73; \t\t\tpadding: 7px;\t\t\tfont-size: 14px;\t\t\tcolor: black;\t\t\theight: 40px; \t\t\toutline: none;\t\t\tdisplay: inline-block;        }        #ays-poll-id-69e4ade166430.box-apm i.ays_poll_far{                        font-family: 'Font Awesome 5 Free';        }        #ays-poll-id-69e4ade166430.box-apm .apm-choosing .ays-poll-each-answer-list{            \t\t\twidth: initial;\t\t\ttext-align: initial;\t\t\tdisplay: initial;\t\t\tpadding: 10px;        }        #ays-poll-id-69e4ade166430.box-apm .apm-choosing .ays-poll-each-answer-grid{            \t\t\twidth: 100%;\t\t\ttext-align: left;\t\t\tdisplay: inline-block;\t\t\tword-break: break-word;        }\t\t        #ays-poll-id-69e4ade166430.box-apm .apm-choosing .ays_label_poll{            \t\t\twidth: 100%;\t\t\ttext-align: center;\t\t\tdisplay: flex;\t\t\tjustify-content: center;;\t\t\talign-items: center;\t\t\tpadding: 5px;        }        #ays-poll-id-69e4ade166430.box-apm .apm-choosing .ays-poll-each-image{            \t\t\theight: 150px;\t\t\tborder-radius: 0px;\t\t\tobject-fit: cover;        }        #ays-poll-id-69e4ade166430.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\twidth: 220px;        }        #ays-poll-id-69e4ade166430.box-apm .apm-choosing .ays-poll-each-image-grid{\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade166430.box-apm .apm-choosing .ays-poll-answer-container-label-grid{\t\t\talign-items: center;        }        #ays-poll-id-69e4ade166430.box-apm .apm-choosing .ays-poll-answer-container-label-list{\t\t\tflex-direction: row;        }        #ays-poll-id-69e4ade166430.box-apm .ays_poll_grid_view_container{\t\t\tdisplay: flex;\t\t\tflex-wrap: wrap;\t\t\tjustify-content: space-between;\t\t\talign-items: flex-start;        }        #ays-poll-id-69e4ade166430.box-apm .ays-poll-answer-container-gird{\t\t\twidth: calc(50% - 5px);\t\t\tmargin-bottom: 2px;        }\t\t        #ays-poll-id-69e4ade166430.box-apm .ays_poll_label_without_padding{\t\t\tpadding: 10px;\t\t\talign-items: center;\t\t\tflex-direction: column;        }        #ays-poll-id-69e4ade166430.box-apm .apm-title-box div{\t\t\tfont-size: 20px;\t\t\tword-break: break-word;\t\t\tword-wrap: break-word;\t\t\ttext-align: center;        }        #ays-poll-id-69e4ade166430.box-apm .ays-poll-answer-container-list{\t\t\t\t\t\tmargin-bottom: 2px;\t\t\tdisplay: flex;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade166430.box-apm .ays-poll-maker-text-answer-main input,\t\t#ays-poll-id-69e4ade166430.box-apm .ays-poll-maker-text-answer-main textarea{\t\t\tmin-width: 150px;\t\t\tmax-width: 100%;\t\t\twidth: 100%;        }        #ays-poll-id-69e4ade166430.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button{\t\t\tbackground-color: #1a3e73;\t\t\tcolor: #e5f4f6;\t\t\tborder-color: #1a3e73;\t\t\toutline: none;\t\t\tbox-shadow: unset;\t\t\tborder: 0;\t\t\ttransition: .5s;        }        #ays-poll-id-69e4ade166430.box-apm .ays-poll-password-box .ays-poll-password-button-box .ays-poll-password-button:hover{\t\t\tbackground-color: #1a3e73b5;        }        #ays-poll-id-69e4ade166430.box-apm .ays-poll-password-box .ays-poll-password-input-box .ays-poll-password-input{\t\t\tborder-color: #1a3e73;        }\t\t#ays-poll-id-69e4ade166430.box-apm .apm-answers .apm-choosing label.ays_label_poll{            \t\t\tbox-shadow:unset;\t\t\tborder-radius: 0px;        }\t\t#ays-poll-id-69e4ade166430.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\tfont-size: 16px;        }\t\t\t\t\t#ays-poll-id-69e4ade166430 div.apm-load-message-container{            \t\t\t\tbackground-color: #e5f4f6 !important;\t\t\t}\t        #ays-poll-id-69e4ade166430.choosing-poll label {\t            background-color: #ffffff;\t            border: none;\t            text-transform: inherit;\t        }        .ays-poll-id-69e4ade166430.choosing-poll input[type=radio]:checked + label,\t\t.ays-poll-id-69e4ade166430:not(.ays-minimal-theme).choosing-poll input[type='checkbox']:checked + label,        .ays-poll-id-69e4ade166430.choosing-poll label.ays_enable_hover:hover {        \tbackground-color: #1a3e73 !important;            color: #e5f4f6;        }\t\t.ays-poll-id-69e4ade166430:not(.ays-minimal-theme).choosing-poll input[type='checkbox']{\t\t\tdisplay: none;\t\t}        .ays-poll-id-69e4ade166430.choosing-poll input[type=radio]:checked + label *,        .ays-poll-id-69e4ade166430.choosing-poll input[type=checkbox]:checked + label *,        .ays-poll-id-69e4ade166430.choosing-poll label.ays_enable_hover:hover * {            color: #ffffff;        }.ays-poll-id-69e4ade166430 .apm-info-form input {            border-color: #1a3e73;        }        div[class~=ays-poll-id-69e4ade166430] label.ays_label_font_size {            font-size: 16px;        }        button.ays-poll-next-btn:focus {            background: unset;            outline: none;        }        button.ays-poll-next-btn:disabled {            cursor: not-allowed;            background: dimgrey !important;            color: white !important;        }        button.ays-poll-next-btn:enabled {            cursor: pointer;        }        .ays-poll-id-69e4ade166430 .apm-info-form input {            color: #1a3e73 !important;            background-color: #ffffff !important;        }         .ays-poll-main #ays-poll-id-69e4ade166430 .ays-poll-img {            object-fit: cover;\t\t\theight: 100%;         }        .ays-poll-id-69e4ade166430 div.apm-loading-gif .apm-loader svg path,        .ays-poll-id-69e4ade166430 div.apm-loading-gif .apm-loader svg rect {            fill: #1a3e73;        }0.ays-poll-id-69e4ade166430 div.apm-loading-gif .apm-loader{\t\t\t\tdisplay: flex;\t\t\t\tjustify-content: center;\t\t\t\talign-items: center;\t\t\t\tpadding-top: 10px;\t\t\t}\t\t\t.ays-poll-id-69e4ade166430 div.apm-loading-gif{\t\t\t\twidth: 100%;    \t\t\theight: 100%;\t\t\t}\t\t\t.ays-poll-id-69e4ade166430.box-apm .ays_question p{\t\t\tfont-size: 16px;\t\t}\t\t\t\t@media only screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade166430.box-apm {\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade166430.box-apm .ays-poll-btn{\t\t\t\twidth: auto;\t\t\t}\t\t\t.ays-poll-id-69e4ade166430.box-apm .ays_question p{\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t\t\t\t.ays-poll-id-69e4ade166430 .apm-answers .apm-rating i.ays_poll_fa-star {\t\t\t\tfont-size: 4vw !important;\t\t\t}\t\t\t#ays-poll-id-69e4ade166430.box-apm .ays-poll-answer-container-gird{\t\t\t\twidth: 100%;\t\t\t}\t\t\t#ays-poll-id-69e4ade166430.box-apm .apm-title-box div{\t\t\t\tfont-size: 20px;\t\t\t\ttext-align: center;\t\t\t\tword-break: break-word;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t.ays-poll-id-69e4ade166430.box-apm label.ays_label_font_size {\t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade166430.box-apm.text-poll .apm-answers .ays-poll-text-types-inputs{            \t\t\t\tfont-size: 16px;\t\t\t}\t\t\t#ays-poll-id-69e4ade166430.box-apm .apm-answers > .apm-choosing > .ays_label_poll > div.ays-poll-answer-image > img.ays-poll-each-image{\t\t\t\theight: 150px;\t\t\t}\t\t\t#ays-poll-id-69e4ade166430.box-apm .apm-answers .apm-choosing > label.ays-poll-answer-container-label-list > p.ays-poll-answers > span.ays-poll-each-answer-list {\t\t\t\tpadding: unset;\t\t\t\tword-wrap: break-word;\t\t\t}\t\t\t#ays-poll-id-69e4ade166430 .ays-poll-btn{\t\t\t\tfont-size: 17px;\t\t\t\tline-height: 1;\t\t\t\twhite-space: normal;\t\t\t\tword-break: break-word;\t\t\t}\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-id-69e4ade166430{\t\t\t\tmax-width: 100%;\t\t\t}\t\t}\t\t#ays-poll-container-244{        \twidth: 749px;\t\t}\t\t@media screen and (max-width: 768px){\t\t\t#ays-poll-container-244{\t\t\t\twidth: 100%;\t\t\t\tmax-width: 96%;\t\t\t}\t\t\t#ays-poll-id-69e4ade166430.box-apm .apm-choosing .ays-poll-each-image-list{\t\t\t\twidth: 100%;        \t}\t\t}\t\t\t           <\/style>        <script>            var dataCss = {\t\t\t\twidth: '749px',                maxWidth: '98%',                fontSize: '16px',                padding: '10px',                margin: '0 auto',                marginTop: '-1rem',                borderStyle: 'ridge',                borderWidth: '2px',                borderColor: '#1a3e73',                background: '#e5f4f6',                color: '#1a3e73',                transition: '.3s ease',                WebkitAppearance: 'none',                appearance: 'none',                };            var hoverCss = {                background: '#1a3e73',                color: '#e5f4f6',                borderColor: '#e5f4f6',            };        <\/script><div style='margin-bottom: 1rem;' class='ays-poll-main ' id='ays-poll-container-244' data-load-method=''>        <form style='margin-bottom: 0;' >                        <div        style='text-align: center;'        dir='ltr'        data-loading='load_gif'        data-load-gif='plg_2'        data-load-gif-font-size='64'                data-hide-bg-image='false'        data-gradient-check=''        data-gradient-dir='to bottom'        data-gradient-c1='#103251'        data-gradient-c2='#607593'        data-hide-bg-image-def-color='#e5f4f6'        data-show-social=''        class='box-apm  text-poll ays-poll-id-69e4ade166430 '        id='ays-poll-id-69e4ade166430'        data-res='0'        data-res-sort='none'        data-restart ='false'        data-redirection = '0'        data-redirect-check = '0'        data-url-href = ''        data-href = ''        data-delay = '0'        data-id='244'        data-res-rgba = ''        data-percent-color = '#1a3e73'        data-enable-top-animation = ''        data-top-animation-scroll = '100'        data-info-form=''        data-enable-social-links=''        ><div class='ays_poll_cb_and_a'><\/div><div class='ays-poll-id-69e4ade166430 ays_question'><p><strong><span class=\"TextRun SCXW125286097 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125286097 BCX0\">Do you want your oral care to feel like self-expression, or like certainty?<\/span><\/span><\/strong><\/p><\/div><div class='ays-poll-id-69e4ade166430 hideResults ays-poll-hide-result-box'> <\/div><div class='apm-answers  '><div class='ays-poll-maker-text-answer-main answer-ays-poll-id-69e4ade166430'>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<textarea \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tid='ays-poll-text-type-paragraph-ays-poll-id-69e4ade166430'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass='ays-poll-text-types-inputs ays-poll-text-types-inputs-only-textarea '\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tplaceholder='Your answer'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tname='answer'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-max-length=''\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-limit-type='characters'\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t><\/textarea>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label for='ays-poll-text-type-paragraph-ays-poll-id-69e4ade166430'><\/label>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div><div class='apm-cashed-fa'><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><div>                                <i class='ays_poll_fas ays_poll_fa-star' style='font-size: 0'><\/i>                            <\/div><\/div><input type=\"hidden\" id=\"ays_finish_poll_show_res_244\" name=\"ays_finish_poll_show_res_244\" value=\"1b583589b9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\" \/><div class='apm-button-box'><input type='button' \t                    name='ays_finish_poll'\t                    class='btn ays-poll-btn text-btn ays_finish_poll'\t                    data-form='ays-poll-id-69e4ade166430'\t                    value=\"Submit\"\t                    ><\/div><script>\t\t\t\tif(typeof aysPollOptions === 'undefined'){\t\t\t\t\tvar aysPollOptions = [];\t\t\t\t}\t\t\t\taysPollOptions['ays-poll-id-69e4ade166430']  = '{"main_color":"#1a3e73","text_color":"#1a3e73","button_text_color":"#ffffff","button_bg_color":"#1a3e73","icon_color":"#1a3e73","bg_color":"#e5f4f6","bg_image":"","enable_answer_style":"on","answer_bg_color":"#ffffff","answer_hover_color":"#1a3e73","answer_border_side":"none","answer_font_size":"16","poll_answer_font_size_mobile":"16","poll_answer_object_fit":"cover","poll_answer_padding":"5","poll_answer_margin":"2","poll_answer_border_radius":0,"poll_answer_icon_check":"off","poll_answer_icon":"radio","poll_answer_view_type":"list","poll_answer_enable_box_shadow":"off","poll_answer_box_shadow_color":"#000000","poll_answer_box_shadow_x_offset":0,"poll_answer_box_shadow_y_offset":0,"poll_answer_box_shadow_z_offset":10,"title_bg_color":"rgba(255,255,255,0)","poll_title_font_size":"20","poll_title_font_size_mobile":"20","icon_size":24,"width":749,"width_for_mobile":0,"poll_min_height":1,"border_style":"ridge","border_radius":"0","border_width":"0","border_color":"#1a3e73","enable_box_shadow":"off","box_shadow_color":"#000000","poll_box_shadow_x_offset":0,"poll_box_shadow_y_offset":0,"poll_box_shadow_z_offset":15,"enable_background_gradient":"off","background_gradient_color_1":"#103251","background_gradient_color_2":"#607593","poll_gradient_direction":"vertical","poll_question_size_pc":"16","poll_question_size_mobile":"16","poll_question_image_height":"","poll_question_image_object_fit":"cover","poll_mobile_max_width":"","poll_buttons_size":"medium","poll_buttons_font_size":"17","poll_buttons_mobile_font_size":"17","poll_buttons_left_right_padding":"20","poll_buttons_top_bottom_padding":"10","poll_buttons_border_radius":"3","poll_buttons_width":"","poll_buttons_mobile_width":"","disable_answer_hover":0,"logo_image":"","poll_enable_logo_url":"off","poll_logo_title":"","poll_logo_url":"","custom_class":"","enable_poll_title_text_shadow":"off","poll_title_text_shadow":"rgba(255,255,255,0)","poll_title_text_shadow_x_offset":2,"poll_title_text_shadow_y_offset":2,"poll_title_text_shadow_z_offset":0,"poll_allow_multivote":"off","multivote_answer_min_count":"1","poll_allow_multivote_count":"1","poll_direction":"center","show_create_date":0,"show_author":0,"active_date_check":"","activeInterval":"2026-01-30","activeIntervalSec":"","deactiveInterval":"2026-01-30","deactiveIntervalSec":"","ays_poll_show_timer":0,"show_bottom_timer":0,"ays_show_timer_type":"countdown","show_result_btn_see_schedule":"with_see","active_date_message_soon":"<p style=\\\"text-align: center;\\\">The poll will be available soon!<\/p>\n","active_date_message":"<p style=\\\"text-align: center;\\\">The poll has expired!<\/p>\n","show_result_btn_schedule":0,"dont_show_poll_cont":"off","allow_not_vote":0,"see_res_btn_text":"See Results","enable_pass_count":null,"redirect_users":0,"redirect_after_vote_url":false,"redirection_delay":0,"randomize_answers":"off","enable_asnwers_sound":"off","poll_vote_reason":"off","enable_vote_btn":1,"btn_text":"Submit","enable_view_more_button":"off","poll_view_more_button_count":0,"answer_sort_type":"default","show_answers_numbering":"none","hide_results":0,"hide_result_message":0,"hide_results_text":"<p style=\"text-align: center;\">Thanks for your answer!<\/p>","result_message":"<p style=\"text-align: center\">Thank you!<\/p>","show_social":0,"poll_social_buttons_heading":"","poll_show_social_ln":"on","poll_show_social_fb":"on","poll_show_social_tr":"on","poll_show_social_vk":"off","load_effect":"load_gif","load_gif":"plg_2","limit_users":0,"limit_users_method":"ip","limitation_message":"<p style=\\\"text-align: center;\\\">You have already voted<\/p>\n","redirect_url":false,"user_role":[],"enable_restriction_pass":0,"restriction_pass_message":"<p style=\\\"text-align: center;\\\">You don\\'t have permissions for passing the poll<\/p>\n","enable_logged_users":0,"enable_logged_users_message":"<p style=\\\"text-align: center;\\\">You must sign in for passing the poll<\/p>\n","notify_email_on":0,"notify_email":"ithelpdesk@borderlessaccess.com","result_sort_type":"none","create_date":"2026-02-10 12:28:56","author":{"id":"2","name":"Deebhu"},"poll_main_url":"","redirect_after_vote_delay":0,"published":1,"enable_restart_button":0,"show_votes_count":0,"show_res_percent":1,"show_login_form":"off","info_form":0,"fields":"apm_name,apm_email,apm_phone","answers_grid_column_mobile":"on","required_fields":"apm_email","info_form_title":"<h5>Please fill out the form:<\/h5>\n","enable_mailchimp":"off","redirect_after_submit":0,"mailchimp_list":"","users_role":"[]","poll_bg_image_position":"center center","poll_bg_img_in_finish_page":"off","ays_add_post_for_poll":"off","result_in_rgba":"off","show_passed_users":"off","see_result_button":"on","see_result_radio":"ays_see_result_button","loader_font_size":"64","effect_message":"","poll_allow_collecting_users_data":"off","poll_every_answer_redirect_delay":"","poll_enable_answer_image_after_voting":"off","poll_enable_answer_redirect_delay":"off","poll_show_passed_users_count":3,"poll_allow_answer":"off","poll_allow_answer_require":"off","poll_answer_image_height":"150","poll_answer_image_height_for_mobile":"150","poll_answer_image_border_radius":"0","poll_title_alignment":"center","poll_title_alignment_mobile":"center","poll_text_type_length_enable":"off","poll_text_type_limit_type":"characters","poll_text_type_limit_length":"","poll_text_type_limit_message":"off","poll_text_type_placeholder":"Your answer","poll_text_type_width":100,"poll_text_type_width_type":"percent","poll_enable_password":"off","poll_password":"","poll_enable_password_visibility":"off","poll_password_message":"Please enter password","display_fields_labels":"off","autofill_user_data":"off","poll_create_author":2,"poll_logo_url_new_tab":"off","enable_social_links":"off","poll_social_links_heading":"","social_links":{"linkedin_link":"","facebook_link":"","twitter_link":"","vkontakte_link":"","youtube_link":""},"show_chart_type":"default_bar_chart","show_chart_type_google_height":400,"poll_enable_animation_top":"on"}';\t\t\t<\/script><\/div><\/form><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3bd797e e-con-full e-flex e-con e-parent\" data-id=\"3bd797e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ceec163 elementor-widget elementor-widget-html\" data-id=\"ceec163\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n.single-post .site-content > .ast-container {\n        max-width: 1280px;\n        padding: 0;\n}\n.banner img.attachment-full {width: 100%;}  \n.custom-image-grid, div#ez-toc-container, .likebtn_container, [type='radio']:checked + label:after, [type='radio']:not(:checked) + label:after, [type='radio']:checked + label:before, [type='radio']:not(:checked) + label:before {\n    display: none !important;\n}    \n.wpforms-page-indicator-page-progress {\n    background: #0095a9 !important;\n}\nbutton.wpforms-page-button.wpforms-page-next, button.wpforms-submit {\n    background: #0095a9 !important;\n    border: none;\n}\n<\/style>\n<script>\ndocument.addEventListener(\"DOMContentLoaded\", function() {\n    const offset = 150; \/\/ Gap from top (change as needed)\n\n    document.querySelectorAll('a[href^=\"#\"]').forEach(anchor => {\n        anchor.addEventListener(\"click\", function(e) {\n            const targetID = this.getAttribute(\"href\").slice(1);\n            const target = document.getElementById(targetID);\n\n            if (target) {\n                e.preventDefault();\n                const topPos = target.getBoundingClientRect().top + window.pageYOffset - offset;\n\n                window.scrollTo({\n                    top: topPos,\n                    behavior: \"smooth\"\n                });\n            }\n        });\n    });\n});\n<\/script>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4e34417 e-con-full e-flex e-con e-child\" data-id=\"4e34417\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-fe14d99 e-flex e-con-boxed e-con e-child\" data-id=\"fe14d99\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-95c85a5 elementor-widget elementor-widget-heading\" data-id=\"95c85a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">FAQ's<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e67723 elementor-widget elementor-widget-n-accordion\" data-id=\"3e67723\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;expanded&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-6540\" class=\"e-n-accordion-item\" open>\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"e-n-accordion-item-6540\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> 1. Is Hismile popular in Australia, or just popular online? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-6540\" class=\"elementor-element elementor-element-423197d e-con-full e-flex e-con e-child\" data-id=\"423197d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0b661ae elementor-widget elementor-widget-text-editor\" data-id=\"0b661ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW177236981 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW177236981 BCX0\">In this sample,\u00a0<\/span><\/span><span class=\"TextRun SCXW177236981 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW177236981 BCX0\">60%<\/span><\/span><span class=\"TextRun SCXW177236981 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW177236981 BCX0\"> had never heard of it, <\/span><\/span><span class=\"TextRun SCXW177236981 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW177236981 BCX0\">16.9% <\/span><\/span><span class=\"TextRun SCXW177236981 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW177236981 BCX0\">only knew the name, <\/span><\/span><span class=\"TextRun SCXW177236981 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW177236981 BCX0\">16.9% <\/span><\/span><span class=\"TextRun SCXW177236981 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW177236981 BCX0\">had seen it on social media, and <\/span><\/span><span class=\"TextRun SCXW177236981 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW177236981 BCX0\">6.2% <\/span><\/span><span class=\"TextRun SCXW177236981 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW177236981 BCX0\">had used it. That suggests visibility exists, but everyday familiarity is still limited.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-6541\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-6541\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> 2. What makes people interested in Hismile? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-6541\" class=\"elementor-element elementor-element-0eeba48 e-con-full e-flex e-con e-child\" data-id=\"0eeba48\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8500ad0 elementor-widget elementor-widget-text-editor\" data-id=\"8500ad0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW232252865 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW232252865 BCX0\">The biggest hook is the\u00a0<\/span><\/span><span class=\"TextRun SCXW232252865 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW232252865 BCX0\">no-sensitivity whitening claim (40%)<\/span><\/span><span class=\"TextRun SCXW232252865 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW232252865 BCX0\">, followed by\u00a0<\/span><\/span><span class=\"TextRun SCXW232252865 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW232252865 BCX0\">unique flavours (26.2%)<\/span><\/span><span class=\"TextRun SCXW232252865 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW232252865 BCX0\">\u00a0and\u00a0<\/span><\/span><span class=\"TextRun SCXW232252865 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW232252865 BCX0\">fun packaging (24.6%)<\/span><\/span><span class=\"TextRun SCXW232252865 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW232252865 BCX0\">. Influencers drove only <\/span><\/span><span class=\"TextRun SCXW232252865 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW232252865 BCX0\">9.2%<\/span><\/span><span class=\"TextRun SCXW232252865 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW232252865 BCX0\">.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-6542\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-6542\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> 3. Do people understand PAP+? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-6542\" class=\"elementor-element elementor-element-791813e e-con-full e-flex e-con e-child\" data-id=\"791813e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f75712 elementor-widget elementor-widget-text-editor\" data-id=\"6f75712\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW170381636 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW170381636 BCX0\">Mostly no.\u00a0<\/span><\/span><span class=\"TextRun SCXW170381636 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW170381636 BCX0\">80%<\/span><\/span><span class=\"TextRun SCXW170381636 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW170381636 BCX0\"> said they have no idea what PAP+ is. Only <\/span><\/span><span class=\"TextRun SCXW170381636 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW170381636 BCX0\">9.2%<\/span><\/span><span class=\"TextRun SCXW170381636 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW170381636 BCX0\">\u00a0believe it works like peroxide.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-6543\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-6543\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> 4. Do users see real whitening results? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-6543\" class=\"elementor-element elementor-element-0e15923 e-flex e-con-boxed e-con e-child\" data-id=\"0e15923\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f1a829 elementor-widget elementor-widget-text-editor\" data-id=\"2f1a829\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW265988854 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW265988854 BCX0\">In this sample, <\/span><\/span><span class=\"TextRun SCXW265988854 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW265988854 BCX0\">6.2% <\/span><\/span><span class=\"TextRun SCXW265988854 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW265988854 BCX0\">noticed whiter teeth, and <\/span><\/span><span class=\"TextRun SCXW265988854 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW265988854 BCX0\">4.6%<\/span><\/span><span class=\"TextRun SCXW265988854 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW265988854 BCX0\">\u00a0saw slight brightness that did not last, suggesting results may feel modest or temporary for some.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-6544\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-6544\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> 5. Who do Australians trust for oral care advice? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-6544\" class=\"elementor-element elementor-element-4392a3e e-flex e-con-boxed e-con e-child\" data-id=\"4392a3e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-001aaec elementor-widget elementor-widget-text-editor\" data-id=\"001aaec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW263913674 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW263913674 BCX0\">Strongly dentists. <\/span><\/span><span class=\"TextRun SCXW263913674 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW263913674 BCX0\">86.2% <\/span><\/span><span class=\"TextRun SCXW263913674 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW263913674 BCX0\">said dentists, while <\/span><\/span><span class=\"TextRun SCXW263913674 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW263913674 BCX0\">0% <\/span><\/span><span class=\"TextRun SCXW263913674 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW263913674 BCX0\">chose influencers. Friends\/family were <\/span><\/span><span class=\"TextRun SCXW263913674 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW263913674 BCX0\">7.7%<\/span><\/span><span class=\"TextRun SCXW263913674 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW263913674 BCX0\">, and online reviews\u00a0<\/span><\/span><span class=\"TextRun SCXW263913674 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW263913674 BCX0\">6.2%<\/span><\/span><span class=\"TextRun SCXW263913674 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW263913674 BCX0\">.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-6545\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"6\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-6545\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> 6. Would people recommend Hismile? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-6545\" class=\"elementor-element elementor-element-b40c421 e-flex e-con-boxed e-con e-child\" data-id=\"b40c421\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3daad25 elementor-widget elementor-widget-text-editor\" data-id=\"3daad25\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW145939971 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW145939971 BCX0\">Recommendation is low: <\/span><\/span><span class=\"TextRun SCXW145939971 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW145939971 BCX0\">9.2%<\/span><\/span><span class=\"TextRun SCXW145939971 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW145939971 BCX0\"> would recommend, <\/span><\/span><span class=\"TextRun SCXW145939971 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW145939971 BCX0\">16.9%<\/span><\/span><span class=\"TextRun SCXW145939971 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW145939971 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SCXW145939971 BCX0\">maybe for <\/span><span class=\"NormalTextRun SCXW145939971 BCX0\">fun, <\/span><\/span><span class=\"TextRun SCXW145939971 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW145939971 BCX0\">21.5% <\/span><\/span><span class=\"TextRun SCXW145939971 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW145939971 BCX0\">not really, and\u00a0<\/span><\/span><span class=\"TextRun SCXW145939971 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW145939971 BCX0\">52.3%<\/span><\/span><span class=\"TextRun SCXW145939971 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW145939971 BCX0\">\u00a0would not recommend due to lack of\u00a0<\/span><span class=\"NormalTextRun SCXW145939971 BCX0\">real results<\/span><span class=\"NormalTextRun SCXW145939971 BCX0\">.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6aead6a e-flex e-con-boxed e-con e-parent\" data-id=\"6aead6a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5d5f68b elementor-widget elementor-widget-html\" data-id=\"5d5f68b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script type=\"application\/ld+json\">\r\n{\r\n  \"@context\": \"https:\/\/schema.org\",\r\n  \"@type\": \"FAQPage\",\r\n  \"mainEntity\": [{\r\n    \"@type\": \"Question\",\r\n    \"name\": \"Is Hismile popular in Australia, or just popular online?\",\r\n    \"acceptedAnswer\": {\r\n      \"@type\": \"Answer\",\r\n      \"text\": \"In this sample, 60% had never heard of it, 16.9% only knew the name, 16.9% had seen it on social media, and 6.2% had used it. That suggests visibility exists, but everyday familiarity is still limited.\"\r\n    }\r\n  },{\r\n    \"@type\": \"Question\",\r\n    \"name\": \"What makes people interested in Hismile?\",\r\n    \"acceptedAnswer\": {\r\n      \"@type\": \"Answer\",\r\n      \"text\": \"The biggest hook is the no-sensitivity whitening claim (40%), followed by unique flavours (26.2%) and fun packaging (24.6%). Influencers drove only 9.2%.\"\r\n    }\r\n  },{\r\n    \"@type\": \"Question\",\r\n    \"name\": \"Do people understand PAP+?\",\r\n    \"acceptedAnswer\": {\r\n      \"@type\": \"Answer\",\r\n      \"text\": \"Mostly no. 80% said they have no idea what PAP+ is. Only 9.2% believe it works like peroxide.\"\r\n    }\r\n  },{\r\n    \"@type\": \"Question\",\r\n    \"name\": \"Do users see real whitening results?\",\r\n    \"acceptedAnswer\": {\r\n      \"@type\": \"Answer\",\r\n      \"text\": \"In this sample, 6.2% noticed whiter teeth, and 4.6% saw slight brightness that did not last, suggesting results may feel modest or temporary for some.\"\r\n    }\r\n  },{\r\n    \"@type\": \"Question\",\r\n    \"name\": \"Who do Australians trust for oral care advice?\",\r\n    \"acceptedAnswer\": {\r\n      \"@type\": \"Answer\",\r\n      \"text\": \"Strongly dentists. 86.2% said dentists, while 0% chose influencers. Friends\/family were 7.7%, and online reviews 6.2%.\"\r\n    }\r\n  },{\r\n    \"@type\": \"Question\",\r\n    \"name\": \"Would people recommend Hismile?\",\r\n    \"acceptedAnswer\": {\r\n      \"@type\": \"Answer\",\r\n      \"text\": \"Recommendation is low: 9.2% would recommend, 16.9% maybe for fun, 21.5% not really, and 52.3% would not recommend due to lack of real results.\"\r\n    }\r\n  }]\r\n}\r\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>A lot of modern products win you before they ever\u2026 <a class=\"wp-block-latest-posts__read-more\" href=\"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/\">Read more<\/a><\/p>\n","protected":false},"author":4,"featured_media":12153,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[14],"tags":[],"class_list":["post-8498","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hismile Whitening Review: Hype or Real Results?<\/title>\n<meta name=\"description\" content=\"Our survey-based review explores Hismile\u2019s packaging, claims and whitening impact what users really think and whether it delivers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hismile Whitening Review: Hype or Real Results?\" \/>\n<meta property=\"og:description\" content=\"Our survey-based review explores Hismile\u2019s packaging, claims and whitening impact what users really think and whether it delivers.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/\" \/>\n<meta property=\"og:site_name\" content=\"The Panel Station\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-16T07:15:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-24T06:45:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-CARD.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"700\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Soneeta\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/is-hismiles-hype-brighter-than-its-results\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/is-hismiles-hype-brighter-than-its-results\\\/\"},\"author\":{\"name\":\"Soneeta\",\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/#\\\/schema\\\/person\\\/a9a04e8f7b8e05eea92a78a4f2692c98\"},\"headline\":\"Is Hismiles&#8217;s Hype Brighter Than Its Results?\",\"datePublished\":\"2025-11-16T07:15:13+00:00\",\"dateModified\":\"2026-02-24T06:45:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/is-hismiles-hype-brighter-than-its-results\\\/\"},\"wordCount\":1138,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/is-hismiles-hype-brighter-than-its-results\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/Hismiless-CARD.jpg\",\"articleSection\":[\"Insights\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/is-hismiles-hype-brighter-than-its-results\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/is-hismiles-hype-brighter-than-its-results\\\/\",\"url\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/is-hismiles-hype-brighter-than-its-results\\\/\",\"name\":\"Hismile Whitening Review: Hype or Real Results?\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/is-hismiles-hype-brighter-than-its-results\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/is-hismiles-hype-brighter-than-its-results\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/Hismiless-CARD.jpg\",\"datePublished\":\"2025-11-16T07:15:13+00:00\",\"dateModified\":\"2026-02-24T06:45:03+00:00\",\"description\":\"Our survey-based review explores Hismile\u2019s packaging, claims and whitening impact what users really think and whether it delivers.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/is-hismiles-hype-brighter-than-its-results\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/is-hismiles-hype-brighter-than-its-results\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/is-hismiles-hype-brighter-than-its-results\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/Hismiless-CARD.jpg\",\"contentUrl\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/Hismiless-CARD.jpg\",\"width\":700,\"height\":700,\"caption\":\"Hismile Whitening Review\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/is-hismiles-hype-brighter-than-its-results\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Is Hismiles&#8217;s Hype Brighter Than Its Results?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/#website\",\"url\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/\",\"name\":\"The Panel Station\",\"description\":\"Child Care Blogging Website\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/#organization\",\"name\":\"The Panel Station\",\"url\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/TPS_2_0_Logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/TPS_2_0_Logo.svg\",\"caption\":\"The Panel Station\"},\"image\":{\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/#\\\/schema\\\/person\\\/a9a04e8f7b8e05eea92a78a4f2692c98\",\"name\":\"Soneeta\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4141601aa112de1a6c38c35d0bb234001a16e0542d3717e5f08dda7544de8fb3?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4141601aa112de1a6c38c35d0bb234001a16e0542d3717e5f08dda7544de8fb3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4141601aa112de1a6c38c35d0bb234001a16e0542d3717e5f08dda7544de8fb3?s=96&d=mm&r=g\",\"caption\":\"Soneeta\"},\"description\":\"A bookworm at heart, traveler by soul, and a sports enthusiast by choice. When she is not exploring new places, you\u2019ll find her curled up with her pets, binge-watching movies. Writing is her forever sidekick. Soneeta believes that stories are the best souvenirs you can collect. Basically, she is fueled by books, adventures, and a whole lot of pet cuddles.\",\"url\":\"https:\\\/\\\/www.thepanelstation.com\\\/insights-stories\\\/author\\\/soneeta\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Hismile Whitening Review: Hype or Real Results?","description":"Our survey-based review explores Hismile\u2019s packaging, claims and whitening impact what users really think and whether it delivers.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/","og_locale":"en_US","og_type":"article","og_title":"Hismile Whitening Review: Hype or Real Results?","og_description":"Our survey-based review explores Hismile\u2019s packaging, claims and whitening impact what users really think and whether it delivers.","og_url":"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/","og_site_name":"The Panel Station","article_published_time":"2025-11-16T07:15:13+00:00","article_modified_time":"2026-02-24T06:45:03+00:00","og_image":[{"width":700,"height":700,"url":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-CARD.jpg","type":"image\/jpeg"}],"author":"Soneeta","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/#article","isPartOf":{"@id":"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/"},"author":{"name":"Soneeta","@id":"https:\/\/www.thepanelstation.com\/insights-stories\/#\/schema\/person\/a9a04e8f7b8e05eea92a78a4f2692c98"},"headline":"Is Hismiles&#8217;s Hype Brighter Than Its Results?","datePublished":"2025-11-16T07:15:13+00:00","dateModified":"2026-02-24T06:45:03+00:00","mainEntityOfPage":{"@id":"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/"},"wordCount":1138,"commentCount":0,"publisher":{"@id":"https:\/\/www.thepanelstation.com\/insights-stories\/#organization"},"image":{"@id":"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/#primaryimage"},"thumbnailUrl":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-CARD.jpg","articleSection":["Insights"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/","url":"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/","name":"Hismile Whitening Review: Hype or Real Results?","isPartOf":{"@id":"https:\/\/www.thepanelstation.com\/insights-stories\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/#primaryimage"},"image":{"@id":"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/#primaryimage"},"thumbnailUrl":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-CARD.jpg","datePublished":"2025-11-16T07:15:13+00:00","dateModified":"2026-02-24T06:45:03+00:00","description":"Our survey-based review explores Hismile\u2019s packaging, claims and whitening impact what users really think and whether it delivers.","breadcrumb":{"@id":"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/#primaryimage","url":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-CARD.jpg","contentUrl":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2025\/11\/Hismiless-CARD.jpg","width":700,"height":700,"caption":"Hismile Whitening Review"},{"@type":"BreadcrumbList","@id":"https:\/\/www.thepanelstation.com\/insights-stories\/is-hismiles-hype-brighter-than-its-results\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.thepanelstation.com\/insights-stories\/"},{"@type":"ListItem","position":2,"name":"Is Hismiles&#8217;s Hype Brighter Than Its Results?"}]},{"@type":"WebSite","@id":"https:\/\/www.thepanelstation.com\/insights-stories\/#website","url":"https:\/\/www.thepanelstation.com\/insights-stories\/","name":"The Panel Station","description":"Child Care Blogging Website","publisher":{"@id":"https:\/\/www.thepanelstation.com\/insights-stories\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.thepanelstation.com\/insights-stories\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.thepanelstation.com\/insights-stories\/#organization","name":"The Panel Station","url":"https:\/\/www.thepanelstation.com\/insights-stories\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.thepanelstation.com\/insights-stories\/#\/schema\/logo\/image\/","url":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2026\/01\/TPS_2_0_Logo.svg","contentUrl":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-content\/uploads\/2026\/01\/TPS_2_0_Logo.svg","caption":"The Panel Station"},"image":{"@id":"https:\/\/www.thepanelstation.com\/insights-stories\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.thepanelstation.com\/insights-stories\/#\/schema\/person\/a9a04e8f7b8e05eea92a78a4f2692c98","name":"Soneeta","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/4141601aa112de1a6c38c35d0bb234001a16e0542d3717e5f08dda7544de8fb3?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4141601aa112de1a6c38c35d0bb234001a16e0542d3717e5f08dda7544de8fb3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4141601aa112de1a6c38c35d0bb234001a16e0542d3717e5f08dda7544de8fb3?s=96&d=mm&r=g","caption":"Soneeta"},"description":"A bookworm at heart, traveler by soul, and a sports enthusiast by choice. When she is not exploring new places, you\u2019ll find her curled up with her pets, binge-watching movies. Writing is her forever sidekick. Soneeta believes that stories are the best souvenirs you can collect. Basically, she is fueled by books, adventures, and a whole lot of pet cuddles.","url":"https:\/\/www.thepanelstation.com\/insights-stories\/author\/soneeta\/"}]}},"_links":{"self":[{"href":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-json\/wp\/v2\/posts\/8498","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-json\/wp\/v2\/comments?post=8498"}],"version-history":[{"count":77,"href":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\/revisions"}],"predecessor-version":[{"id":15531,"href":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-json\/wp\/v2\/posts\/8498\/revisions\/15531"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-json\/wp\/v2\/media\/12153"}],"wp:attachment":[{"href":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-json\/wp\/v2\/media?parent=8498"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-json\/wp\/v2\/categories?post=8498"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thepanelstation.com\/insights-stories\/wp-json\/wp\/v2\/tags?post=8498"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}